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Identify your B2B
Sales Bottlenecks
in 60 seconds Flat!
True or False?
Diagnosing B2B sales
bottlenecks requires extensive
analysis, a strategic plan,
numerous meetings along with
many years of sales management
experience?
Umm .. False
Let’s see if we can do it in 60
seconds flat!
Scenario 1
Challenge:
You Lose 75% of proposals to your competition
Solution:
• Fix your core business - your price, delivery or quality sucks!
• Refine Customers you Target - by industry/size/geography??
Scenario 2
Challenge:
Sales converts less than 25% of leads to opportunities
Solution:
• Fix your lead scoring system – it sucks!
Scenario 3
Challenge:
You convert 75% of opportunities to orders every month
Solution:
• You need more leads - fix your lead generation – it sucks!
Scenario 4
Challenge:
You convert less than 10% of opportunities to orders every month
Solution:
• Fix your criteria for converting leads to opportunities – it sucks!
• Fix the sales process - it may not suck - but it needs improvement
The End

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Identify your b2b sales problems in 60 seconds flat