2. flyora.
How it works
flyora is an industry-first technology platform that helps both frequent flyers and loyalty programs.
As flyora has a view of the customer’s total travel budget and points earning styles, we are able to
maximize points opportunities for frequent flyers while increasing ARPU and TLV for the loyalty program.
flyora.
brand
insurer
brand
telco
brand
bank
supermarket supermarket
There are 2 key elements to the flyora process.
• frequent flyers earn more points faster
• loyalty programs extract more revenue from frequent flyers
3. flyora.
For Frequent Flyers
flyora enables frequent flyers to maximize their points opportunities through airline and non-airline
partners. By going beyond the scope of what a traditional FFP is able to offer, flyora can make
recommendations to members to ensure they are making the most amounts of points possible without
any changes to their lifestyle.
flyora knows John does not want another Amex and does not like annual fees. Armed with this information,
flyora analyses 300+ credit card options for John to show him which would yield the highest points per
dollar for his lifestyle.
What Credit Card is best?
John Smith
45 Years
Gold Frequent Flyer
$20k P/A Spend
John inputs his FF
account details
John Smith,
Virgin Frequent Flyer
45 Years
Gold FF
Goal: To reach
Platinum
John joins
flyora.
data is
analysed
Happy John
loves VA!
Shows John how to maximize
travel to reach platinum
7 Flights
Moves flying
to same
alliance to
reach VAFF
Platinum
14 Flights
25 Flights
2 Flights
2 Flights
9,533 Points
@ $0.03 per point
10,582 Points
@ $0.028 per point
18,000 Points
@ $0.01 per point
10,582 Points
@ $0.021 per point
4. flyora.
For Loyalty Programs
flyora increases member engagement through combining emotional insight on each frequent flyer to
create a helicopter view of their lifestyle. With this overall view flyora is able to pinpoint opportunities to
generate more frequent flyer points for the member, thus driving increased transactional spend from
FF partners to the loyalty program.
Before flyora. With flyora.
flyora uses share of wallet insight to help members aggregate their travel
loyalty into one loyalty program
SILVER GOLD
Credit Cards: 19,935
Flights: 21,230
Phone Plans: 1,264
Hotels: 2,356
Shopping: 1,154
TOTAL POINTS
45,939
Credit Cards: 13,432
Flights: 12,400
TOTAL POINTS
26,666
Shopping: 834
12
4 Flights
7 Flights
2 Flights
12 Flights
12
20 Flights
5 Flights
72%