Job seekers spend endless hours surfing job boards and sending out resumes but all too often are met with stony silence in response. The truth is that networking is a far more powerful way to land a great professional opportunity. The importance of networking can’t be overstated; the statistics on the matter are consistent and dramatic. As I can attest to from my years in executive recruitment, 60 to 80 percent of jobs are obtained through networking.
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Why Networking Trumps a Job Posting
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Job seekers spend endless hours surfing job boards and sending out resumes but all too often are met with stony silence in response.
The truth is that networking is a far more powerful way to land a great professional opportunity. The importance of networking can’t be
overstated; the statistics on the matter are consistent and dramatic. As I can attest to from my years in executive recruitment, 60 to 80
percent of jobs are obtained through networking.
Let’s break down the importance of networking in business and why your network trumps surfing job boards and online postings:
Most jobs aren’t published. It may feel like the web is flooded with job listings. However the vast majority of open positions actually
aren’t posted. In my experience, only 20 to 40 percent of company positions end up online and, the more senior the role, the less likely
it is to be advertised online. The only way to get access to those unpublished jobs is by building up your network which enables you to
obtain the inside track on genuine opportunities.
Recruiters are inundated with applications. When jobs are posted online, internal recruiters are flooded with applications.
Consequently, those recruiters are left looking for a needle in a haystack. The vast majority of the applications aren’t quite right so it’s
incredibly easy for a resume to get overlooked in the shuffle and never end up in the hands of a hiring manager. In many cases, a
human never even looks at your resume. It gets scanned into an Applicant Tracking System alongside hundreds of others and is
archived away.
Recruiters rely on networking. I am often asked, “Why is social networking important for job seekers?” The answer is clear and
simple – you have to be where the recruiters are to connect with them and recruiters are on LinkedIn! Posting jobs and screening
resumes is such an inefficient process that recruiters are now actively searching for candidates that meet their criteria instead of the
other way around.
Even better, go around the recruiters and straight to the hiring managers by attending networking events. Personality and culture fit
don’t translate onto paper, so any time you can put yourself in front of people you’re at an advantage.
Interviews that come through networking are higher quality. When you walk into an interview obtained through networking, you
already have a leg up on candidates who landed the interview from a job posting. Interviewers generally have a favorable bias towards
job seekers recommended by someone within the organization or their own networks. You’ve been “vouched for” so to speak, and
therefore have a greater likelihood of ultimately being hired.
A human connection is always more powerful than a digital one. Read up on Your Career Intel for networking tips to get you started
and share your experiences below.
Why Networking Trumps a Job Posting
by
Claire Fleigel
Executive Senior Partner – Accounting and Finance