Richard Klingshirn of ACS Learning Services, a solution provider company at the upcoming marcus evans Corporate Learning & Talent Development Summit 2012, on optimizing learning initiatives to help organizations achieve business goals. Interview with: Richard Klingshirn, Executive Managing Director, ACS Learning Services

1. April 22-24, 2012 | Château Élan Winery & Resort | Braselton | GA
ACS Learning Services:
Optimizing Learning for Business Growth
Richard Klingshirn of ACS Learning Services, a solution provider company at the
upcoming marcus evans Corporate Learning & Talent Development Summit 2012, on
optimizing learning initiatives to help organizations achieve business goals.
Interview with: Richard Klingshirn, Executive Managing Director, ACS Learning Services
FOR IMMEDIATE RELEASE How could CLOs improve employee performance and
engagement?
Learning for the sake of learning has always proven to be
ineffective, says Richard Klingshirn, Executive Managing Richard Klingshirn: The most successful organizations are
Director, ACS Learning Services. What really drives a segmenting employees into different groups. Improving
company’s strategy and top line is arming all personnel, engagement for a 20 year old new hire recently out of college
especially the sales force, with the intimate details of the should be different from that of a 40 or 50 year old employee.
company’s products and services, he adds. Ahead of the
marcus evans Corporate Learning & Talent Development Today, a lot of effort is put into making sure learning is
Summit 2012 in Braselton, Georgia, April 22-24, Klingshirn delivered to the younger demographic in a way that they are
shares his thoughts on how learning and development accustomed to. This includes technology-driven learning. The
initiatives should be set up for organizations to achieve their learning process for Generation Y should not be a structured,
goals. linear path that they are required to follow. They need the
tools to interact the way they want. In the meantime, more
How can organizations optimize learning for business growth? experienced generations value the ability to network with
colleagues and to share ideas face-to-face.
Richard Klingshirn: Learning with a focus on achieving a
performance objective is where you can find the opportunity How could social media be better utilized in this space?
to make a difference. There must be a specific purpose.
Richard Klingshirn: Organizations see the value of social
In the high tech space, for example, the sales force must be networking, but they also wish to control the dissemination of
armed and equipped with the information and knowledge it all knowledge. Successful CLOs recognize that social networks
needs to convey to future customers. Training everyone are a part of people’s lives and that they cannot fight it. There
quickly, effectively and efficiently will drive the top line for the needs to be a corporate position and directive on values and
organization. The more sales executives understand the how certain situations should be handled. Social networks are
technical details, the more they will be able to sell. here to stay, and we see CLOs putting them to better use.
This does not mean that the company should disregard What trends should CLOs prepare their organizations for?
compliance training and leadership development - these are
critically important too. Compliance training in heavily Richard Klingshirn: The concept of informal learning in
regulated industries, such as healthcare, insurance and knowledge management is a big trend today. There should be
financial services, is crucial to companies in these industries. access to tools in an organized and searchable way. CLOs
must take the information people are inundated with, and
Do organizations overlook the training requirements of low present it in a way that allows them to utilize it effectively. A
level employees? technician out in the field trying to fix a problem needs to be
able to zero in on the information he needs on a particular
Richard Klingshirn: Most Chief Learning Officers (CLOs) component, without having to go through a whole course or a
recognize that their responsibilities extend to every single 50-page paper-based manual.
employee in the company, and in many cases with people
outside the company such as partners and suppliers. However, Knowledge management is becoming increasingly important
with limited hours in the day and limited budgets, successful in an era of more information than we know what to do with.
CLOs will prioritize initiatives based on a company’s strategy.
www.cltdsummit.com

2. April 22-24, 2012 | Château Élan Winery & Resort | Braselton | GA
Contact: Sarin Kouyoumdjian-Gurunlian, Press Manager, marcus evans, Summits Division
Tel: + 357 22 849 313
Email: press@marcusevanscy.com
About the Corporate Learning & Talent Development Summit 2012
This unique forum will take place at the Château Élan Winery & Resort, Braselton, Georgia, April 22-24, 2012. Offering
much more than any conference, exhibition or trade show, this exclusive meeting will bring together esteemed industry
thought leaders and solution providers to a highly focused and interactive networking event. The Summit includes
presentations on multi-dimensional ways in delivering business results, e-learning and succession planning.
For more information please send an email to info@marcusevanscy.com or visit the event website at
www.cltdsummit.com
marcus evans group - hr sector portal
Complementing our Summit format, the HR Network – marcus evans Summits group delivers peer-to-peer information
on strategic matters, professional trends and breakthrough innovations.
Please note that the summit is a closed business event and the number of participants strictly limited.
About ACS Learning Services
The ACS Learning Services is a leading provider of end-to-end learning outsourcing services that are integral to
supporting a comprehensive talent management strategy, learning process outsourcing (LPO) engagement, or learning
management system implementation.
Learn more about ACS Learning Services at www.acslearningservices.com
About marcus evans Summits
marcus evans Summits are high level business forums for the world’s leading decision-makers to meet, learn and
discuss strategies and solutions. Held at exclusive locations around the world, these events provide attendees with a
unique opportunity to individually tailor their schedules of keynote presentations, think tanks, seminars and one-on-one
business meetings. For more information, please visit www.marcusevans.com
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