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WHAT’S GOING ON  IN SOCIAL MEDIA ? Laurent François – Social media reloaded – 2009 http://twitter.com/lilzeon   I was in my bathroom…  Then on Facebook… Then they told me to change my hair style!
THE MATRIX HAS CHANGED before : ,[object Object]
THE MATRIX HAS CHANGED 2009: ,[object Object]
THE WORLD BECAME LIQUID : LESS TIME TO SOLVE MORE REAL TIME PROBLEMS
AnD So : WhErE R U CiTiZeN ? I’m a bit confused… But let me check on my BBerry!haha
AcTuAlLy I mAdE iT wRoNg, iT’s MoRe LiKe ThAt:
 
CITIZENS NEVER STOPPED ASKING…
… EVEN IF SOME MIGHT PRETEND THEY DON’T… http://www.poster4tomorrow.org/imagecontest/poster/1693.jpg
… AND NEVER STOPPED COMPARING INFORMATION…
… AND NEVER STOPPED GOSSIPING TOO…
… AND NEVER STOPPED ANSWERING THEMSELVES ! ,[object Object]
PROBLEMS TO COME, ALWAYS MORE PROBLEMS TO SOLVE…
FIND FASTER TRACKS
DIGITAL CITIZENS ARE NOW CONSIDERED AS STAKEHOLDERS –AMPLIFIERS or DISSIDENTS- TO INFORMATION PROCESS
DIGITAL CITIZENS ARE IN THE NEW INFORMATION CYCLE
DIGITAL INFLUENCERS ARE NOW ABLE TO COORDINATE AND ORGANIZE SOCIAL & POLITICAL DEMONSTRATIONS IRL ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
MASS MEDIA ARE CHALLENGED BY CITIZENS-MEDIA OUTREACHING THE DIVERSE MASSES
OFFLINE AND ONLINE IS A WRONG DISTINCTION
ACTIVE VS PASSIVE IS THE GOOD SCOPE OF CATEGORIZATION
AND EVEN MORE: DIGITAL CITIZENS’ AGENDA BECOME MEDIA AGENDA
ALL THAT IS MORE THAN REAL
SOME MIGHT SAY WE’RE AMPLIFIED
BUT ALL THAT IS NOT ONLY A FUNNY WORLD
MARKETERS AVOID THESE WORDS [SOME OF THEM] ,[object Object]
THE SOCIAL WEB IS LIKE THE SOCIAL WORLD: DIS-CRIMI-NATIVE
IT’S NOT ABOUT DATA. IT’S ABOUT TO BE TANGIBLE EMOTIONS
SOCIAL MEDIA ARE ABOUT EXTIMACY http://brunowalther.com/2009/11/26/twitter-l%E2%80%99impudeur-l%E2%80%99empathie-et-moi/   « This personal experience made me realize an amazing stuff: we often talk about collective intelligence when it comes to Twitter. I think we’re wrong. Twitter sets in motion the conditions for a collective empathy. It’s the implicit and induced promise. And that’s probably what explains the fantastic success of Twitter » « Cette expérience m’a fait toucher du doigt un truc incroyable. Nous parlons souvent d’intelligence collective à proposde Twitter. Je pense que nous avons tort. Twitter met en mouvement un truc supérieur à cela. Twitter crée les conditions de l’empathie collective. C’est la promesse induite et  implicite. Et c’est probablement ce qui explique le prodigieux succès de Twitter. » Bruno Walther about his son
SO WHAT SHALL WE (YOU) DO? Remove your headphones Change your glasses
MAYBE OBSERVE Have a deeper look on the surrounding world Take a hub and ask for a taxi
SHOW YOUR OWN WORLD BUT SHOW IT WELL (it’s not dirty)
MAYBE ALSO GIVE Affirm who you are Express your uncertainties
BUILD YOUR UNIQUE STORY Start from your world Find new perspectives Share your storyline with other influences
And finally…
DARE TO ENGAGE. …towards the people you want to be in touch…
THE SOCIAL STREET IS YOURS
IT’S ALL ABOUT PEOPLE  TALKING TO PEOPLE
Thank you ! Laurent François –  Social media reloaded – Dec. 2009 http://citizenL.hors-sujet.com   http://liquidnotflat.blogspot.com http://www.linkedin.com/in/Laurentfrancois   http://twitter.com/lilzeon

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Social Media Whats Going On December 2009

  • 1. WHAT’S GOING ON IN SOCIAL MEDIA ? Laurent François – Social media reloaded – 2009 http://twitter.com/lilzeon I was in my bathroom… Then on Facebook… Then they told me to change my hair style!
  • 2.
  • 3.
  • 4. THE WORLD BECAME LIQUID : LESS TIME TO SOLVE MORE REAL TIME PROBLEMS
  • 5. AnD So : WhErE R U CiTiZeN ? I’m a bit confused… But let me check on my BBerry!haha
  • 6. AcTuAlLy I mAdE iT wRoNg, iT’s MoRe LiKe ThAt:
  • 7.  
  • 9. … EVEN IF SOME MIGHT PRETEND THEY DON’T… http://www.poster4tomorrow.org/imagecontest/poster/1693.jpg
  • 10. … AND NEVER STOPPED COMPARING INFORMATION…
  • 11. … AND NEVER STOPPED GOSSIPING TOO…
  • 12.
  • 13. PROBLEMS TO COME, ALWAYS MORE PROBLEMS TO SOLVE…
  • 15. DIGITAL CITIZENS ARE NOW CONSIDERED AS STAKEHOLDERS –AMPLIFIERS or DISSIDENTS- TO INFORMATION PROCESS
  • 16. DIGITAL CITIZENS ARE IN THE NEW INFORMATION CYCLE
  • 17.
  • 18. MASS MEDIA ARE CHALLENGED BY CITIZENS-MEDIA OUTREACHING THE DIVERSE MASSES
  • 19. OFFLINE AND ONLINE IS A WRONG DISTINCTION
  • 20. ACTIVE VS PASSIVE IS THE GOOD SCOPE OF CATEGORIZATION
  • 21. AND EVEN MORE: DIGITAL CITIZENS’ AGENDA BECOME MEDIA AGENDA
  • 22. ALL THAT IS MORE THAN REAL
  • 23. SOME MIGHT SAY WE’RE AMPLIFIED
  • 24. BUT ALL THAT IS NOT ONLY A FUNNY WORLD
  • 25.
  • 26. THE SOCIAL WEB IS LIKE THE SOCIAL WORLD: DIS-CRIMI-NATIVE
  • 27. IT’S NOT ABOUT DATA. IT’S ABOUT TO BE TANGIBLE EMOTIONS
  • 28. SOCIAL MEDIA ARE ABOUT EXTIMACY http://brunowalther.com/2009/11/26/twitter-l%E2%80%99impudeur-l%E2%80%99empathie-et-moi/ « This personal experience made me realize an amazing stuff: we often talk about collective intelligence when it comes to Twitter. I think we’re wrong. Twitter sets in motion the conditions for a collective empathy. It’s the implicit and induced promise. And that’s probably what explains the fantastic success of Twitter » « Cette expérience m’a fait toucher du doigt un truc incroyable. Nous parlons souvent d’intelligence collective à proposde Twitter. Je pense que nous avons tort. Twitter met en mouvement un truc supérieur à cela. Twitter crée les conditions de l’empathie collective. C’est la promesse induite et implicite. Et c’est probablement ce qui explique le prodigieux succès de Twitter. » Bruno Walther about his son
  • 29. SO WHAT SHALL WE (YOU) DO? Remove your headphones Change your glasses
  • 30. MAYBE OBSERVE Have a deeper look on the surrounding world Take a hub and ask for a taxi
  • 31. SHOW YOUR OWN WORLD BUT SHOW IT WELL (it’s not dirty)
  • 32. MAYBE ALSO GIVE Affirm who you are Express your uncertainties
  • 33. BUILD YOUR UNIQUE STORY Start from your world Find new perspectives Share your storyline with other influences
  • 35. DARE TO ENGAGE. …towards the people you want to be in touch…
  • 36. THE SOCIAL STREET IS YOURS
  • 37. IT’S ALL ABOUT PEOPLE TALKING TO PEOPLE
  • 38. Thank you ! Laurent François – Social media reloaded – Dec. 2009 http://citizenL.hors-sujet.com http://liquidnotflat.blogspot.com http://www.linkedin.com/in/Laurentfrancois http://twitter.com/lilzeon