The presentation uses a 6 ‘I’ framework to discuss on imperative for entrepreneurial growth in meat processing sector with special reference to North East India.

1. Imperative for entrepreneurial growth –
with special reference to meat processing
sector in North East India
DR M ISLAM BARBARUAH
DIRECTOR, VET HELPLINE INDIA PVT. LTD.
10/9/2015 AAU -NRC-MEAT JOINT PROJECT ON ENTREPRENEUSHIP, CVSC, AAU, GUWAHATI, INDIA

2. 10/9/2015 AAU -NRC-MEAT JOINT PROJECT ON ENTREPRENEUSHIP, CVSC, AAU, GUWAHATI, INDIA
Imperative Vs Prohibitive

3. Meat value chain and Entrepreneurial
opportunities
Value chain divisions:
Production
Processing
Further processing
Delivery
Supportive
Sub-sectors:
Input
Production
Processing
By-product
10/9/2015 AAU -NRC-MEAT JOINT PROJECT ON ENTREPRENEUSHIP, CVSC, AAU, GUWAHATI, INDIA
Farm to Fork

4. The entrepreneurial landscape ( India )
Processing and further processing:
Meat Delivery:
Integrated operation: Meat based food chain:
10/9/2015 AAU -NRC-MEAT JOINT PROJECT ON ENTREPRENEUSHIP, CVSC, AAU, GUWAHATI, INDIA

5. The entrepreneurial landscape ( N E India )
Processing and further processing:
Meat Delivery:
Gogoi’s Pork
10/9/2015 AAU -NRC-MEAT JOINT PROJECT ON ENTREPRENEUSHIP, CVSC, AAU, GUWAHATI, INDIA

6. Entrepreneurship : NGO mode.
Canned Mithun Beef :
From Chandel District Animal Farmers Welfare Union (CHADI-AFWU)
10/9/2015 AAU -NRC-MEAT JOINT PROJECT ON ENTREPRENEUSHIP, CVSC, AAU, GUWAHATI, INDIA

7. Entrepreneurship SHG mode:
Organic Meat Pickle
From Megha Food Products
10/9/2015 AAU -NRC-MEAT JOINT PROJECT ON ENTREPRENEUSHIP, CVSC, AAU, GUWAHATI, INDIA

8. Understanding Entrepreneurial Policy landscape
Source: UNCTAD
10/9/2015 AAU -NRC-MEAT JOINT PROJECT ON ENTREPRENEUSHIP, CVSC, AAU, GUWAHATI, INDIA

9. Analyzing the imperative for Entrepreneurship
development using 6 I’ Framework
Institution
Infrastructure
Investment
Innovation
Incentive
Inclusive
10/9/2015 AAU -NRC-MEAT JOINT PROJECT ON ENTREPRENEUSHIP, CVSC, AAU, GUWAHATI, INDIA

10. Do we have sufficient Institutions to support
entrepreneurs?
To impart education and skill training related to meat sector
To support entrepreneurs with knowledge on market dynamics.
To support networking / exposure need of entrepreneurs.
To empower players and encourage value chain interaction e.g. Meat
Processors association, Meat retailers association etc.
10/9/2015 AAU -NRC-MEAT JOINT PROJECT ON ENTREPRENEUSHIP, CVSC, AAU, GUWAHATI, INDIA

11. Do we have Infrastructure for use of entrepreneurs?
Tool room & Incubation facility ( Idea to Product testing ! )
 Providers of quality food laboratory and packaging service.
Exclusive public funded retail outlets for SHGs, NGOs
 Cold room and transport providers.
10/9/2015 AAU -NRC-MEAT JOINT PROJECT ON ENTREPRENEUSHIP, CVSC, AAU, GUWAHATI, INDIA

12. What is the Investment climate?
 Entrepreneurial access to bank finance.
 Entrepreneurial access to venture / angel funding.
 Facilitation of enterprise level investment on supply chain.
 Supporting investment on related areas e.g. Generic promotion of
processed products, investment on food safety administration etc.
10/9/2015 AAU -NRC-MEAT JOINT PROJECT ON ENTREPRENEUSHIP, CVSC, AAU, GUWAHATI, INDIA

13. Are inputs available / accessible / affordable?
 Processing machineries as per scale of operation.
 Ingredients
10/9/2015 AAU -NRC-MEAT JOINT PROJECT ON ENTREPRENEUSHIP, CVSC, AAU, GUWAHATI, INDIA

14. Are we supporting Innovation?
 Technological innovation in processing. ( e.g. New ways of increasing shelf-
life )
 Process innovation ( e.g. New recipes )
 Innovation in meat delivery / retailing
 Innovation in value chain governance. ( e.g. Making all within the value
chain interact and learn from each other )
10/9/2015 AAU -NRC-MEAT JOINT PROJECT ON ENTREPRENEUSHIP, CVSC, AAU, GUWAHATI, INDIA

15. What are the incentives for entrepreneurs?
 Optimum regulatory environment.
 Subsidy – for level playing field.
 Exposure visits.
 Access to public services.
10/9/2015 AAU -NRC-MEAT JOINT PROJECT ON ENTREPRENEUSHIP, CVSC, AAU, GUWAHATI, INDIA

16. How inclusive is our entrepreneurship promotion
initiative?
 Promotion of participation of women.
 Promotion of traditional meat products of tribes.
Meat products from unconventional species.
10/9/2015 AAU -NRC-MEAT JOINT PROJECT ON ENTREPRENEUSHIP, CVSC, AAU, GUWAHATI, INDIA

17. 10/9/2015 AAU -NRC-MEAT JOINT PROJECT ON ENTREPRENEUSHIP, CVSC, AAU, GUWAHATI, INDIA

18. Key to success: ( Public / Private endeavor )
Policy
Projects
Implementation of Projects
Monitoring and Evaluation (M&E ) of projects
10/9/2015 AAU -NRC-MEAT JOINT PROJECT ON ENTREPRENEUSHIP, CVSC, AAU, GUWAHATI, INDIA

19. Examples of public M&E – for ensuring
results.
 Number of start up supported ?
 Survival rate?
 Are they making profit?
 What is the investment flow to the sector?
Number of unique products as available in local market?
Number of skilled trainees and their post training
engagement ?
10/9/2015 AAU -NRC-MEAT JOINT PROJECT ON ENTREPRENEUSHIP, CVSC, AAU, GUWAHATI, INDIA

20. Evaluating private enterprises
Mckensey’s 7 S Framework
10/9/2015 AAU -NRC-MEAT JOINT PROJECT ON ENTREPRENEUSHIP, CVSC, AAU, GUWAHATI, INDIA

21. Can you name this delicacy?
Do you see any entrepreneurial possibilities to promote a chain of this delicacy
in North east India?
10/9/2015 AAU -NRC-MEAT JOINT PROJECT ON ENTREPRENEUSHIP, CVSC, AAU, GUWAHATI, INDIA

22. 10/9/2015 AAU -NRC-MEAT JOINT PROJECT ON ENTREPRENEUSHIP, CVSC, AAU, GUWAHATI, INDIA

23. 10/9/2015 AAU -NRC-MEAT JOINT PROJECT ON ENTREPRENEUSHIP, CVSC, AAU, GUWAHATI, INDIA
Contact:
Vet Helpline India Pvt. Ltd.
www.vethelplineindia.co.in