Social software isn’t a fad, it’s the future. Understanding how the tools available within the applications work and how they can dramatically increase your productivity is the first step to becoming a Social Jedi … But beware the dark side! There are pitfalls inherent in the transition to social that can lead you down the wrong path. Mat will take you on a journey to unleash your inner social, and reveal how the only impediment to a successful implementation is … YOU!