Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
Planning for social media & best practices
1. Planning for Social Media & best
practices
Mobile as Social Media Tool
Lewa Abukhait
Senior Alliance Manager - ME
2.
3. What is social networking?
Social Networking is people building online
relationships within a virtual community
SHARING
4.
5. A global consumer phenomenon
750 million users
150 million users
55+ million users
6. Page Fans Talking
Facebook 55,838,716 387,732
Texas Hold'em Poker 53,162,065 565,060
Eminem 49,180,606 354,811
YouTube 47,621,876 340,776
Rihanna 47,323,203 504,207
Lady Gaga 45,282,691 555,481
Michael Jackson 42,533,448 475,142
Shakira 42,319,987 343,032
Family Guy 39,653,180 263,440
Justin Bieber 37,779,201 648,256
Cristiano Ronaldo 36,484,163 529,434
The Simpsons 36,422,876 257,462
Linkin Park 36,262,299 224,403
Coca-Cola 36,070,421 368,353
South Park 35,059,354 184,723
11. Mobile landscape and trends
Adoption of mobile devices and services is at an all time high
Send photo/video
Access internet 200m users accessing
Facebook through
mobile devices
Email 40% of all Facebook
users
Mobile usage 2x in
Instant messaging
2010
Social networking
“ People that use
0 10 20 30 40 50 60 70 80 90
Facebook on their
Percent
mobile devices are twice
All adults Ages 18-29
as active on Facebook
than non-mobile users”
Source: Pew Internet, July 2010
http://www.pewinternet.org/Reports/2010/Mobile-Access-2010/Summary-of-Findings.aspx
12.
13. 2,250,000,000
1,850,000,000
4,965,000,000
4,000,000,000
1,416,000,000
475,000,000
Newspapers TV Sets Computers Tooth Brushes FM Radios Mobile phone
in use Subscriptions
14.
15.
16.
17. 100% mobile
Success Story
100 M Downloads
300 M min/day
Applied CSU
success factors for
Mobile Application
Creativity
Simplicity
Uniqueness
MOUTH
23. Launched in 21st of Nov
70,000 Downloads in Day 1
Full BBM integration
Update your status
Send for friends
Chat within application
20% of downloads are through BBM invites
24. Privacy!
You choose: Take a “photo”
- Be seen by all
including AR content of
- Be seen only by your
BBM contacts what you are looking at
- Be invisible and share it with your
contacts
Switch between AR and
list view to
interact, “minimize” /
“maximize”
Typing area
25. Launched last week
Full BBM integration
Update your status
Send for friends
Chat within application
26. One of the earliest BB Banking applications in UAE
Developing Full BBM integration
Update your status
Send for friends
Chat within application
It's a global consumer phenomenon. Two thirds of the world's Internet population are social networking. And in this last year alone the time spent on social networking has increased 82%.Social networks have caught on because they make it easy for people to stay connected to large numbers of friends and acquaintances. They have been the talk of the Internet since early 2007, when Facebook began its rapid growth and specialized social networks began to blossom. Facebook has More than 750 million active users , 42.4million of whom use the FaceBook for BB Smartphone appTwitter now has 100m active users, and 35million downloads of the twitter for BB appBBM has more than 45 million active users and more than 5.4 million BlackBerry Messenger groups
Layer camera feed, GPS and compass with online information for a new way to experience the world around you. We have teamed up with Mobilizy to preload their Wikitude AR browser to showcase this functionality out of the box … for FREE.
BBM Connected App Story. Now I’m going to tell you a little story… Once upon a time, there was this thing called BBM…It started with chat…. And became this phenomenon : 2 million new users per month , Billions of messages sent per month , 2/3 of users use BBM dailyToday, and tomorrow with BBM connected , we’re opening a whole new world to our users. BBM Connected means that the things you used to love to do on your BlackBerry on your own are experiences that can now be shared with all your BBM friendsA revolutionary step forward in making the mobile app experience more social. Apps go viral. Apps go social.
