The document describes the MSDS (Method for System Design for Sustainability), which is a method developed to support design processes for developing sustainable systems. The MSDS includes several phases: strategic analysis, exploring opportunities, system concept design, system design, and communication. It also includes several tools to aid various phases of design, such as the Sustainability Design-Orienting toolkit, system maps, interaction tables and storyboards. The overall goal of the MSDS method is to guide designers in developing sustainable product-service systems through a structured process and set of analysis and ideation tools.
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6.1 method for system design for sustainability vezzoli 12-13 (38)
1. course System Design for Sustainability
Subject 6. Methods and tools for System Design for Sustainability
learning resource 6.1
MSDS Method for System Design for
Sustainability
carlo vezzoli
politecnico di milano . DESIGN dept. . DIS . School of Design . Italy
Learning Network on Sustainability (EU asia-link)
Learning Network on Sustainabile energy systems (EU edulink)
Carlo Vezzoli
Politecnico di Milano / DESIGN dept. / DIS / School of Design / Italy
2. CONTENTS
. a resume of System Design for Sustainability
. MSDS: objectives, approach and phases
. MSDS: main tools
. overview of the MSDS method
Carlo Vezzoli
Politecnico di Milano / DESIGN dept. / DIS / School of Design / Italy
3. SYSTEM DESIGN FOR SUSTAINABILITY:
A DEFINITION
“the design of the system of products
and services that are together able to
fulfil a particular customer demand
(deliver a “unit of satisfaction”) based on
the design of innovative interactions of
the stakeholders (directly and indirectly
linked to that “satisfaction” system)
where the economic and competitive
interest of the providers continuously
seeks both environmentally and socio-
ethically beneficial new solutions
[to be published in 2013, by Greenleaf
english, chinese, thailandese,
pdf free of charge and in copy left www.lens.polimi.it]
Carlo Vezzoli
Politecnico di Milano / DESIGN dept. / DIS / School of Design / Italy
4. SYSTEM DESIGN FOR SUSTAINABILITY:
APPROACHES/SKILLS
A. “SATISFACTION-SYSTEM” APPROACH
design the satisfaction of a particular demand
(satisfaction unit) and all its related products and
services
B. “STAKEHOLDER CONFIGURATION” APPROACH
design the interactions of the stakeholder of a
particular satisfaction-system
C. “SYSTEM SUSTAINABILITY” APPROACH
design such a stakeholder interactions (offer
model) that for economic and competitive
reasons continuously seek after environmentally
and socio-ethical new beneficial solutions
Carlo Vezzoli
Politecnico di Milano / DESIGN dept. / DIS / School of Design / Italy
5. MSDS: Method for System Design for Sustainability
EU funded project, Asia-link programme
SCOPE: support design
processes for the development
of sustainable systems,
adaptable to specific design
requirements and usable in
existing design processes
USERS: designer, design office,
designer within a company
TOOLS: free to download at
www.lens.polimi.it
…
Carlo Vezzoli
Politecnico di Milano / DESIGN dept. / DIS / School of Design / Italy
6. MSDS: PHASES /PROCESSES OBJECTIVES
STRATEGIC ANALYSIS Gaining the information needed to
ANALYSIS OF THE PROJECT PROMOTERS
facilitate the generation of sustainable
ANALYSIS OF THE REFERENCE CONTEXT
system ideas and scenarios for
ANALYSIS OF THE REFERENCE STRUCTURE
sustainable system innovations
ANALYSIS OF BEST PRACTICES
DEFINITION OF SUSTAINABILITY DESIGN PRIORITIES
EXPLORING OPPORTUNITIES Producing a “catalogue” of promising
IDEAS GENERATION ORIENTED TO SUSTAINABILITY sustainable system ideas and a
DEVELEPMENT OF THE SUSTAINABILITY DESIGN sustainability design-orienting sceanario
ORIENTING SCENARIO - VISIONS/CLUSTERS/IDEAS
SYSTEM CONCEPT DESIGN Defining and designing one or more
VISIONS, CLUSTERS AND IDEAS SELECTION system concept potentially sustainable
SYSTEM CONCEPT DEVELOPMENT
ENV, SOCIO-ET. & ECON. CHECK/VISUALISATION
SYSTEM DESIGN (AND ENGIN.) Developing the most promising
SYSTEM DEVELOPMENT (EXECUTIVE LEVEL) sustainable system concept into a
ENV, SOCIO-ET. & ECON. CHECK/VISUALISATION detailed version necessariy to its
implementation
COMMUNICATION Producing the documents for the external
MULTIMEDIA REPORTING: OVERALL QUALITIES communication of the solution’s
MULTIMEDIA Carlo Vezzoli STAINABILITY QUALITIES
REPORTING: characteristics (general characteristics but
Politecnico di Milano / DESIGN dept. / DIS / Schoolabove all the sustainability ones)
of Design / Italy
7. MSDS: MODULAR APPROACH
STRATEGIC ANALYSIS
ANALYSIS OF THE PROJECT PROMOTERS
ANALYSIS OF THE REFERENCE CONTEXT
ANALYSIS OF THE REFERENCE STRUCTURE
ANALYSIS OF BEST PRACTICES
DEFINITION OF SUSTAINABILITY DESIGN PRIORITIES
MODULAR METHOD:
EXPLORING OPPORTUNITIES
IDEAS GENERATION ORIENTED TO SUSTAINABILITY
1. enabling to START up
DEVELEPMENT OF THE SUSTAINABILITY DESIGN at any process of any
ORIENTING SCENARIO - VISIONS/CLUSTERS/IDEAS
phase
SYSTEM CONCEPT DESIGN
VISIONS, CLUSTERS AND IDEAS SELECTION
SYSTEM CONCEPT DEVELOPMENT
2. enabling to use a
ENV, SOCIO-ET. & ECON. CHECK/VISUALISATION SELECTED set of
processes and tools
SYSTEM DESIGN (AND ENGIN.)
SYSTEM DEVELOPMENT (EXECUTIVE LEVEL)
ENV, SOCIO-ET. & ECON. CHECK/VISUALISATION 3. enabling to work on
one, two or all the
COMMUNICATION sustainability
MULTIMEDIA REPORTING: OVERALL QUALITIES DIMENSIONS
MULTIMEDIA Carlo Vezzoli STAINABILITY QUALITIES
REPORTING:
Politecnico di Milano / DESIGN dept. / DIS / School of Design / Italy
8. MSDS MAIN TOOLS:
1. Sustainability Design-Orienting toolkit (SDO)
2. sustainability interaction story-spot
3. system map
4. interaction table / story-board
5. satisfaction offering diagram
6. stakeholder motivation matrix
7. solution element brief
LEGENDA
sustainability-orienting system design tools
(other) system design tools
Carlo Vezzoli
Politecnico di Milano / DESIGN dept. / DIS / School of Design / Italy
9. 1. SUSTAINABILITY DESIGN-ORIENTING (SDO)
to orientate system
design process
towards sustainable
solutions
(environmental, socio-
ethical, economic)
www.lens-sdo.polimi.it
Carlo Vezzoli
Politecnico di Milano / DESIGN dept. / DIS / School of Design / Italy
10. 2. SUSTAINABILITY INTERACTION STORY-SPOT
(could be animated)
to visualise (only)
key interaction in
relation to criteria
of sustainability
(environmental,
socio-ethical,
economic)
Carlo Vezzoli
Politecnico di Milano / DESIGN dept. / DIS / School of Design / Italy
11. 3. SYSTEM MAP
(could be animated)
to visualise (design
and co-design) the
configuration of the
system, describing
actors involved and
their interactions
Carlo Vezzoli
Politecnico di Milano / DESIGN dept. / DIS / School of Design / Italy
12. 4. INTERACTION TABLE and STORY-BOARD
(could be animated)
IN. TABLE
to visualise
(design and co-
design) the
functioning of the
system in time:
the narratives
(stories) of the
IN. STORY-BOARD front-desk (with
the clients) and
back-stage
interactions
(between other
stakeholders)
Carlo Vezzoli
Politecnico di Milano / DESIGN dept. / DIS / School of Design / Italy
13. 5. SATISFACTION OFFERING DIAGRAM
to visualise
(design and co-
design) the
satisfaction
offered by the
system, and how
this is delivered
to the
user/customer
Carlo Vezzoli
Politecnico di Milano / DESIGN dept. / DIS / School of Design / Italy
14. 6. STAKEHOLDERS MOTIVATION MATRIX
to visualise
(identify) the
motivations that
actors have in
being involved in
the system
Carlo Vezzoli
Politecnico di Milano / DESIGN dept. / DIS / School of Design / Italy
15. 7. SOLUTION ELEMENTS
to visualise
(identify) the
elements
(products,
services, labour)
needed to the
system, and who,
among the system
stakeholders, has
to design/
produce/deliver
such elements
Carlo Vezzoli
Politecnico di Milano / DESIGN dept. / DIS / School of Design / Italy
16. OVERVIEW OF THE MSDS METHOD
Carlo Vezzoli
Politecnico di Milano / DESIGN dept. / DIS / School of Design / Italy
17. STRATEGIC ANALISYS
STRATEGIC ANALYSIS
sustainability analysis of ANALYSIS OF THE PROJECT PROMOTERS
existing system and design ANALYSIS OF THE REFERENCE CONTEXT
priorities definition ANALYSIS OF THE REFERENCE STRUCTURE
ANALYSIS OF BEST PRACTICES
DEFINITION OF SUSTAINABILITY DESIGN PRIORITIES
EXPLORING OPPORTUNITIES
IDEAS GENERATION ORIENTED TO SUSTAINABILITY
DEVELEPMENT OF THE SUSTAINABILITY DESIGN
ORIENTING SCENARIO - VISIONS/CLUSTERS/IDEAS
SYSTEM CONCEPT DESIGN
VISIONS, CLUSTERS AND IDEAS SELECTION
SYSTEM CONCEPT DEVELOPMENT
ENV, SOCIO-ET. & ECON. CHECK/VISUALISATION
SYSTEM DESIGN (AND ENGIN.)
SYSTEM DEVELOPMENT (EXECUTIVE LEVEL)
ENV, SOCIO-ET. & ECON. CHECK/VISUALISATION
COMMUNICATION
MULTIMEDIA REPORTING: OVERALL QUALITIES
Carlo Vezzoli MULTIMEDIA REPORTING: STAINABILITY QUALITIES
Politecnico di Milano / DESIGN dept. / DIS / School of Design / Italy
18. . ENVIRONMENTAL/SUSTAINABILITY PRIORITIES DEFINITION
. tool: SUSTAINABILITY DESIGN-ORIENTING / PRIORITY DEFINITION
priority identification qualitative assessment (report) of the
among criteria: No, existing system supported by a set of
Low, Medium, High checklists for a (for each criterion)
for a selected
sustainability
dimension
(e.g.
environmen.)
Carlo Vezzoli
Politecnico di Milano / DESIGN dept. / DIS / School of Design / Italy
19. EXPLORING OPPORTUNITIES
Ideas generation oriented to STRATEGIC ANALYSIS
sustainability ANALYSIS OF THE PROJECT PROMOTERS
ANALYSIS OF THE REFERENCE CONTEXT
ANALYSIS OF THE REFERENCE STRUCTURE
ANALYSIS OF BEST PRACTICES
DEFINITION OF SUSTAINABILITY DESIGN PRIORITIES
EXPLORING OPPORTUNITIES
IDEAS GENERATION ORIENTED TO SUSTAINABILITY
DEVELEPMENT OF THE SUSTAINABILITY DESIGN
ORIENTING SCENARIO - VISIONS/CLUSTERS/IDEAS
SYSTEM CONCEPT DESIGN
VISIONS, CLUSTERS AND IDEAS SELECTION
SYSTEM CONCEPT DEVELOPMENT
ENV, SOCIO-ET. & ECON. CHECK/VISUALISATION
SYSTEM DESIGN (AND ENGIN.)
SYSTEM DEVELOPMENT (EXECUTIVE LEVEL)
ENV, SOCIO-ET. & ECON. CHECK/VISUALISATION
COMMUNICATION
MULTIMEDIA REPORTING: OVERALL QUALITIES
Carlo Vezzoli MULTIMEDIA REPORTING: STAINABILITY QUALITIES
Politecnico di Milano / DESIGN dept. / DIS / School of Design / Italy
20. . GENERATE “ENV./SUSTAINABLE IDEAS” BY BRAINSTORMING
. tool: SUSTAINABILITY DESIGN-ORIENTING / ORIENTATE CONCEPT
for each criterion, an idea table
with guidelinees at system level
for each
(environm.)
sustainability
dimension
typed
emerged
system ideas
(for each
criterion)
Carlo Vezzoli
Politecnico di Milano / DESIGN dept. / DIS / School of Design / Italy
21. . GENERATE “SOCIOETHICAL/SUSTAIN. IDEAS” BY BRAINSTORMING
. tool: SUSTAINABILITY DESIGN-ORIENTING / ORIENTATE CONCEPT
for each criterion, an idea table
with guidelinees at system level
for each
(socio-etic.)
sustainability
dimension
typed
emerged
system ideas
(for each
criterion)
Carlo Vezzoli
Politecnico di Milano / DESIGN dept. / DIS / School of Design / Italy
22. SYSTEM CONCEPT DESIGN
System concepts development STRATEGIC ANALYSIS
ANALYSIS OF THE PROJECT PROMOTERS
ANALYSIS OF THE REFERENCE CONTEXT
ANALYSIS OF THE REFERENCE STRUCTURE
ANALYSIS OF BEST PRACTICES
DEFINITION OF SUSTAINABILITY DESIGN PRIORITIES
EXPLORING OPPORTUNITIES
IDEAS GENERATION ORIENTED TO SUSTAINABILITY
DEVELEPMENT OF THE SUSTAINABILITY DESIGN
ORIENTING SCENARIO - VISIONS/CLUSTERS/IDEAS
SYSTEM CONCEPT DESIGN
VISIONS, CLUSTERS AND IDEAS SELECTION
SYSTEM CONCEPT DEVELOPMENT
ENV, SOCIO-ET. & ECON. CHECK/VISUALISATION
SYSTEM DESIGN (AND ENGIN.)
SYSTEM DEVELOPMENT (EXECUTIVE LEVEL)
ENV, SOCIO-ET. & ECON. CHECK/VISUALISATION
COMMUNICATION
MULTIMEDIA REPORTING: OVERALL QUALITIES
Carlo Vezzoli MULTIMEDIA REPORTING: STAINABILITY QUALITIES
Politecnico di Milano / DESIGN dept. / DIS / School of Design / Italy
23. . tool:
SATISFACTION
OFFERING
DIAGRAMM
(could be
animated)
Carlo Vezzoli
Politecnico di Milano / DESIGN dept. / DIS / School of Design / Italy
24. . tool:
SYSTEM MAP
(could be
animated)
Carlo Vezzoli
Politecnico di Milano / DESIGN dept. / DIS / School of Design / Italy
25. . tool: INTERACTION STORY BOARD
(could be animated)
Carlo Vezzoli
Politecnico di Milano / DESIGN dept. / DIS / School of Design / Italy
26. F. INTERACTION SUPPORT-PRODUCT CONCEPTS
. PRODUCT AND STORY BOARD
Carlo Vezzoli
Politecnico di Milano / DESIGN dept. / DIS / School of Design / Italy
27. SYSTEM CONCEPT DESIGN
STRATEGIC ANALYSIS
environmental, socio-ethical and ANALYSIS OF THE PROJECT PROMOTERS
economic sustainability check ANALYSIS OF THE REFERENCE CONTEXT
and visualisation ANALYSIS OF THE REFERENCE STRUCTURE
ANALYSIS OF BEST PRACTICES
DEFINITION OF SUSTAINABILITY DESIGN PRIORITIES
EXPLORING OPPORTUNITIES
IDEAS GENERATION ORIENTED TO SUSTAINABILITY
DEVELEPMENT OF THE SUSTAINABILITY DESIGN
ORIENTING SCENARIO - VISIONS/CLUSTERS/IDEAS
SYSTEM CONCEPT DESIGN
VISIONS, CLUSTERS AND IDEAS SELECTION
SYSTEM CONCEPT DEVELOPMENT
ENV, SOCIO-ET. & ECON. CHECK/VISUALISATION
SYSTEM DESIGN (AND ENGIN.)
SYSTEM DEVELOPMENT (EXECUTIVE LEVEL)
ENV, SOCIO-ET. & ECON. CHECK/VISUALISATION
COMMUNICATION
MULTIMEDIA REPORTING: OVERALL QUALITIES
Carlo Vezzoli MULTIMEDIA REPORTING: STAINABILITY QUALITIES
Politecnico di Milano / DESIGN dept. / DIS / School of Design / Italy
28. . CHECK IN PROGRESS CONCEPT ENVIRONMENTAL/SUSTAINABILITY
. tool: SUSTAINABILITY DESIGN-ORIENTING / CHECK CONCEPT
improvemnts levels qualitative sustainability assessment of concept
definition per aech improvements (report for each criterion) as
criterion: -, =, +, ++ compared with the existing system (checklists)
for a
selected
sustainability
dimension,
e.g.
environmen.
Carlo Vezzoli
Politecnico di Milano / DESIGN dept. / DIS / School of Design / Italy
29. . VISUALISE CONCEPT ENVIRONMENTAL/SUSTAINABILITY POTENT.
. tool: SUSTAINAB. DESIGN-ORIENTING / ENVIRONMENTAL RADAR
visualisation of existing
visualisation concept system priorities
improvement
(for each criterion)
(for each criterion)
for a
selected
sustainability
dimension
text
synthethising
improvement
(for each
criterion) IMPROVEMENT…
Carlo Vezzoli
Politecnico di Milano / DESIGN dept. / DIS / School of Design / Italy
30. . VISUALISE SYSTEM SOCIOETHICAL/SUSTAINABILITY
. tool: SUSTAINABILITY DESIGN-ORIENTING / RADAR
visualisation concept
improvement
(for each criterion)
for a
selected
sustainability
dimension
text
synthethising
improvement
(for each
criterion) IMPROVEMENT…
Carlo Vezzoli
Politecnico di Milano / DESIGN dept. / DIS / School of Design / Italy
31. SYSTEM DESIGN (AND ENGINEERING)
STRATEGIC ANALYSIS
development of the system on ANALYSIS OF THE PROJECT PROMOTERS
ANALYSIS OF THE REFERENCE CONTEXT
and executive level ANALYSIS OF THE REFERENCE STRUCTURE
ANALYSIS OF BEST PRACTICES
DEFINITION OF SUSTAINABILITY DESIGN PRIORITIES
EXPLORING OPPORTUNITIES
IDEAS GENERATION ORIENTED TO SUSTAINABILITY
DEVELEPMENT OF THE SUSTAINABILITY DESIGN
ORIENTING SCENARIO - VISIONS/CLUSTERS/IDEAS
SYSTEM CONCEPT DESIGN
VISIONS, CLUSTERS AND IDEAS SELECTION
SYSTEM CONCEPT DEVELOPMENT
ENV, SOCIO-ET. & ECON. CHECK/VISUALISATION
SYSTEM DESIGN (AND ENGIN.)
SYSTEM DEVELOPMENT (EXECUTIVE LEVEL)
ENV, SOCIO-ET. & ECON. CHECK/VISUALISATION
COMMUNICATION
MULTIMEDIA REPORTING: OVERALL QUALITIES
Carlo Vezzoli MULTIMEDIA REPORTING: STAINABILITY QUALITIES
Politecnico di Milano / DESIGN dept. / DIS / School of Design / Italy
32. H. SYSTEM MAP (DETAILED)
. tool:
SYSTEM MAP
(could be
animated)
Carlo Vezzoli
Politecnico di Milano / DESIGN dept. / DIS / School of Design / Italy
33. . SATISFACTION
OFFERING
DIAGRAMM
Carlo Vezzoli
Politecnico di Milano / DESIGN dept. / DIS / School of Design / Italy
34. . tool: INTERACTION TABLE
Carlo Vezzoli
Politecnico di Milano / DESIGN dept. / DIS / School of Design / Italy
35. SYSTEM DESIGN (AND ENGINEERING)
environmental, socio-ethical and STRATEGIC ANALYSIS
ANALYSIS OF THE PROJECT PROMOTERS
economic sustainability check and ANALYSIS OF THE REFERENCE CONTEXT
visualisation ANALYSIS OF THE REFERENCE STRUCTURE
ANALYSIS OF BEST PRACTICES
DEFINITION OF SUSTAINABILITY DESIGN PRIORITIES
EXPLORING OPPORTUNITIES
IDEAS GENERATION ORIENTED TO SUSTAINABILITY
DEVELEPMENT OF THE SUSTAINABILITY DESIGN
ORIENTING SCENARIO - VISIONS/CLUSTERS/IDEAS
SYSTEM CONCEPT DESIGN
VISIONS, CLUSTERS AND IDEAS SELECTION
SYSTEM CONCEPT DEVELOPMENT
ENV, SOCIO-ET. & ECON. CHECK/VISUALISATION
SYSTEM DESIGN (AND ENGIN.)
SYSTEM DEVELOPMENT (EXECUTIVE LEVEL)
ENV, SOCIO-ET. & ECON. CHECK/VISUALISATION
COMMUNICATION
MULTIMEDIA REPORTING: OVERALL QUALITIES
Carlo Vezzoli MULTIMEDIA REPORTING: STAINABILITY QUALITIES
Politecnico di Milano / DESIGN dept. / DIS / School of Design / Italy
36. . (up-date) CHECK SYSTEM ENVIRONMENTAL/SUSTAINABILITY
. tool: SUSTAINABILITY DESIGN-ORIENTING / CHECK CONCEPT
up-date improvemnts up-date qualitative sustainability
levels definition per aech assessment of the concept improvements
criterion: -, =, +, ++ (report for each criterion) as compared with
the existing system (checklists)
for a
selected
sustainability
dimension
Carlo Vezzoli
Politecnico di Milano / DESIGN dept. / DIS / School of Design / Italy
37. . (up-date) VISUALISE SYSTEM ENVIRONMENTAL/SUSTAINABILITY
. tool: SUSTAINABILITY DESIGN-ORIENTING / RADAR
up-dated visualisation
concept improvement
(for each criterion)
for a
selected
sustainability
dimension
up-date text
synthethising
improvement
(for each
criterion) IMPROVEMENT…
Carlo Vezzoli
Politecnico di Milano / DESIGN dept. / DIS / School of Design / Italy
38. . (up-date) VISUALISE SYSTEM SOCIOETHICAL/SUSTAINABILITY
. tool: SUSTAINABILITY DESIGN-ORIENTING / RADAR
up-dated visualisation
concept improvement
(for each criterion)
for a
selected
sustainability
dimension
up-date text
synthethising
improvement
(for each
criterion) IMPROVEMENT…
Carlo Vezzoli
Politecnico di Milano / DESIGN dept. / DIS / School of Design / Italy
39. . tool: SUSTAINABILITY INTERACTION STORY-SPOT (animated)
Carlo Vezzoli
Politecnico di Milano / DESIGN dept. / DIS / School of Design / Italy
Notas do Editor
I will give you now an OVERVIEW OF THE MSDS METHOD, so I will go trough only the main and processes, and those that will interest us the most in the design exercis