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[ ] K.A.I Artificial Intelligence
(channel or additional details)
(Additional details)
K
www.kubient.com
520 Broadway, Suite 200 • Santa Monica, California • 90401
scott.stevenson@kubient.com(303) 246-5711
K.A.I. Artificial Intelligence
Pre-Bid Ad Fraud Prevention
www.kubient.com
520 Broadway, Suite 200 • Santa Monica, California • 90401
Peter.Bordes@kubient.com(800) 409-9456
[ ] RealTime fraud prevention within the critical 300 millisecond window
of time before an advertiser spends their budget. K.A.I. analyzes
100% of real time programmatic data to determine patterns and data
points that are consistent with fraudulent activity.
K
There are two primary offerings for inventory fraud identification available today.
PreBid
Primarily Wrapper Based
Checks Against Static Data
No Machine Learning
“Blacklist”
High Latency
High Cost
Sample a percentage of traffic
PostBid
Post Impression Analysis
Occasional Machine Learning
Feeds Static Data to PreBid
High Latency
High Cost
Sample a percentage of traffic
[K.A.I.] offers superior PostBid performance, but in a PreBid environment]
Server Based
Static and Live Data Checked
Powered by Machine Learning
Extremely Low Latency
Low Cost
High Accuracy
USER
Bots
Malware
Spammers
Phishers
Known Attackers
Malicious Pattern Recognition
Behavioral Recognition
DEVICE
Bots
Malware
Spammers
Phishers
Known Attackers
Malicious Pattern Recognition
Behavioral Recognition
PROTECTIONS

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K.A.I Artificial Intelligence Powered Pre-Bid Ad Fraud Prevention

  • 1. [ ] K.A.I Artificial Intelligence (channel or additional details) (Additional details) K www.kubient.com 520 Broadway, Suite 200 • Santa Monica, California • 90401 scott.stevenson@kubient.com(303) 246-5711 K.A.I. Artificial Intelligence Pre-Bid Ad Fraud Prevention www.kubient.com 520 Broadway, Suite 200 • Santa Monica, California • 90401 Peter.Bordes@kubient.com(800) 409-9456 [ ] RealTime fraud prevention within the critical 300 millisecond window of time before an advertiser spends their budget. K.A.I. analyzes 100% of real time programmatic data to determine patterns and data points that are consistent with fraudulent activity. K There are two primary offerings for inventory fraud identification available today. PreBid Primarily Wrapper Based Checks Against Static Data No Machine Learning “Blacklist” High Latency High Cost Sample a percentage of traffic PostBid Post Impression Analysis Occasional Machine Learning Feeds Static Data to PreBid High Latency High Cost Sample a percentage of traffic [K.A.I.] offers superior PostBid performance, but in a PreBid environment] Server Based Static and Live Data Checked Powered by Machine Learning Extremely Low Latency Low Cost High Accuracy USER Bots Malware Spammers Phishers Known Attackers Malicious Pattern Recognition Behavioral Recognition DEVICE Bots Malware Spammers Phishers Known Attackers Malicious Pattern Recognition Behavioral Recognition PROTECTIONS