Digital Marketing Training Company & Consultancy – DIGITALKAL. Its headquartered in Delhi-NCR and also the presence in UP, Rajasthan, Haryana, Rajasthan, Chandigarh and growing in other states. We Offer E-commerce & Digital marketing Course and training to students, Professional, Entrepreneurs, Corporate & Freelancers. Our aim is to help everyone in Learning and make capable to implement on Digital Platforms.
Master In Advance Digital Marketing ! Be A Successful Digital Marketer
1. OUR PROGRAM
(CPDM)
CERTIFIED PROFESSIONAL IN
DIGITAL MARKETING
www.digitalkal.com
Become a GOOGLE CERTIFIED
Expert with DIGITALKAL
igitalDigital Marketing Training Company
TM
2. Sh. Narendra Modi
Prime Minister of India
“
”
Skilling is building a better India. If we have
to move India towards development then
Skill Development should be our mission
JOIN, LEARN A SKILL,
EARN FAME
AND REWARD TOO WITH
igitalDigital Marketing Training Company
TM
WE SUPPORT DIGITAL INDIA
MISSION
3. We’re Here to keep the whole world Learning.
DigitalKal is a Digital marketing training Company & consultancy. Its head
quartered in Delhi-NCR and also presence in 15 + Locations in India and growing.
We Offer E-commerce & Digital marketing Course and training to students,
Professional, Entrepreneurs, Corporate & Freelancers. Our aim is to help
everyone in Learning and make capable to implement on Digital Platforms.
DigitalKal is founded by professionals in digital marketing and academic field, with
over 20+ of experience.
Our experts have the knowledge and capabilities to help people and companies to
realize the true potential of Digital Marketing, both at personal and corporate
level.
Our learning systems using latest technology tools and best practices bring out
best in the learning process between faculties and our students.
We conduct Basic and Advance Level Digital marketing training in Class Room,
On-Campus and in Corporate. These training for working executives are aimed to
make the Students/Employees learn the tools and techniques of E-Commerce and
Digital Marketing.
Our students are from different academic disciplines in management, technology,
Science and different streams of academics.
Who we are
igitalDigital Marketing Training Company
TM
4. Digital Marketing is an industry that is
constantly changing. The rate at
which technology is evolving is
unbelievable from new social platforms
to new mobile technologies, every day
brings a new challenge an opportunity.
And with each change that is
introduced, people need to stay up to
date. And which is the one industries
that is on the cutting edge of these
trend?
Why Choose
DIGITAL MARKETING
as a career
Computer Hardware & Software BPO's & Management (MBA) Digital & Mobile Marketing
1990 to 2005
PAST
2006 to 2012
PAST
Future
Highest Growing industry in 2017-2018
Will Become 3 times bigger in next 3 years
Over 18 lakhs Jobs Available
Starting Salary of 2.5 LPA
5. What can
you expect?
Deep dive into PPC Marketing, Social
Media, SEO, Content Marketing &
Analytics and understand the
fundamentals in Branding & Marketing.
Learn from Industry Experts
Instructor have 10+ years both
practical, planning & strategical based
industry knowledge on all online digital
marketing plateforms.
Experience Case Studies
and Projects
Move beyond just Social Media, PPC or
SEO. Learn to strategize & execute
c r o s s - c h a n n e l c a m p a i g n s a n d
understand branding and communication
in a digital world.
Master Skills and Tools
Acquire channel-level skills, tactics &
tools to attract quality trac & convert
them across digital sources
Whether you want to move into digital
marketing and communication or drive
your business on digital platforms, this
program is the right one for you.
Professionals who will find this program
useful are
Traditional Marketers
Augment your marketing expertise.
Acquire holistic and channel specific
digital skill sets & apply your marketing
strategies across digital channels.
Digital Marketers
Move beyond just Social Media, PPC or
SEO. Learn to strategize & execute
c r o s s - c h a n n e l c a m p a i g n s a n d
understand branding & communication in
a digital world.
Entrepreneurs
and Business Executives
Reach your customers online. Attract
leads, engage prospects and convert
customers using an entire suite of
Digital Marketing channels and
strategies.
Who is
this for?
6. 15 CAREER OPTIONS FOR YOU
E-mail
Marketer
Affiliate
Marketer
Search
Engine
Specialist
Online
Advertising
Specialist
Online
Reputation
Manager
igitalDigital Marketing Training Company
TM
Digital
Account
Manager
igitalDigital Marketing Training Company
TM
Marketplace
Manager
Web Content
Manager
Adwords
Specialist
Online
Entrepreneur
Online Leads
Manager
Ecommerce
Specialist
igitalDigital Marketing Training Company
TM
Social
Media
Manager
Digital
Campaign
Planner
Digital
Campaign
Planner
Web Analytics
Executive
7. Overview of
Digital Marketing
Introduction to Marketing
Past & Future of Marketing
Traditional Vs Digital Marketing
Introduction to Digital Marketing Channels
2 Fundamentals of
Graphic Designing
Graphic Designing Tools Introduction
Designing of Logo – Visiting Cards
Designing of Website/ Social Media Banners
Designing of Info graphics
1
PROGRAM MODULES
8. Fundamentals of
Video Editing
Video Editing Tool Introduction
Editing or Creation of YouTube Videos
Creation of Animated/Whiteboard Videos
Creating Video Business Profiles
4
3
Wordpress Website
Designing-Advance
Purchase of Hosting & Domain
Installation of WordPress
Practical Training on Premium Theme & Plugins
Add-on Features on Website
9. E-Commerce
Website Creation
Types of E-Commerce Sites
Functionality of E-Commerce
Creation of e-Commerce Website
Payment/Shipping Integration
6
5
Content
Marketing
Types of Content
Best Practice of Content Writing
Generating Content Ideas
Blogging Introduction
10. Email Marketing
Email Marketing Tools
Creation of Business Email ID
Email Automation
Email Reporting
8
7
Inbound Marketing
Lead Management
Landing Page Importance
Conversion Optimization
Engaging Website Visitors
11. Social Media
Marketing (SMM)
Facebook/Instagram Paid Marketing
Lead Generation / Driving Online Sales
Campaigns
Linked IN & Twitter Marketing
YouTube Channel Creation and Promotion
10
9
Online Reputation
Management (ORM)
ORM Introduction
Importance of ORM
OR Tracking Tools
How to Fix Online Issues
12. Affiliate Marketing
What is Affiliate Marketing?
Types of Affiliates Programs
How to Become Affiliate?
Affiliate Networks
12
11
Adsense Marketing
How to Enroll for AdSense Program
Earn From Website/Blog
Earn from YouTube Channel
Earn from Your Mobile App
13. Market Place
Selling
Marketplace Intro
Understanding of Various Models
Market Place Vs Own Website
Practical Panel listing
14
13
Search Engine
Marketing (SEM or PPC)
Introduction to Adwords Tool
Keyword Planner
Practical Paid Marketing Campaigns
Ad Campaign Reporting
14. Web Analytics
Google Analytics Tool
Types of Reports
Customized Dashboards
Event Tracking
16
15
E-Commerce Website
Marketing
Best Practices of e-commerce content
E-Commerce Website Optimization
Shopping Ads
Sales Driven Social Media Paid Ads
15. Search Engine
Optimization
On-Page SEO
Off-Page SEO
Local SEO
Search Console
18
17
Mobile App
Marketing
Importance of Mobile Apps
App Store Optimization (ASO)
Mobile App Setup Tools
SMS & Business WhatsApp Intro
16. Growth Hacking
What is Growth Hacking Strategy
Customer Lifecycle and Acquisition
How to implement in your business
Growth Hacking Case Study
20
19
Online Media Buying
What is Online Media Buying
Online Media Buying Options
Role of Marketing Agencies
Types of Media Buying
17. How to Start as
Freelancer
How to find Projects Online
How to Improve Online Profile
How to start Digital Services
How to Deal with Clients
22
21
Interview & Personality
Development
Personality Development
Preparation for Interview
Resume Writing and LinkedIN Profile
Interview Assistance
19. Become A Google & Facebook
Certified Professional
It is only skills and not degree that can help you grow. But if you are one of those individuals
who believe in getting certified along with skills then we have got you covered after
completion of the training not only will you become an expert in digital marketing but you will
also be a Google & Facebook certified professional.
One Training Program16 Certifications
To become AdWords Certified, you'll need to pass the Adwords Fundamental
exam and one more AdWords exam DIGITALKAL will prepare and help you to
clear these exams-
Facebook Blueprint Certification*
Google Analytics Certification
Google Mobile Sites Certification
Google Digital Sales Certification
Microsoft Bing Certification
Industry Recognized DigitalKal Certificate
London Academy of Professional Trainers Certification (LAPT)
6 Google Ads Certification
3 Hubspot Certifications
AdWords Fundamental
Search Advertising
Display Advertising
Video
Shopping Advertising
Mobile Advertising
Advertising
Inbound Certification
Content Marketing Certification
E-mail Marketing Certification
21. Testimonials-I
I would like to sincerely offer my gratitude
to Digitalkal for providing me with the most
efficient and supportive mentors. It
creates a learning infrastructure wherein a
student gets exposure to well-designed
course material and gets to work on live
projects.
Enrolling in CPDM course at Digitalkal
proved to be a life changing experience for
me as I not only gathered immense
knowledge about the advanced digital
marketing techniques but also got placed in
a leading MNC Publication company.
Digitalkal is strongly recommended for
anybody who wants to enhance their Digital
Marketing skills.
- Richa Rajput
Sr. Marketing Executive - Academic
DigitalKal has really helped me a lot in
shaping my career in the Digital Marketing
field. I have gained great deal of exposure on
the various modules like SEM, SEO, PPC,
Content Marketing etc.
It helped a great deal in understanding the
market requirements and the challenges a
digital marketer can face. This allowed not
just in gaining knowledge but also being
prepared for the future.
The career guidance, interview
preparations and mock interviews further
helped in understanding the digital eco-
system and being prepared. All in all, I can
proudly say that DigitalKal was a great
institute which helped me in choosing my
carrer
- Keshav Meena
Freelancer
22. Testimonials-II
- Kamal Gupta
Entrepreneur
I would like to offer my thanks to DigitalKal
for providing me with the most efficient
mentors.
I would specifically like to mention weekly
assignments during my course tenure lo
learn DM, was the best
Guys I sincerely recommend DigitalKal for
all those who are passionate enough to
enter into Digital world
- Sheel Tanwar
Entrepreneur
Digitalkal is the best institute at Faridabad
for bright future & Fastest Growing in life,
Here providing free demo class for the
right decision,
I am a successfull SEO from Digitalkal.
Thanks Digitalkal for all your support
27. There's no reason to wait
call today >>
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igitalDigital Marketing Training Company
100%PlacementRecord
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16CertificateSupport FlexibleTiminings
FreeTools WorthRs.30000+
igitalDigital Marketing Training Company
Reasons Why you
Would Love DIGITALKAL