This presentation is based on the Business Model Canvas. Once you have your Canvas ready, you need to prepare for the next stage of pitching your idea.
The main source of this presentation is Strategizer business model.
6. They embark on a
journey
Presentation and Pitching Skills Training :: Kurdo Jamal 6
7. to transform the world for the better
Presentation and Pitching Skills Training :: Kurdo Jamal 7
8. to transform the world for the better
Presentation and Pitching Skills Training :: Kurdo Jamal 8
9. to transform the world for the better
Presentation and Pitching Skills Training :: Kurdo Jamal 9
10. So why are you here?
Presentation and Pitching Skills Training :: Kurdo Jamal 10
11. To get the help you want to get you going on your journey!
Presentation and Pitching Skills Training :: Kurdo Jamal 11
12. So how will you get
The help you want?Presentation and Pitching Skills Training :: Kurdo Jamal 12
13. By presenting your ideas
In the best possible wayPresentation and Pitching Skills Training :: Kurdo Jamal 13
14. My story at Juniata!Presentation and Pitching Skills Training :: Kurdo Jamal 15
15. Objectives
• What is The Value Proposition Canvas?
• Help you present your business ideas in the a compelling way
• Recognize the mistakes that you should avoid
• Best practices that you can implement
Presentation and Pitching Skills Training :: Kurdo Jamal 16
16. What is your fear?
• Write whatever it is that makes you afraid of not winning!
• 3 points!
Presentation and Pitching Skills Training :: Kurdo Jamal 17
17. Developing a clear plan on how to grow my
idea into something bigger
• The Business Model Canvas is a one page overview that lays out both
what you do (or want to do), and how you go about doing it
• laying out the crucial activities and challenges involved with your
initiative and how they relate to each other
• New programmes can use it to plan and work out how to make their
offering real.
• This structure also helps to keep group discussions more focused and
bring everyone onto the same page.
Presentation and Pitching Skills Training :: Kurdo Jamal 18
18. What is The Value Proposition Canvas?
• Creating the value your customers want
• A simple way to understand your customers needs, and design
products and services they want
What
You
Do
What
Your
Customer
want
Value
Created
Presentation and Pitching Skills Training :: Kurdo Jamal 19
19. Who is creating and who is defining the
value?
Value is created by you Value is defined by customer
Presentation and Pitching Skills Training :: Kurdo Jamal 20
20. Presentation
Killers
• Some ideas never see
the day light, because
they are conveyed
poorly
• How to avoid these
presentation killers?
Presentation and Pitching Skills Training :: Kurdo Jamal 21
21. First Mistake:
Cognitive Murder
• “revealing your entire
canvas at the beginning of
your presentation” Strategizer
• Most common mistake
• They either listen to you
or read all the
information you
presented
• They get confused and
distracted
• They cannot follow you
Presentation and Pitching Skills Training :: Kurdo Jamal 22
22. Second Mistake: Too Much Details
• Avoid too much information and details on your
presentation
• It makes your Value Proposition or your
message unclear!
• It is not appropriate to include too much
information on this strategic presentation
• You can put them in a separate document or an
appendix and submit them separately
Presentation and Pitching Skills Training :: Kurdo Jamal 23
23. Third Mistake: Too Many Ideas
• Don’t putting too many ideas in on canvas
• People get confused
• Put them in different canvases and present
them separately
• This will keep the message about those
ideas clear
Presentation and Pitching Skills Training :: Kurdo Jamal 24
24. Fourth Mistake: Orphan Element
• When you have an element
of your business model that
don’t correspond to the
other elements of your
canvas
• This means that the
mechanic of the business
model don’t work
• If you are generating
revenue from a customer
segment, even if it is free,
you should still put it in your
canvas.
Presentation and Pitching Skills Training :: Kurdo Jamal 25
25. Fourth Mistake: Orphan Element
• Easiest mistake to make
• You don’t want to have unfinished ideas
within your business model canvas
Presentation and Pitching Skills Training :: Kurdo Jamal 26
26. Fifth Mistake: Mixing the
Present and the Future
• You want to tell elements of your business
model that has to do with TODAY and you
want to tell elements of your business that
has to do with TOMORROW
• It causes our audience to have a difficult time
understanding our business model
• If you want to share elements of your
business model that happen current state
and future state, you must have a clear way
to distinguish between them, or use two
separate canvases
Presentation and Pitching Skills Training :: Kurdo Jamal 27
27. Six Mistake:
Talking blah blah blah!
• When you are talking about irrelevant
things in your canvas
• Or when we are talking too much about
details of some elements
• Why this happens?
• Because people don’t ask questions
• Or we get nervous
• You lose track of your presentation
• You fail to know what is going on next
• Things start to become unclear to your
audience
Presentation and Pitching Skills Training :: Kurdo Jamal 28
29. One Last Mistake
• What if they ask you to send your presentation ahead of the event?
• We either send the presentation with too much graphics the way we
want to present
• Or we send the presentation with too much bulletin points since we
are not there to explain
• Both are mistakes!
• Put all your notes in the Notes Section of your presentation
• Or submit a separate document with your notes
Presentation and Pitching Skills Training :: Kurdo Jamal 30
30. How to present
your business
model canvas
successfully?
A Killer
Presentation
Presentation and Pitching Skills Training :: Kurdo Jamal 31
31. Killer Presentation
• It simply not making those
mistakes
• Your business model story, or
the strategy of your business is
effectively communicated with
your audience
Presentation and Pitching Skills Training :: Kurdo Jamal 32
32. 1. Research Your Audience
• You must know what they care about and what
motivate them.
• What is it that they are looking for?
• From which perspective are they going to score
you?
Presentation and Pitching Skills Training :: Kurdo Jamal 33
33. 2. Start with a Good Story
• This is the strategy that TED Talk Speakers
always use
• Your opening should be very catching
• Everyone in the room should be able to relate
to your story
Presentation and Pitching Skills Training :: Kurdo Jamal 34
34. 2. Start with
a Good Story
with
Business
Model
Canvas
Presentation and Pitching Skills Training :: Kurdo Jamal 35
35. Activity
• In your groups, write a story around your business model canvas
• Use photos
Presentation and Pitching Skills Training :: Kurdo Jamal 36
36. 3. Say your message
again, again and again
• "Tell them what you're going to tell them. Tell
them. Then tell them what you told them.“
Steps:
• Introduce the points you are going to make
• Spend the largest part of your presentation
on these points
• At the end, remind the audience about the
points you made
Presentation and Pitching Skills Training :: Kurdo Jamal 37
37. 4. Distinguish Between
Assumptions and Facts
• You can simply and verbally communicate
which elements of your business ideas are
facts, and which ideas are assumptions
• Assumptions need to be tested and they
require to collect more information about
them
• This will build trust with the audience and
gives more credibility to your presentation
Presentation and Pitching Skills Training :: Kurdo Jamal 38
38. 5. Add interesting
Multi-Media Content
• Building Sustainable Greenhouses in Haiti
• Business Model Canvas Explained
Presentation and Pitching Skills Training :: Kurdo Jamal 39
39. 6. Practice a lot!
• Would you like to stay in control?
• Do you want to avoid being nervous?
• Do you want to stay on track and don’t say
blah blah blah?
• Then practice a lot
• A lot means a loooooooooooooot!
• Out loud – with gestures – presentations –
and audiences
Presentation and Pitching Skills Training :: Kurdo Jamal 40
40. 7. Memorize
• What do you feel about someone holding note cards?
• Do they have confidence? Aren’t you distracted?
• Don’t memorize every word,
• just the main ideas
• Flow of your ideas
• examples
Presentation and Pitching Skills Training :: Kurdo Jamal 41
41. 8. Your Body Language
• Your Clothes
• Eye contact
• Your Body
• Your Direction
• Your Face
• Your Hands
• Your Movements
Presentation and Pitching Skills Training :: Kurdo Jamal 42
42. 8. Your Body Language
• 1. To get the audience to like you, make eye contact. People tend to
pay more attention to and like those who look them in the eye.
• 2. To boost your confidence, open your chest and arms, and keep
your back straight.
• 3. To demonstrate authority, be calm and use small, stiff gestures.
• 4. To draw the audience's attention to something, point directly at it
and look at it yourself. The audience will follow your lead.
• 5. To convince the audience of something, use positive gestures —
smiling, nodding, open movements, etc. — throughout the
presentation.
Presentation and Pitching Skills Training :: Kurdo Jamal 43
43. 9. Reinforce Your
Case
Have you talked to any potential
customer?
Do you have any draft agreement
with any company?
Have you done any market
research?
Any findings that will attract them
to buy your business model?
Presentation and Pitching Skills Training :: Kurdo Jamal 44
44. Activity
• Each group write a story about these photos
Presentation and Pitching Skills Training :: Kurdo Jamal 45