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Ms. MarissaK.Edwards,TelecommunicationsandElectronicsEngineer
Greetings
from
Trinidad
and
Tobago
What’s the Aim of this presentation?
• This presentation aims to convey aspects which may be taken
into consideration when developing Competition Policies.
These aspects are froma Policy perspective which reflect
concepts the Author has accumulated during the Course
“Competition Policy in the Digital Age” by GSMACapacity
Training.
Overview of Presentation
• Why is the development of a good Competition Policy important in
a region of duopolies
• Intent of Competition Policy and when it works
• What happens when there is a lack of competition
• Considerations for the Regulator and Four key things to do
• Some concerns by the Operator
• How the Consumer can help to drive competition
• Working together
• Conclusion Points
• References
More specifically, it’s vital because
• It promotes competition
• It makes markets work better
• It contributes towards improved efficiency in
the market.
Competition Policy is intended to be
used to remedy market failure in a
proactive manner
• While the regulations put in place enforces
the rules when something actually occurs
• i.e. a case of obvious collusion
Good competition Policy is
• A key element to foster competitiveness, prosperity
and high quality of life
• A tool for creating a competitive market where benefits
would be derived such as:
 Lower prices
 Greater choices
 Innovation
 Investment
Competition is working when
• There are numerous sellers and many buyers
in the market
• Good quality products are produced at
acceptable prices or are driven from the
market
• These products must be efficient and
produced at lowest cost because…….
Only the BEST and MOST EFFICIENT
will survive in the market in the long run
Lack of competition matters when
• Collusion and anticompetitive regulations
restrict the entry of new market players…..
Competition is therefore
stifled
It also means fewer choices
and
higher prices
THINK
Stifling Competition means stifling
Innovation and Entrepreneurship in the
Telecommunications Sector
Some concerns
Concern 1 Operator’s Readiness
“We are not ready.” Try to negotiate for time
but…..will the time allotted ever be enough?
Concern 2 Fear of job Loss:
Employee jobs are at risk from
the anticipated competition.
Concern 3
OTTs:
A grave Concern
for traditional
bottlenecks where
revenue from
mobile voice
market is lost
Considerations for the Policy
Maker/Regulator/Competition Authority
It is understood that we may already know of
benefits and consequences of competition
as there is a wealth of information available
online ……
BUT: What are the repercussions where it
does not exist in this Converged Digital
Eco-system where Digital technologies
are exponentially expanding and
Mergers and acquisitions are
becoming more economically feasible in
order to survive in the market?
And what about potential Investors?
Four key things to do
1. Create a Competition
Policy to cover the three
main pillars (EU
Competition Policy):
Antitrust Policy to promote
competition, control
Mergers /acquisitions and
control State Aid. Where
the policy already exists,
you may consider amending
it to ensure there are no
gaps!
Further,
Amendment to other regulations could have
an impact on competition i.e. interconnection-
amendment of terms to broaden the services
that are and are subject to regulation e.g.
“voice carrier”, “voice services” may be
amended to “telecommunications carrier”,
“telecommunications service”.
Such a trivial amendment could
make a difference?
This means the potential is there to significantly
widen the scope of services and operations from
just voice to telecoms.
This is relevant in today’s Digital Age! Consider
convergence where OTT services carry voice
over a single platform.
2. Keep abreast of
International Best Practices as
this is vital for developing
robust and substantial
Competition Policies
In this case the Caribbean falls into REGION 2
3. Bear in mind that while benchmarking is
essential to gain a global perspective, your
Competition Policy should be relevant to the
country and the Region assigned by the ITU and
based on a VALID and RELEVANT Regulatory
Impact Analysis (RIA) on the markets in the
telecoms industry which must be carried out by
persons qualified and with the experience to
conduct RIAs.
4. Participate!
Consumers, you are of utmost
importance!
You play an important role in the
sustainability of telecoms
markets due to the nexus that
exists between the empowered
consumer and a competitive
market.
A well-informed consumer shapes the market
through his demand signals. These signal
trigger or rather require a response from a
competitive market to meet those signals.
How the consumer can help to drive
competition
The consumer driving
competition?
Of course!
The consumer can thus drive
competition in a market by
demanding lower prices,
demanding a variety of choices
and pushing for innovativeness
in new and improved product
offerings.
Thus, the more information consumers have and
the less information asymmetries there are in a
market, the more rational consumer choices
would be.
Rational decision making can thus result in a
more self-regulated and competitive market.
Consumer Education is vital
The regulator and industry can create tools
which the consumer can use to measure
network and customer experience. i.e.
comparative pricing tool, QoS customer
satisfaction surveys in regulatory
framework which outlines QoS indicators
i.e. a Telecommunications Consumer Rights
(and ideally Obligations) Policy for Quality
of Service.
Working Together
Customer education about these frameworks (publicly available
on relevant website for instance), can empower them even
further regarding decision making.
Working Together
At the end of the day…..
• Fair competition benefits consumers and the
economy.
• An effective framework promotes the interest of
the consumer, the producers and the entire nation.
• The effective implementation of a competition
policy leads to the attainment of lower prices,
better quality, more choice and easy access.
Start the conversation between Regulator and
Industry and empower the consumer
On what we all can do to create the right competitve
environment and the right future for your nation.
Conclusion
Points
SO WE ARE BETTER ABLE TO
MANAGE THE SITUATION AND TO
ENABLE CARIBBEAN COUNTRIES TO
TRULY SUPPORT
TELECOMMUNICATIONS
COMPETITION
TO PUT THINGS IN
PLACE
WE ARE LIVING IN THE
DIGITAL AGE
Look at your industry and visualize how COMPETITION POLICY will
impact your industry because CONVERGENCE is impacting everything
Remember too, that from a competition
perspective, Entrepreneurship is no longer
about just creating a company, it is about
creating change and we must facilitate this
in whatever way we can!
May the
CONVERSATION
Begin Today
THANK YOU!
REFERENCES
• http://www.gsma.com/publicpolicy/wp-content/uploads/2015/10/Competition-Policy-Handbook.pdf
• http://www.ict-pulse.com/2016/09/competition-economies-scale-challenge-telecoms-caribbean/
• http://cloudtweaks.com/2016/07/four-keys-telecoms-competing-digital-world/
• http://www.ict-pulse.com/2014/07/ready-not-coming-telecoms-companies-competition/
• http://www.peppersandrogersgroup.com/blog/2012/11/3-ways-for-telecoms-to-compete.html
• http://www.ict-pulse.com/2016/06/threes-crowd-caribbean-countries-move-telecoms-duopolies/
• http://www.ict-pulse.com/2014/12/hear-now-voice-caribbean-telecoms-consumers/
• GSMA Capacity Training Course – Competition Policy in the Digital Age
• Industry Experience 2010-present

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Marissa K. Edwards - Competition in the Digital Age

  • 1.
  • 3. What’s the Aim of this presentation? • This presentation aims to convey aspects which may be taken into consideration when developing Competition Policies. These aspects are froma Policy perspective which reflect concepts the Author has accumulated during the Course “Competition Policy in the Digital Age” by GSMACapacity Training.
  • 4. Overview of Presentation • Why is the development of a good Competition Policy important in a region of duopolies • Intent of Competition Policy and when it works • What happens when there is a lack of competition • Considerations for the Regulator and Four key things to do • Some concerns by the Operator • How the Consumer can help to drive competition • Working together • Conclusion Points • References
  • 5.
  • 6. More specifically, it’s vital because • It promotes competition • It makes markets work better • It contributes towards improved efficiency in the market.
  • 7.
  • 8.
  • 9. Competition Policy is intended to be used to remedy market failure in a proactive manner • While the regulations put in place enforces the rules when something actually occurs • i.e. a case of obvious collusion
  • 10. Good competition Policy is • A key element to foster competitiveness, prosperity and high quality of life • A tool for creating a competitive market where benefits would be derived such as:  Lower prices  Greater choices  Innovation  Investment
  • 11. Competition is working when • There are numerous sellers and many buyers in the market • Good quality products are produced at acceptable prices or are driven from the market • These products must be efficient and produced at lowest cost because…….
  • 12. Only the BEST and MOST EFFICIENT will survive in the market in the long run
  • 13. Lack of competition matters when • Collusion and anticompetitive regulations restrict the entry of new market players….. Competition is therefore stifled
  • 14. It also means fewer choices and higher prices THINK Stifling Competition means stifling Innovation and Entrepreneurship in the Telecommunications Sector
  • 15. Some concerns Concern 1 Operator’s Readiness “We are not ready.” Try to negotiate for time but…..will the time allotted ever be enough? Concern 2 Fear of job Loss: Employee jobs are at risk from the anticipated competition.
  • 16. Concern 3 OTTs: A grave Concern for traditional bottlenecks where revenue from mobile voice market is lost
  • 17. Considerations for the Policy Maker/Regulator/Competition Authority It is understood that we may already know of benefits and consequences of competition as there is a wealth of information available online ……
  • 18. BUT: What are the repercussions where it does not exist in this Converged Digital Eco-system where Digital technologies are exponentially expanding and Mergers and acquisitions are becoming more economically feasible in order to survive in the market?
  • 19. And what about potential Investors?
  • 20. Four key things to do 1. Create a Competition Policy to cover the three main pillars (EU Competition Policy): Antitrust Policy to promote competition, control Mergers /acquisitions and control State Aid. Where the policy already exists, you may consider amending it to ensure there are no gaps!
  • 21. Further, Amendment to other regulations could have an impact on competition i.e. interconnection- amendment of terms to broaden the services that are and are subject to regulation e.g. “voice carrier”, “voice services” may be amended to “telecommunications carrier”, “telecommunications service”.
  • 22. Such a trivial amendment could make a difference? This means the potential is there to significantly widen the scope of services and operations from just voice to telecoms. This is relevant in today’s Digital Age! Consider convergence where OTT services carry voice over a single platform.
  • 23. 2. Keep abreast of International Best Practices as this is vital for developing robust and substantial Competition Policies In this case the Caribbean falls into REGION 2
  • 24. 3. Bear in mind that while benchmarking is essential to gain a global perspective, your Competition Policy should be relevant to the country and the Region assigned by the ITU and based on a VALID and RELEVANT Regulatory Impact Analysis (RIA) on the markets in the telecoms industry which must be carried out by persons qualified and with the experience to conduct RIAs.
  • 26. Consumers, you are of utmost importance! You play an important role in the sustainability of telecoms markets due to the nexus that exists between the empowered consumer and a competitive market.
  • 27. A well-informed consumer shapes the market through his demand signals. These signal trigger or rather require a response from a competitive market to meet those signals. How the consumer can help to drive competition The consumer driving competition? Of course!
  • 28. The consumer can thus drive competition in a market by demanding lower prices, demanding a variety of choices and pushing for innovativeness in new and improved product offerings.
  • 29. Thus, the more information consumers have and the less information asymmetries there are in a market, the more rational consumer choices would be. Rational decision making can thus result in a more self-regulated and competitive market. Consumer Education is vital
  • 30. The regulator and industry can create tools which the consumer can use to measure network and customer experience. i.e. comparative pricing tool, QoS customer satisfaction surveys in regulatory framework which outlines QoS indicators i.e. a Telecommunications Consumer Rights (and ideally Obligations) Policy for Quality of Service. Working Together Customer education about these frameworks (publicly available on relevant website for instance), can empower them even further regarding decision making.
  • 32. At the end of the day….. • Fair competition benefits consumers and the economy. • An effective framework promotes the interest of the consumer, the producers and the entire nation. • The effective implementation of a competition policy leads to the attainment of lower prices, better quality, more choice and easy access.
  • 33. Start the conversation between Regulator and Industry and empower the consumer On what we all can do to create the right competitve environment and the right future for your nation. Conclusion Points
  • 34. SO WE ARE BETTER ABLE TO MANAGE THE SITUATION AND TO ENABLE CARIBBEAN COUNTRIES TO TRULY SUPPORT TELECOMMUNICATIONS COMPETITION TO PUT THINGS IN PLACE
  • 35. WE ARE LIVING IN THE DIGITAL AGE Look at your industry and visualize how COMPETITION POLICY will impact your industry because CONVERGENCE is impacting everything
  • 36. Remember too, that from a competition perspective, Entrepreneurship is no longer about just creating a company, it is about creating change and we must facilitate this in whatever way we can!
  • 38. REFERENCES • http://www.gsma.com/publicpolicy/wp-content/uploads/2015/10/Competition-Policy-Handbook.pdf • http://www.ict-pulse.com/2016/09/competition-economies-scale-challenge-telecoms-caribbean/ • http://cloudtweaks.com/2016/07/four-keys-telecoms-competing-digital-world/ • http://www.ict-pulse.com/2014/07/ready-not-coming-telecoms-companies-competition/ • http://www.peppersandrogersgroup.com/blog/2012/11/3-ways-for-telecoms-to-compete.html • http://www.ict-pulse.com/2016/06/threes-crowd-caribbean-countries-move-telecoms-duopolies/ • http://www.ict-pulse.com/2014/12/hear-now-voice-caribbean-telecoms-consumers/ • GSMA Capacity Training Course – Competition Policy in the Digital Age • Industry Experience 2010-present