19. aprila 2012

1. Exadata: So much Performance
Can change your business

2. Disclaimer
“The information in this presentation is intended to outline our general product and/or services
direction. It is intended for information purposes only, and may not be incorporated into any
contract.
Any information provided is given as a general indication of capabilities of Atos only. In the event
that a customer would be interested in a product and/or service offering based on the
information given herein, Atos is prepared to further elaborate with the customer, subject to Atos
standard terms and conditions.
For the avoidance of doubt, this presentation does not constitute any commitment from Atos,
and should not be relied upon in making purchasing decisions. The development, release, and
timing of any features or functionality described for the Atos products and/or services remains at
the sole discretion of Atos.
The commercial information contained in this presentation is strictly confidential and must not
be disclosed to any other person by recipient or by any of its employees without the prior written
consent of Atos. Similarly, the information must not be further reproduced and must only be
used by recipient for evaluation purposes.”

3. Presenter
» Name: Erik Cramer
» Role: Portfolio & Innovation
» Location: Netherlands
» Mail: erik.cramer@atos.net

4. Agenda
Atos & Exadata
▶Why is Exadata cool ?
▶The Compelling Demo
▶The TCO scan
▶A Customer Experience
▶How can we help you?

5. Why is Exadata cool?
▶ Exadata
– Delivers extreme Data Warehouse and Database performance (in our
demo 150 times faster then other modern solutions)
– Makes your Data Warehouse 10 times smaller (at least)
– Has a much better TCO and CO2
– Can change your business model
▶ Atos
– Has a compelling 4 steps demo
– Can do an Exadata TCO scan for you
– Can deliver you a proven Exadata architecture
– Implement, Consolidate and Host Exadata
– Consult you on how Exadata can change your business

6. The Compelling Demo
4 steps to show Exadata ingedients
▶ What can you see in our demo:
1. Modern Blade Cluster using SAN storage
X sec (approx 10 minutes)
2. Exadata Machine
4 Times faster then X (by balanced & optimized HW design )
3. Exadata Machine + Exadata Software The Magic
75 Times faster then X Ingredients ! *
4. Exadata Machine + Exadata Software + Exadata Compression
150 times faster then X (approx 3 seconds and data volume is 10
times smaller) * See report of Credit Suisse Dr.Exalove

7. How to avoid traffic jam in your database infrastructure?
Use Oracle Exadata!
Step 1: Better
Hardware
Infiniband Network +
Complex Query on Components tuning
your conventional
System
Step 2: Magic Ingredient
Oracle Query Offloading
Step 3: Magic Ingredient
Exadata Compression

8. Exadata TCO scan in action
Using our experience with >4200 Databases and >200 App Landscapes
Performance Noncommittal Oracle landscape EXAdata CPU power increase potential 33%
0% 50% 100% 150% 200% 250% 300% 350% 400%
Green IT Noncommittal Oracle landscape EXAdata Energy reduction potential 85%
0% 10% 20% 30% 40% 50% 60% 70%
Noncommittal Oracle landscape EXAdata Floorspace reduction potential 29%
0% 10% 20% 30% 40% 50% 60% 70%
Ever growing storage demands
Noncommittal Oracle landscape EXAdata additional Storage availability 271000 GB Compression 1x
0 50000 100000 150000 200000 250000 300000
Changing business demands •Examples:
•More information out of your data Travel agencies
•More up-to-date information out of your data Reservation Systems
•More and better access to your data Large Retail market
Financial market
Telco market
Cost reduction
Noncommittal Oracle landscape EXAdata TCO reduction potential 57% 3 Exadata X2-8's
0% 10% 20% 30% 40% 50% 60% 70%
8

9. So much performance…
… can change your business
• POC with High Tech Manufacturer: Complex Batchrun reduced
from 9 hours to 6 seconds
• EMEA Telco: DWHS from 13 TB  1 TB
• EMEA retailer: marketing segmentation analysis takes >10 hours
 analysis only once a week
With Exadata it could run in <10 minutes  2 times daily an
update

10. Case: Dutch Government Organisation
The Deal
▶Largest ‘new’ Outsourcing deal in 2010 in NL
(source Computable)
▶Public Tender Procedure
▶Scope
– Secure Datacenter Solution
– X000 Seats / Workplaces
– Y00 Aplications to be migrated
– Standardised on Oracle solutions

11. Case: Dutch Government Organisation
Considerations
▶Atos had freedom to determine FMO
– FMO = Future Mode of Operations
▶Customer wanted to improve performance and
availability of the Key Applications
▶Atos has evaluated 3 Strategies
1. Continue existing situation
2. Move to Oracle RAC / Grid
3. Move to Exadata

12. Case: Dutch Government Organisation
Exadata alternatives
▶TCO only
– Exadata was approx 3M cheaper then continuing the existing
situation over a period of 5 years
– RAC / Grid was even a bit cheaper
– PS: Oracle SW licenses not included in the TCO ..
▶But..
– Performance was important
– Customer wanted innovation
– We prefer a simple elegant infrastructure to manage
▶So we..

13. Case: Dutch Government Organisation
The Solution
▶ ..Ordered 2 Exadata X2-2 Half Racks
▶ Planning
– Step 1: First one is stationed at the Customers Datacenter (Close to the
application servers )
– Step 2: Fill Exadata #1 with applications data and solve urgent
performance & storage problems
– Step 3: Second Exadata will be installed in our own twin datacenter
– Step 4: Use the Exadata #2 for Development, Test, Acceptance to
increase the speed of application porting to 11R2
– Step 5: Move the Exadata #1 and the application servers to the other
twin datacenter

14. This customer is happy…
and we are happy too
▶ Recent request of Custoemr for a 3rd Exadata for New Datawarehouse App
14

15. And more happy customers..
▶ Dutch Government Organisation (1) Outsourcing
– 3 Exadata racks to improve performance of mission critical application
▶ Dutch Government Organisation (2) Outsourcing
– 2 Exadata racks to improve performance of Web services
▶ Dutch Telco Company
– 4 Exadata racks Implementation and management
▶ German Telco Company
– 2 Exadata racks
▶ French Telco Company
– Exadata tests successful  performance multiplied by 6 or more
▶ Belgian Telco Company
– Management of 2 Exadata racks

16. Atos & Exadata
Services
» Exadata TCO scan compare your current Database and Datawarehouse
Landscape costs with Exadata
» POC service with Atos own Exadata machine for Proof of Concepts with
real customer data: ‘The proof of the pudding’
» Atos is Certified Distributor of Exadata
» Consolidation & Implementation Services: Consolidate your database and
datewarehouse landscape on Exadata
• Atos has over 10 years experience with consolidation of database-landscapes
on real Application Clusters, Database Grid and most recently Exadata
• Atos is top Oracle database hosting vendor with over 4200 DB’s hosted
• Atos Exadata Services delivered from Global Exadata Competnetce Center
(GECC)
Go to www.atos.net/exadata for more information

17. Exadata 150X Faster and 10X Compressed data
So much performance can change your business!
Thank you!