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google Management Group Project 2010
Android Online Payment System Compatible Devices Available Market Freedom for developers Less competing apps Definition Competition Strategy App Makers Take Interest in Android
? Multinational public corporation
Mission? To organize the world’s information and make it universally accessible and useful.
Interesting facts about GOOGLE! The name “Google” was an accident. It was supposed to be “GOOGOL”
Interesting facts about GOOGLE! 1000000000 search request EVERYDAY!! April Fools Joke Nearlynever used!
History
Recent Movement
Strength ,[object Object]
Self-generated reputation
Various Products & Services
Low operation cost
Organic structure,[object Object]
Various products and services
Weakness ,[object Object]
Cooperation with social networking space
Products and Services integration
The cost for the data-center,[object Object]
[object Object],[object Object]
Increase of internet users
Search Histories Users’ search history (with permission) Provide relevant search updates Increase switching cost
Mobile Devices ,[object Object]
Capture market beyond conventional internet,[object Object]
Threats
Lack of Entry Barrier No long time entry barrier
Portals MSN’sSilverlight Overture Apple Competition and Rivalry
Collection of search habits Erodes public reception Ex. Weber v Google Federal Lawsuits
Strategy HOW How it will compete successfully How it will attract and satisfy its customers in order to achieve its goals. How the organization will do
Alliance with Android.       Mobile user experience.      Mobile web usage. Advertising revenue.

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Google Whts next?

Notas do Editor

  1. * People spend more time on closed social network like Facebook.*Google has been trying to create social components, most recently with Buzz, a service that gives Gmail users the ability to share status updates, photos and videos. Not popular*robotic cars that can self drive*Google has created a new e-commerce site that significantly improves how fashion is presented and sold online. Boutique.comGoogle’s android platform continues its explosive growth, up 1,309 percent from the same time last year when 1.4 million android enabled phones were sold, compared with 20million during this last quarter. Samsung, HTC, Motorola and Sony Ericsson all sell a number of Android mobile phones, which help the platform grow at such a rapid pace.