1. 1.Who would be your main target audience?.
My main target audience would be people aged from 16-30, this would be because this
is the most occurring age I found, but also the closet age to myself so i get a better
understanding of popular music demand for my age. The gender of my target audience
would be both males and females as pop music isn't targeted at one specific gender but
to both. The ethnic background would be White British, this is because I found this as
the most common ethnic background which I gathered from my target research. The
research which I found also showed that their favourite music channels were chart show
TV, MTV and Starz music channels, in my personal opinion I would associate with these
channels to include the majority of Pop music songs.

2. How is your video going to appeal to your target audience?
My video is going to appeal to my target audience because i will try and relate my
video as my as to the feedback which I received from my target audience
questionnaire. The song which i will choose will be a Pop music songs perhaps with
elements of Dubstep and rock as these were shown to be the favourite music genre
but also because these can be shown under popular music categories. The video which
i am going to produce will be use positive colours as my target audience research
shows that bright colours are shown in pop music videos, therefore will make it more
appealing to my target audience. The video which i will produce will tell as story, as the
video type which my target audience chose to be in a pop music video was a narrative
video, this is where the video tells a story, The target audience feedback showed that
the narrative video was shown the most in a pop music video so i will choose this to
make it appeal to my target audience.