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 Based on “GOLDEN RULES OF BEAUTY
INVENTED BY DR. VIJAY SHARMA”.
GOLDEN RULES OF BEAUTY
INVENTED BY DR. VIJAY SHARMA
Dr. Vijay Sharma, MS
Cosmetic Surgeon
INTRODUCTION
The world is the greatest museum of the human race. India in particular
has one of the largest specimens of all races and ethnicities. Though it
is true that beauty lies in the eyes of the beholder, there is also a
universal acceptance of some faces and looks, which are termed
universal good looks. Probably like the looks owned by Miss Universe
Sushmita Sen, Lara Dutta and Miss World Priyanka Chopra or by
internationally acclaimed models like Cindy Crawford or Hollywood
beauties like Julia Roberts and Nichole Kidman.
What is it that makes these faces so popular, so universally accepted as
the epitome of beauty? Blame it on the media, but is that all or is it just
the tail of the dragon we are chasing, is it a cause or is it a consequence
of this concept of universal beauty.
Scientifically speaking, certain facial shapes and features are
considered attractive, even infants respond better to those faces, which
are considered and accepted by most. It has been found that an infant
connects better to a beautiful face as found by the smiles and giggles.
There are certain facial shapes that are considered attractive. The oval face is
considered the most beautiful for a woman in contrast to round, square box type or
triangular faces. High cheekbones and wide-open eyes are also considered
beautiful.
Looking at it from a strictly medical cosmetic point of view with these findings make
perfect sense.
The oval face leads the feminine grace and ensures that the unfeminine parts like
firm jaw line do not exist. It signifies in essence a feminine bone structure. High
cheekbones mean the individual is more resistant to facial wrinkles, similarly for
wide-open eyes.
GOLDEN RULES OF BEAUTY
1. Oval or egg shape face is
always counted better than
square, boxoid, triangular,
round or circular faces.
2. The length of the nose and face
above & below the nose should
be almost equal to each other.
3. Bright, bigger eyes with high
cheek bones spreaded over not
more than one third total length
of face gives immediate
acceptance
4. Side profile, if you draw a line it
should touch forehead, upper
lip, lower lip and chin all
together.
5. Angle of the nose in contrast to
the face should be roughly
around 30 degree and is
counted as the best, but
between 25 to 40 is also like
compromise.
6. Convex faces are better
than the Concave faces.
7. IMAGINARY TRIANGULAR
TEST, the outer most portion of
left and right eyebrows and the
center most point of the lower lip,
In this imaginary triangle unity of
all the organs should be perfect
like
 The space between both the
eyes should be equivalent to
the size of the eye. (Factor
X) Yellow line.
 Width of the nose and width
of the mouth should have a
ratio 3:5 (Blue & Yellow line)
 The opening of the mouth
should not be larger than one
and half time of factor X.
Factor X
Factor X
8. The thickness and the
volume of the upper lip verses
lower lip should be 70 / 100 in
other words the upper lip should
not be more than 70% of the
volume of the lower lip.
9. The length of
the body and
the length of
the legs should
be either
equivalent or
the legs should
be longer than
the body,
longer the legs
is noted more
beautiful, when
folded knee
should come
up to the
shoulder and
ankle should
touch the
bottom.
10. Projection of breast and
projection of buttocks from
central median line of the side
profile should be absolutely
balance.
11. Breast should not project more
than the nose while standing
posture.
Leaving that aside, what is it, that not just men and women notice these things
and work at aligning themselves with the universal axis of beauty but are
obsessed with looks? Here let us think in term of labeling it, or let's say
postmodern term and call it HYPERAESTHETIC TENSION which created a
need of inventing “GOLDEN RULES OF BEAUTY BY DR. VIJAY SHARMA”
The nineteenth and twentieth centuries saw hypertension causing furrows on
the brows of many of the population and an increasingly younger population at
that. The twenty first century could well see a spread of this hyperaesthetic
tension of epidemic proportions.
As in all epidemics, the most important first step is recognition and awareness.
People were dying of bacterial diseases for long enough before the lay public
accepted their presence. Even doctors of yore were not entirely convinced of
the presence of these carriers of doom. Ignorance about their presence did not
stop epidemics. In fact plague has been all but abolished an account of
acceptance, education and then steps to control and eliminate.
The first step therefore is recognition of this hyperaesthetic tension.
Most of us though vaguely familiar with it, in principle we do not consider
it exists.
Hyperaesthetic tension is the constant increasing worry as regards
looks for an individual. It is exemplified by the photo shoots and
wardrobes of the stars, the repeated foreign jaunts of our models for
breast jobs for females, hair weaving for males. It is however not as we
believe limited to the page three of society. It is also as signified by the
stolen looks at any mirror rather any reflecting surface not just of
females but also males and individuals, who are not just teenagers but
even those in their late forties. It is the depressive bouts that not just an
adolescent undergoes an account of pimples, an adult male undergoes
an account of premature hair loss, a housewife undergoes an account of
a flat chest or a middle aged man experiences an account of his
developing eye pouches or a double chin. That which affects all of us to
such an extent that looks matter us more than most other things is
hyperaesthetic tension. This hypothesis shall soon get proned, we
believe
IDENTIFICATION AND ANALYSIS
Hyperaesthetic Tension
In contrast to the popular old sayings like
- Never judge an envelope by its cover
- Beauty lies in the eyes of the beholder
- What matters is inner beauty
- Beautiful is that beautiful does
How outdated these adages appear in today's world.
Unbelievable as it seems, looks and their importance have suspected basic
human virtues to the extent that the total number of necessary surgery for basic
medical problems have been surpassed by people opting for willful
beautification under the knives of cosmetic surgeons. The world over, rapidly
changing trends for acceptability are evident as not even in the not so distant
past.
I call it 'hyperaesthetic tension' rather similar yet uniquely different from
hypertension, which commonly exists in today's modern society rather today's
modern industrialized society. A society, which lays tremendous emphasis on
youth, beauty and success, a heady cocktail in itself.
Gone are the days, when aging
was viewed as a sign of wisdom
and valued as such. Today the
emphasis is on youth and the
adage looks belie age holds true
with the advent of the information
age, which has caused an
explosion in knowledge and
education, exposure is prime.
Those who are more exposed to
the world are considered wiser,
they are considered the pillars of
knowledge of society, which
essentially reiterates repeatedly
that looks not just matter they have
the power to make or brake
careers.
With growing job opportunities in
modern industrialized society comes
rapid migration of people. This has
caused large gaps rather tears in the
basic fabric of society. The time,
when the joint family system was the
base of society is long gone. The
total collapse of the joint family units
consisting of husband, wife and
children or in some case the DINKS
(double income no kids) or even
single parent families. This is not the
fault of anyone in particular rather
fallout of the changes in the
standards of living, a perpetual run
for the goal and ever-elusing targets
of growth. The push propels people
more towards material read physical
progress instead of spiritual
progress.
In the joint family system a large number of
people cohabitated. The high threshold of
tolerance was what made for peaceful
coexistence. Today the pressure of living and
looking good ensures each man for himself.
Every relationship is affected by these
expectations. Every husband today wants a
Cindy Crawford, an Aishwarya Rai or a Naomi
Campbell for his wife, who in turn expects no
less than a Tom Cruise, an Hrithik Roshan or
a Pierce Brosnan for a spouse. Gone are the
days, when men with out good biceps and
women without svelte bodies or girls without
perfect features and boys without a good
personality can hope to succeed. The
emphasis is no longer on just the best foot
forward rather the best face forward or even
may the most beautiful win is what stands
true today.
Overall societal tolerance towards mediocre
or even reasonable lookers has decreased to
such levels that it is impossible even think of
the not good looking unfortunates,
as anything other than less miserable. A
person, who is not attractive to people
fails to make a positive impression and is
considered unlucky up until he proves
his virtues. Even during medieval times
the ugly or the deformed were
considered cursed and were supposed
to bring bad luck as per both Western
and Indian cultures. This not to justify the
fact that virtues have today taken to
being backstage and looks take center
stage. It may be much more difficult for
such aesthetically challenged individuals
to even match, leave alone rise above a
similarly or sometimes even a less
talented but aesthetically endowed
individual society's constant thrust on
youth, beauty and success altogether is
pushing more and more people to
undertake regular grooming read
servicing of body parts. Amazingly every
body parts have been subjected to
servicing.
The number of individuals involved with
the aesthetics of the human body is
enough to make up an entire army. The
charge of this light brigade ensures that
there is enough light to not just visualizes
but also dazzle.
Starting from the tips of the fingers on
toes and going up to the hair on the
scalp, we have beauty treatments, beauty
parlours, saloons, hair dressers, spas,
clinics, personal trainers, aerobics
classes, gyms with the latest equipment
and cosmetic surgery, the undisputed
jewel in the crown in this our quest for
perfection.
Though a body shop essentially means a
place, where cosmetics and toiletry items
are available, it could well be extended to
include all the professions, which hope to
satisfy the quest for body beautiful.
Let us see the number of way in which
a small part of our body say the finger
tips can be made aesthetically
pleasing. There are manicurists to cut
and shape nails and give that well-
groomed finish for that suave and
sophisticated look. In addition to doing
the routine cutting of nails, such that
there are no jagged, uneven trends,
there is also nail colouring. The
ordinary nail enamel has graduated
from being red, pink or brown to not
just filner, gray and purple but also
black, star spangled, glitter laden or
one with animal prints. But manicuring
does not stop at nails, it extends to the
hand with care being taken to clean
the hands, soften them rub off dead
skin, massage hands to improve blood
circulation and the use of various
beauty oils for smoothening the hands.
But does hand grooming stop at that?
No way is the chorus that greets our
ears, what – bare hands? That makes
ornaments and accessories
fashionable, who can think of leaving
the house without that ring made with
the quintessential woman's best friend,
the diamond. And its not just diamonds
but solitaires, large single diamonds
called - rock, which are a must see on
the fingers of the movers and shakers
of society. This brings into the limelight
jewellery designers, who use their own
imagination keeping in mind individual
characteristics and preferences,
thereby leaving their signature on
those now even more beautiful hands.
Neither is the ornamentation limited to
jewellery alone and beautiful wrist
without an exquisite watch to match is
not to be seen.
Hence with the technological
advances in watch making,
embellishment of these masterpieces
have also to be paid due attention. To
go beyond mere looks and touch must
the other senses go neglected? The
perfume that goes with such a dainty,
wrist is obviously noticed. This makes
perfumers a part of the beautiful body
retinue.
To look beyond just that wrist, the
clothes that accompany it must be top
class. That allows couturiers to jump
onto the beauty bandwagon. And then
can shoemakers be too far behind?
Perhaps it is not too much to say that
man is known by the company he
keeps in long since passé. Rather man
& woman is known by the shoes
he/she wears. No wonder we call such
people well heeled.
The feet soon become a point of focus
too and all that is done for the hands is
part of the intensive care of feet too.
That leaves us with the face that which
we present to the world. What people
know us is much dependant on this
part of our anatomy. And since it is so
widely used, it requires more upkeep.
Small wonder then that the face
commands the lions share in the
cosmetic market. There are creams for
dry, normal and oily skins, moisturizers
for all ages, day creams, overnight
creams, sun block lotions, winter
lotions, water proof creams, what have
you. Add to this the cleansers, toners
and others like the talc's and packs
and it would be enough to fill an
ammunition depot. Besides this there
is eye make-up, eyeliners dry and wet,
kohl, mascara, eye shadow,
eyebrow pencils, false eyelashes and
coloured contact lenses. There is lip
make-up, lipsticks, lip liners, gloss.
The short nose can be made to look
longer with shades of make-up. A
square face can be made to look more
or less a perfect oval. The smile can
be perfected with just a touch of the
right shade of lipstick or lip-gloss.
Toothpastes and tooth whiteners are
important too for those pearly whites
and what about those, who are not
blessed with straight teeth and pink
gums, they need not despair because
cosmetic dentistry comes to the
rescue. Small teeth large gums – want
a toothier smile? Gums can be pushed
back. On take the other extreme-large
teeth-no gum marks seen-artificially
created gum lines. Lost teeth find their
replacement with perfect appearance
artificial substitutes.
And of course the ubiquitous braces
have made a major comeback, in
some cases actually being made an
ornamentally accessory. What with the
colours, designs and even crystals
embedded for special effect.
Lest we forget, that perfect smile has
to be preserved by repeated visits to
the smile doctors is essential, so much
so that now there are even smile
trainers, people actually instruct on
how to smile and how much of the
teeth to expose.
With the face being perfection person
for the hair have to receive their due.
Hairdressers are no longer barbers;
they are stylists attending to the
minutest details of those well done
coiffures. Not just the sparkle of health
has to be evident in addition to cutting,
shaping, trimming, settling, gelling,
colouring, streaking, perming or
crimping hair. That brings to the world
of trichologists, literally speaking hair
specialists, who advise regarding the
kind of shampoos, conditioners,
massages and tonics required.
The modern day doctors are also a
part of the beauty regiment. This
includes dermatologists, who take
complete care of complexion. The
myth that dermatologist's appointment
books are full of those with allergies,
rashes or even a face full of pimples
has today been busted. People with
normal complexion, frequent
dermatologists to take advice
regarding protection from sunburn and
especially on how to keep the newest
deadly scourge of mankind – wrinkles.
The enhancement of good looks today
is further given a fillip by the presence
of a branch of a serious discipline like
surgery being denoted entirely to it.
This branch is cosmetic surgery, it has
gained much momentum doing and
the recognition of the general feeling
of psychological well being that it
brings with it.
Reams upon reams can be written
about cosmetic surgery, however it will
probably be sufficient to say that all
that the rest of the body shop handles,
fall within the domain of cosmetic
surgeons making the cosmetic
surgeons truly the captain of the ship
of destiny sailing on the aesthetic sea.
Every body part can be beautified as
per specifications – a person with
skinny can have shapely soft hands
with an injection of fat performed by
the cosmetic surgeons. Heavy arms
can be dealt with by liposuction so as
to allow one to carry with aplomb that
designer draw scars anywhere on the
body can be excised for that
confidence to wear, which one pleases
without having to go in for the
concealing cover of long sleeves,
close collars or long skirts. After all
how many of us can boast of having
had a childhood without any spills and
thereby no scars.
It is said that if nose is right everything
appears right on face. The modern
surgical magicians of aesthetic
science, can really design tailor made
nose of "David of Florence" out of ugly
big nose, bulky tip, broad based or
saddle mangol nose. The scars of
youth in the form of blemishes and
pimple marks also require
Dermabrassion,
which comes under the purview of
cosmetic surgery. The effects of our
fast changing life style require us to
lose those pounds of fat around the
hips, thighs and waist. This can also
be supplemented with help from
Cosmetic Surgery. The days, when
breast implants were only for film
stars, models or even cancer patient
is passé. Breast implants for
improvement of self image is
undertaken by even housewives
today. Even cancer patients having
realized the importance of a
complete appearance in order to
lead a complete existence in spite of
breast removal for malignancy go in
for at times even simultaneous
breast restructuring.
This has been found to significantly
reduce psychological trauma. Such
patients invariably fare better in the
immediate postoperative period as
well as in the long run.
The ravages of old age catch up
with man sooner or later. It is
impossible to stay young looking
forever but it is indeed possible to
successfully delay aging. To this
end cosmetic surgery helps in
knocking of a few years from the
persons body. This truly ensures a
body preserved to allow the
person, the psychological
advantage he wants.
OBSERVATION AND INVESTIGATION
A survey was conducted, which covered 250 people in the city of Bombay from
June 2001 to July 2003. All sections of society and all age group were
consciously included in this survey, of course only those people with no
obvious illness were considered.
There were 52 people in the 0-16 age group, 62 people in the 17-36 age group,
98 in the age group of 37-50 and 38 in the 50+ age group. This included both
male and female in equal number. It included people from all socioeconomic
strata including housemaids & postmen to teachers, housewives or even
business managers. The usual bunch of those, who are considered to be
obsessed with beauty like film and television stars, models and anchors
for various shows or stage performers, dancers etc. were consciously
excluded from our survey.
The questions we asked were simple and very few
1. What is your biggest concern as regards your body?
2. What improvements would you want if given a chance?
3. In case of an operation to be performed on you, list the points of
concern
The answer to the first question was rarely if at all
associated with a medical concern. There was hardly
anyone, rather none who said I am scared I might get
diabetes or heart disease. The most common answer to the
second question was "I think, I look too thin or too fat
(75%)". I think, I have an inadequate bosom was the reply
made by almost 50% of females in all age groups.
About 50% felt their faces could be beautified most if their
nose could be improved. People in the age group 37-50
and 50+ were concerned about existing or developing
wrinkles. Some people felt their ears were too large or
protruding, which gave them a rather funny appearance.
There were those, who wished they could change their
smile to improve their face value. A stronger chin was the
requirement of about 25% of our male respondents; though
one female executive also said she would want that too.
The answer to the last question was not so surprising. The
first question that is asked to a surgeon before surgery is:
What is the size of the scar that will be left. What is the
number of stitches and how long will the marks remain?
A. Tabulated Results
Age wise distribution Male Female Total
0-16 yrs
17-36 yrs
37-50 yrs
50+ yrs
26
31
49
19
26
31
49
19
52
62
98
38
Total 125 125 250
B. Question 1- What is your biggest concern as regards your body?
RESPONSE
Cosmetic Medical
Age group Male Female Male Female
0-16 yrs
17-36 yrs
37-50 yrs
50+ yrs
26
31
49
19
26
31
49
19
0
0
0
0
0
0
0
0
Total 125 125 0 0
250
C. Question 2- What improvements would you want if given a chance?
(Respondents No as per age group)
0-16 yrs 17-36 yrs 37-50 yrs 50+ yrs Total
M F M F M F M F M F
Weight(thin/fat) 16 22 24 30 31 39 11 12 82 103
Nose 16 19 20 16 23 27 1 3 60 65
Breast - 15 - 21 - 36 - 10 - 82
Wrinkles 0 0 22 23 42 42 15 18 79 84
Ear 1 0 7 5 9 6 1 0 18 11
Smile 13 13 13 18 14 16 6 7 46 54
Chin 9 0 15 1 38 0 1 0 63 1
D. Question 3- In case of an operation to be performed on you, list the points of concern
0-16 yrs 17-36 37-50 50+
Numbered response M F M F M F M F
1, 2 26 26 31 31 49 49 19 19
2, 1 - - - - - - - -
1 - Concern about scar
2 – Concern about surgery perse
RESULTS OF SURVEY
Results: Our results as regards our survey on hyperaesthetic tension were as
follows: -
Question 1
- All 100% of the respondents answered in favour of a cosmetic
concern.
- No person, who was considered for this survey had any pre –
existing medical illness as surgical history
Question 2
The question as to what would they like to change the most about themselves
as regards improvement was answered as follows: -
74% of the respondents had concern regarding their body image. They felt they
were too thin or too fat. This included 20.6% in the 0-16 age group (male 42 :
female 58), 29.2% in the 17-36 yrs age group (male 44.5 : female 55.5), 37.8%
in the 37-50 yrs age group (male 44.3 : female 55.7) and 12.1% in the 50+ age
group (male 47.8 : female 52.2)
The nose was that part of the body
that they would like to redesign to give
their personality a boast. This was the
feeling expressed by 50% of
respondents. This included 28% in the
0-16 yrs age group (45.7 male; 54.3
female), 28.8% in the 17-36 yrs age
group (55.6 male; 44.4. female), 40%
in the 37-50 yrs age group (46 male;
54 female) and 32% in the 50+ yrs age
group (25 male: 75 female).
Of the women respondents 65.6% felt
they had unsatisfactory breasts. 18.3%
in the 0-16 yrs age group, 25.6% in the
17-36 yrs age group, 43.95 in the 37-
50 yrs age group and 12.2% in the 50+
yrs age group.
Wrinkles were the concern of 65.2% of
our respondents. As would be
expected, it was not a point of concern
for the 0-16 yrs age group but every
other age group including the 17-36 yrs
age group showed a significant
percentage. 27.6% in the 17-36 yrs age
group (48.9 males; 51.1% females),
52.2% in the 37-50 yrs age group (49.4%
males; 50.6% females) and 20.2% in the
50+ yrs age group (45.5% males; 54.5
females).
The ears were a cause of concern for
11.6% of the respondents, 3.4% in the
age group of 0-16 yrs (100% male; 0%
female), 41.3% in the age group of 17-36
yrs (59.3% male; 41.7% female), 51.7% in
the age group of 37-50 yrs (60% male;
40% female) and 3.4% in the age group of
50+ yrs (100% male; 0% female).
The smile was next important thing after the
nose for our respondents. 40% felt their face
and indeed their entire personality could be
better enhanced by a change in their smile.
26% in the age group 0-16 yrs (50% male;
50% female), 31% in the age group of
17-36 yrs (41.9% males; 58.1%
females), 30% in the age group 37-50
yrs (46.7% males, 53.3% females) and
13% in the age group 50+ yrs (46.1%
males; 53.9% female)
The chin was something mostly males
in the age group of 37-50 yrs
concentrated on. The total percentage
for all age group was 9% for the 0-16
yrs (100%male; 0% female), 16% for
the 17-36 yrs (93.75% male; 6.25%
female), 38% for the 37-50 yrs age
group (100% male; 0% female) and
1% for the 50+ yrs age group (100%
male; 0% female). The sole woman in
the age group of 17-36 yrs, who
wanted a better chin, brought the
1.56% of females less than 1%.
Question 3
Participants when asked to list their
concerns regarding surgery were
asked to number cosmetic concerns 1
or surgical concerns 2 as per their
priority. Here it must be made clear
that the surgeries chosen by us were
elective and those, which the patient
had heard of prior to this. We found
that the listing was 1 and 2 in that
order for 100% of the respondents.
The above results to the survey allow
us to conclude that hyperaesthetic
tension indeed exists. This hypothesis
has been satisfactorily proned by this
study.
CONCLUSION:-
To conclude: Hyper Aesthetic Tension Exists which created a need of
inventing “GOLDEN RULES OF BEAUTY BY DR. VIJAY SHARMA”.
Hyper aesthetic tension may not be known as such or even recognized by too
many, but hyper aesthetic tension exists, it is rapidly spreading, capable of
assumes as epidemic form. It is important at the point for as to recognize and
except it most importantly. The second step would be to act upon its spread
with the help of trained personnel
In the 21st
Century "Hyper Aesthetic Tension" superseded on all the other
aspects of life, irrespective of the age group, gender, race, cast or colour,
socioeconomic status and earning capacity.
The entire society is passing through a phase today called "Hyper Aesthetic
Tension" in which everybody expect from each other to look good. The entire
society is compelled to have more good-looking people with the extreme
emphasis upon youth, beauty and success.
Modern industrialization has provogued the people immigrate for the business,
employment, permanent inhabitation and tourism. Aging, which was a sign of
wisdom in the past has been replaced by the power of knowledge of youth and
essentiality to the technological advancement.
In other words rapidly changing "know how" in each field has created explosion
of knowledge in all the fields it has affected the human psyche as well in
progressive environment, the aesthetic of human appearance has also grown a
lot.
Today the perception of human appearance has taken an upper hand than the other
virtues. It is high time we must accept the existence of "Hyper Aesthetic Tension" as
global epidemic among the people in modern society which created a need of inventing
“GOLDEN RULES OF BEAUTY BY DR. VIJAY SHARMA”.
Now this is a known and established fact that based on “GOLDEN RULES OF BEAUTY BY
DR. VIJAY SHARMA”. Many Bollywood stars have been transformed from ordinary
people to MOST BEAUTIFUL CELEBRITIES. Hence computer imaging “EXCELLENT
MAKEOVER PROGRAM” is a guidance for possibility of most suitable looks within the
parameters of medical science which rules out many false hopes and expectations as well.
This Scientific Research is Conducted
under the able guidance of Dr. Vijay
Sharma by International College of
Cosmetic Surgery
COSMETIC SURGERY CENTER OF INDIA
Vishal Mandir Plot No.350 6th
Road Off Linking, Road Khar (W) Mumbai-400052. INDIA
Tel.: +91-22-26491022 / +91-22-26044543 Fax: +91-22-26041353 Mobile: 9869006534
www.changinglooks.com Email: drvijaysharma@vsnal.com
Brief Introduction of Maharashtraratna
Dr. Vijay Sharma, M.B.B.S, M.S. Cosmetic Surgeon
• Best Aesthetic Doctor in Asia – 2000, Tokyo, Japan
• World Leader of Cosmetic Surgery in India 2001 Berlin, Germany
• Fellowship of Australian College of Cosmetic Surgery, 2002
• President – Indian Association of Cosmetic Surgery
• President – Federation of Restorative And Cosmetic Surgery
• Among the Top Ten Cosmetic Surgeon of The World, 2003, (NBSAS)
• Professor and Board Examiner of International Board of Cosmetic Surgery
• Eminent Personalities of India by International Biographical Research Foundation
• Eminent Author – International Journal of Cosmetic Surgery & Aesthetic Dermatology
• Author of books, Changing Faces, Saundarya, USSA , Hype aesthetic tension
• Record Holder in Limca Book of World Records for highest Cosmetic Surgeries, 2003
• Holder of Limca Book of World Records for First Human Fat Tissue Bank,2003
Thank You
Dr. Vijay Sharma, M.D.
Mumbai, INDIA
www.changinglooks.comwww.changinglooks.com

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Excellent Makeover Program

  • 1. TMTM Excellent Makeover ProgramExcellent Makeover Program  Based on “GOLDEN RULES OF BEAUTY INVENTED BY DR. VIJAY SHARMA”.
  • 2. GOLDEN RULES OF BEAUTY INVENTED BY DR. VIJAY SHARMA Dr. Vijay Sharma, MS Cosmetic Surgeon
  • 3. INTRODUCTION The world is the greatest museum of the human race. India in particular has one of the largest specimens of all races and ethnicities. Though it is true that beauty lies in the eyes of the beholder, there is also a universal acceptance of some faces and looks, which are termed universal good looks. Probably like the looks owned by Miss Universe Sushmita Sen, Lara Dutta and Miss World Priyanka Chopra or by internationally acclaimed models like Cindy Crawford or Hollywood beauties like Julia Roberts and Nichole Kidman.
  • 4. What is it that makes these faces so popular, so universally accepted as the epitome of beauty? Blame it on the media, but is that all or is it just the tail of the dragon we are chasing, is it a cause or is it a consequence of this concept of universal beauty. Scientifically speaking, certain facial shapes and features are considered attractive, even infants respond better to those faces, which are considered and accepted by most. It has been found that an infant connects better to a beautiful face as found by the smiles and giggles.
  • 5. There are certain facial shapes that are considered attractive. The oval face is considered the most beautiful for a woman in contrast to round, square box type or triangular faces. High cheekbones and wide-open eyes are also considered beautiful. Looking at it from a strictly medical cosmetic point of view with these findings make perfect sense. The oval face leads the feminine grace and ensures that the unfeminine parts like firm jaw line do not exist. It signifies in essence a feminine bone structure. High cheekbones mean the individual is more resistant to facial wrinkles, similarly for wide-open eyes.
  • 6. GOLDEN RULES OF BEAUTY 1. Oval or egg shape face is always counted better than square, boxoid, triangular, round or circular faces. 2. The length of the nose and face above & below the nose should be almost equal to each other. 3. Bright, bigger eyes with high cheek bones spreaded over not more than one third total length of face gives immediate acceptance
  • 7. 4. Side profile, if you draw a line it should touch forehead, upper lip, lower lip and chin all together. 5. Angle of the nose in contrast to the face should be roughly around 30 degree and is counted as the best, but between 25 to 40 is also like compromise. 6. Convex faces are better than the Concave faces.
  • 8. 7. IMAGINARY TRIANGULAR TEST, the outer most portion of left and right eyebrows and the center most point of the lower lip, In this imaginary triangle unity of all the organs should be perfect like  The space between both the eyes should be equivalent to the size of the eye. (Factor X) Yellow line.  Width of the nose and width of the mouth should have a ratio 3:5 (Blue & Yellow line)  The opening of the mouth should not be larger than one and half time of factor X. Factor X Factor X
  • 9. 8. The thickness and the volume of the upper lip verses lower lip should be 70 / 100 in other words the upper lip should not be more than 70% of the volume of the lower lip.
  • 10. 9. The length of the body and the length of the legs should be either equivalent or the legs should be longer than the body, longer the legs is noted more beautiful, when folded knee should come up to the shoulder and ankle should touch the bottom.
  • 11. 10. Projection of breast and projection of buttocks from central median line of the side profile should be absolutely balance. 11. Breast should not project more than the nose while standing posture.
  • 12. Leaving that aside, what is it, that not just men and women notice these things and work at aligning themselves with the universal axis of beauty but are obsessed with looks? Here let us think in term of labeling it, or let's say postmodern term and call it HYPERAESTHETIC TENSION which created a need of inventing “GOLDEN RULES OF BEAUTY BY DR. VIJAY SHARMA” The nineteenth and twentieth centuries saw hypertension causing furrows on the brows of many of the population and an increasingly younger population at that. The twenty first century could well see a spread of this hyperaesthetic tension of epidemic proportions. As in all epidemics, the most important first step is recognition and awareness. People were dying of bacterial diseases for long enough before the lay public accepted their presence. Even doctors of yore were not entirely convinced of the presence of these carriers of doom. Ignorance about their presence did not stop epidemics. In fact plague has been all but abolished an account of acceptance, education and then steps to control and eliminate.
  • 13. The first step therefore is recognition of this hyperaesthetic tension. Most of us though vaguely familiar with it, in principle we do not consider it exists. Hyperaesthetic tension is the constant increasing worry as regards looks for an individual. It is exemplified by the photo shoots and wardrobes of the stars, the repeated foreign jaunts of our models for breast jobs for females, hair weaving for males. It is however not as we believe limited to the page three of society. It is also as signified by the stolen looks at any mirror rather any reflecting surface not just of females but also males and individuals, who are not just teenagers but even those in their late forties. It is the depressive bouts that not just an adolescent undergoes an account of pimples, an adult male undergoes an account of premature hair loss, a housewife undergoes an account of a flat chest or a middle aged man experiences an account of his developing eye pouches or a double chin. That which affects all of us to such an extent that looks matter us more than most other things is hyperaesthetic tension. This hypothesis shall soon get proned, we believe
  • 14. IDENTIFICATION AND ANALYSIS Hyperaesthetic Tension In contrast to the popular old sayings like - Never judge an envelope by its cover - Beauty lies in the eyes of the beholder - What matters is inner beauty - Beautiful is that beautiful does How outdated these adages appear in today's world. Unbelievable as it seems, looks and their importance have suspected basic human virtues to the extent that the total number of necessary surgery for basic medical problems have been surpassed by people opting for willful beautification under the knives of cosmetic surgeons. The world over, rapidly changing trends for acceptability are evident as not even in the not so distant past. I call it 'hyperaesthetic tension' rather similar yet uniquely different from hypertension, which commonly exists in today's modern society rather today's modern industrialized society. A society, which lays tremendous emphasis on youth, beauty and success, a heady cocktail in itself.
  • 15. Gone are the days, when aging was viewed as a sign of wisdom and valued as such. Today the emphasis is on youth and the adage looks belie age holds true with the advent of the information age, which has caused an explosion in knowledge and education, exposure is prime. Those who are more exposed to the world are considered wiser, they are considered the pillars of knowledge of society, which essentially reiterates repeatedly that looks not just matter they have the power to make or brake careers.
  • 16. With growing job opportunities in modern industrialized society comes rapid migration of people. This has caused large gaps rather tears in the basic fabric of society. The time, when the joint family system was the base of society is long gone. The total collapse of the joint family units consisting of husband, wife and children or in some case the DINKS (double income no kids) or even single parent families. This is not the fault of anyone in particular rather fallout of the changes in the standards of living, a perpetual run for the goal and ever-elusing targets of growth. The push propels people more towards material read physical progress instead of spiritual progress.
  • 17. In the joint family system a large number of people cohabitated. The high threshold of tolerance was what made for peaceful coexistence. Today the pressure of living and looking good ensures each man for himself. Every relationship is affected by these expectations. Every husband today wants a Cindy Crawford, an Aishwarya Rai or a Naomi Campbell for his wife, who in turn expects no less than a Tom Cruise, an Hrithik Roshan or a Pierce Brosnan for a spouse. Gone are the days, when men with out good biceps and women without svelte bodies or girls without perfect features and boys without a good personality can hope to succeed. The emphasis is no longer on just the best foot forward rather the best face forward or even may the most beautiful win is what stands true today. Overall societal tolerance towards mediocre or even reasonable lookers has decreased to such levels that it is impossible even think of the not good looking unfortunates,
  • 18. as anything other than less miserable. A person, who is not attractive to people fails to make a positive impression and is considered unlucky up until he proves his virtues. Even during medieval times the ugly or the deformed were considered cursed and were supposed to bring bad luck as per both Western and Indian cultures. This not to justify the fact that virtues have today taken to being backstage and looks take center stage. It may be much more difficult for such aesthetically challenged individuals to even match, leave alone rise above a similarly or sometimes even a less talented but aesthetically endowed individual society's constant thrust on youth, beauty and success altogether is pushing more and more people to undertake regular grooming read servicing of body parts. Amazingly every body parts have been subjected to servicing.
  • 19. The number of individuals involved with the aesthetics of the human body is enough to make up an entire army. The charge of this light brigade ensures that there is enough light to not just visualizes but also dazzle. Starting from the tips of the fingers on toes and going up to the hair on the scalp, we have beauty treatments, beauty parlours, saloons, hair dressers, spas, clinics, personal trainers, aerobics classes, gyms with the latest equipment and cosmetic surgery, the undisputed jewel in the crown in this our quest for perfection. Though a body shop essentially means a place, where cosmetics and toiletry items are available, it could well be extended to include all the professions, which hope to satisfy the quest for body beautiful.
  • 20. Let us see the number of way in which a small part of our body say the finger tips can be made aesthetically pleasing. There are manicurists to cut and shape nails and give that well- groomed finish for that suave and sophisticated look. In addition to doing the routine cutting of nails, such that there are no jagged, uneven trends, there is also nail colouring. The ordinary nail enamel has graduated from being red, pink or brown to not just filner, gray and purple but also black, star spangled, glitter laden or one with animal prints. But manicuring does not stop at nails, it extends to the hand with care being taken to clean the hands, soften them rub off dead skin, massage hands to improve blood circulation and the use of various beauty oils for smoothening the hands.
  • 21. But does hand grooming stop at that? No way is the chorus that greets our ears, what – bare hands? That makes ornaments and accessories fashionable, who can think of leaving the house without that ring made with the quintessential woman's best friend, the diamond. And its not just diamonds but solitaires, large single diamonds called - rock, which are a must see on the fingers of the movers and shakers of society. This brings into the limelight jewellery designers, who use their own imagination keeping in mind individual characteristics and preferences, thereby leaving their signature on those now even more beautiful hands. Neither is the ornamentation limited to jewellery alone and beautiful wrist without an exquisite watch to match is not to be seen.
  • 22. Hence with the technological advances in watch making, embellishment of these masterpieces have also to be paid due attention. To go beyond mere looks and touch must the other senses go neglected? The perfume that goes with such a dainty, wrist is obviously noticed. This makes perfumers a part of the beautiful body retinue. To look beyond just that wrist, the clothes that accompany it must be top class. That allows couturiers to jump onto the beauty bandwagon. And then can shoemakers be too far behind? Perhaps it is not too much to say that man is known by the company he keeps in long since passé. Rather man & woman is known by the shoes he/she wears. No wonder we call such people well heeled.
  • 23. The feet soon become a point of focus too and all that is done for the hands is part of the intensive care of feet too. That leaves us with the face that which we present to the world. What people know us is much dependant on this part of our anatomy. And since it is so widely used, it requires more upkeep. Small wonder then that the face commands the lions share in the cosmetic market. There are creams for dry, normal and oily skins, moisturizers for all ages, day creams, overnight creams, sun block lotions, winter lotions, water proof creams, what have you. Add to this the cleansers, toners and others like the talc's and packs and it would be enough to fill an ammunition depot. Besides this there is eye make-up, eyeliners dry and wet, kohl, mascara, eye shadow,
  • 24. eyebrow pencils, false eyelashes and coloured contact lenses. There is lip make-up, lipsticks, lip liners, gloss. The short nose can be made to look longer with shades of make-up. A square face can be made to look more or less a perfect oval. The smile can be perfected with just a touch of the right shade of lipstick or lip-gloss. Toothpastes and tooth whiteners are important too for those pearly whites and what about those, who are not blessed with straight teeth and pink gums, they need not despair because cosmetic dentistry comes to the rescue. Small teeth large gums – want a toothier smile? Gums can be pushed back. On take the other extreme-large teeth-no gum marks seen-artificially created gum lines. Lost teeth find their replacement with perfect appearance artificial substitutes.
  • 25. And of course the ubiquitous braces have made a major comeback, in some cases actually being made an ornamentally accessory. What with the colours, designs and even crystals embedded for special effect. Lest we forget, that perfect smile has to be preserved by repeated visits to the smile doctors is essential, so much so that now there are even smile trainers, people actually instruct on how to smile and how much of the teeth to expose. With the face being perfection person for the hair have to receive their due. Hairdressers are no longer barbers; they are stylists attending to the minutest details of those well done coiffures. Not just the sparkle of health has to be evident in addition to cutting, shaping, trimming, settling, gelling,
  • 26. colouring, streaking, perming or crimping hair. That brings to the world of trichologists, literally speaking hair specialists, who advise regarding the kind of shampoos, conditioners, massages and tonics required. The modern day doctors are also a part of the beauty regiment. This includes dermatologists, who take complete care of complexion. The myth that dermatologist's appointment books are full of those with allergies, rashes or even a face full of pimples has today been busted. People with normal complexion, frequent dermatologists to take advice regarding protection from sunburn and especially on how to keep the newest deadly scourge of mankind – wrinkles.
  • 27. The enhancement of good looks today is further given a fillip by the presence of a branch of a serious discipline like surgery being denoted entirely to it. This branch is cosmetic surgery, it has gained much momentum doing and the recognition of the general feeling of psychological well being that it brings with it. Reams upon reams can be written about cosmetic surgery, however it will probably be sufficient to say that all that the rest of the body shop handles, fall within the domain of cosmetic surgeons making the cosmetic surgeons truly the captain of the ship of destiny sailing on the aesthetic sea. Every body part can be beautified as per specifications – a person with skinny can have shapely soft hands with an injection of fat performed by
  • 28. the cosmetic surgeons. Heavy arms can be dealt with by liposuction so as to allow one to carry with aplomb that designer draw scars anywhere on the body can be excised for that confidence to wear, which one pleases without having to go in for the concealing cover of long sleeves, close collars or long skirts. After all how many of us can boast of having had a childhood without any spills and thereby no scars. It is said that if nose is right everything appears right on face. The modern surgical magicians of aesthetic science, can really design tailor made nose of "David of Florence" out of ugly big nose, bulky tip, broad based or saddle mangol nose. The scars of youth in the form of blemishes and pimple marks also require Dermabrassion,
  • 29. which comes under the purview of cosmetic surgery. The effects of our fast changing life style require us to lose those pounds of fat around the hips, thighs and waist. This can also be supplemented with help from Cosmetic Surgery. The days, when breast implants were only for film stars, models or even cancer patient is passé. Breast implants for improvement of self image is undertaken by even housewives today. Even cancer patients having realized the importance of a complete appearance in order to lead a complete existence in spite of breast removal for malignancy go in for at times even simultaneous breast restructuring.
  • 30. This has been found to significantly reduce psychological trauma. Such patients invariably fare better in the immediate postoperative period as well as in the long run. The ravages of old age catch up with man sooner or later. It is impossible to stay young looking forever but it is indeed possible to successfully delay aging. To this end cosmetic surgery helps in knocking of a few years from the persons body. This truly ensures a body preserved to allow the person, the psychological advantage he wants.
  • 31. OBSERVATION AND INVESTIGATION A survey was conducted, which covered 250 people in the city of Bombay from June 2001 to July 2003. All sections of society and all age group were consciously included in this survey, of course only those people with no obvious illness were considered. There were 52 people in the 0-16 age group, 62 people in the 17-36 age group, 98 in the age group of 37-50 and 38 in the 50+ age group. This included both male and female in equal number. It included people from all socioeconomic strata including housemaids & postmen to teachers, housewives or even business managers. The usual bunch of those, who are considered to be obsessed with beauty like film and television stars, models and anchors for various shows or stage performers, dancers etc. were consciously excluded from our survey. The questions we asked were simple and very few 1. What is your biggest concern as regards your body? 2. What improvements would you want if given a chance? 3. In case of an operation to be performed on you, list the points of concern
  • 32. The answer to the first question was rarely if at all associated with a medical concern. There was hardly anyone, rather none who said I am scared I might get diabetes or heart disease. The most common answer to the second question was "I think, I look too thin or too fat (75%)". I think, I have an inadequate bosom was the reply made by almost 50% of females in all age groups. About 50% felt their faces could be beautified most if their nose could be improved. People in the age group 37-50 and 50+ were concerned about existing or developing wrinkles. Some people felt their ears were too large or protruding, which gave them a rather funny appearance. There were those, who wished they could change their smile to improve their face value. A stronger chin was the requirement of about 25% of our male respondents; though one female executive also said she would want that too. The answer to the last question was not so surprising. The first question that is asked to a surgeon before surgery is: What is the size of the scar that will be left. What is the number of stitches and how long will the marks remain?
  • 33. A. Tabulated Results Age wise distribution Male Female Total 0-16 yrs 17-36 yrs 37-50 yrs 50+ yrs 26 31 49 19 26 31 49 19 52 62 98 38 Total 125 125 250 B. Question 1- What is your biggest concern as regards your body? RESPONSE Cosmetic Medical Age group Male Female Male Female 0-16 yrs 17-36 yrs 37-50 yrs 50+ yrs 26 31 49 19 26 31 49 19 0 0 0 0 0 0 0 0 Total 125 125 0 0 250
  • 34. C. Question 2- What improvements would you want if given a chance? (Respondents No as per age group) 0-16 yrs 17-36 yrs 37-50 yrs 50+ yrs Total M F M F M F M F M F Weight(thin/fat) 16 22 24 30 31 39 11 12 82 103 Nose 16 19 20 16 23 27 1 3 60 65 Breast - 15 - 21 - 36 - 10 - 82 Wrinkles 0 0 22 23 42 42 15 18 79 84 Ear 1 0 7 5 9 6 1 0 18 11 Smile 13 13 13 18 14 16 6 7 46 54 Chin 9 0 15 1 38 0 1 0 63 1 D. Question 3- In case of an operation to be performed on you, list the points of concern 0-16 yrs 17-36 37-50 50+ Numbered response M F M F M F M F 1, 2 26 26 31 31 49 49 19 19 2, 1 - - - - - - - - 1 - Concern about scar 2 – Concern about surgery perse
  • 35. RESULTS OF SURVEY Results: Our results as regards our survey on hyperaesthetic tension were as follows: - Question 1 - All 100% of the respondents answered in favour of a cosmetic concern. - No person, who was considered for this survey had any pre – existing medical illness as surgical history Question 2 The question as to what would they like to change the most about themselves as regards improvement was answered as follows: - 74% of the respondents had concern regarding their body image. They felt they were too thin or too fat. This included 20.6% in the 0-16 age group (male 42 : female 58), 29.2% in the 17-36 yrs age group (male 44.5 : female 55.5), 37.8% in the 37-50 yrs age group (male 44.3 : female 55.7) and 12.1% in the 50+ age group (male 47.8 : female 52.2)
  • 36. The nose was that part of the body that they would like to redesign to give their personality a boast. This was the feeling expressed by 50% of respondents. This included 28% in the 0-16 yrs age group (45.7 male; 54.3 female), 28.8% in the 17-36 yrs age group (55.6 male; 44.4. female), 40% in the 37-50 yrs age group (46 male; 54 female) and 32% in the 50+ yrs age group (25 male: 75 female). Of the women respondents 65.6% felt they had unsatisfactory breasts. 18.3% in the 0-16 yrs age group, 25.6% in the 17-36 yrs age group, 43.95 in the 37- 50 yrs age group and 12.2% in the 50+ yrs age group. Wrinkles were the concern of 65.2% of our respondents. As would be expected, it was not a point of concern for the 0-16 yrs age group but every
  • 37. other age group including the 17-36 yrs age group showed a significant percentage. 27.6% in the 17-36 yrs age group (48.9 males; 51.1% females), 52.2% in the 37-50 yrs age group (49.4% males; 50.6% females) and 20.2% in the 50+ yrs age group (45.5% males; 54.5 females). The ears were a cause of concern for 11.6% of the respondents, 3.4% in the age group of 0-16 yrs (100% male; 0% female), 41.3% in the age group of 17-36 yrs (59.3% male; 41.7% female), 51.7% in the age group of 37-50 yrs (60% male; 40% female) and 3.4% in the age group of 50+ yrs (100% male; 0% female). The smile was next important thing after the nose for our respondents. 40% felt their face and indeed their entire personality could be better enhanced by a change in their smile. 26% in the age group 0-16 yrs (50% male;
  • 38. 50% female), 31% in the age group of 17-36 yrs (41.9% males; 58.1% females), 30% in the age group 37-50 yrs (46.7% males, 53.3% females) and 13% in the age group 50+ yrs (46.1% males; 53.9% female) The chin was something mostly males in the age group of 37-50 yrs concentrated on. The total percentage for all age group was 9% for the 0-16 yrs (100%male; 0% female), 16% for the 17-36 yrs (93.75% male; 6.25% female), 38% for the 37-50 yrs age group (100% male; 0% female) and 1% for the 50+ yrs age group (100% male; 0% female). The sole woman in the age group of 17-36 yrs, who wanted a better chin, brought the 1.56% of females less than 1%.
  • 39. Question 3 Participants when asked to list their concerns regarding surgery were asked to number cosmetic concerns 1 or surgical concerns 2 as per their priority. Here it must be made clear that the surgeries chosen by us were elective and those, which the patient had heard of prior to this. We found that the listing was 1 and 2 in that order for 100% of the respondents. The above results to the survey allow us to conclude that hyperaesthetic tension indeed exists. This hypothesis has been satisfactorily proned by this study.
  • 40. CONCLUSION:- To conclude: Hyper Aesthetic Tension Exists which created a need of inventing “GOLDEN RULES OF BEAUTY BY DR. VIJAY SHARMA”. Hyper aesthetic tension may not be known as such or even recognized by too many, but hyper aesthetic tension exists, it is rapidly spreading, capable of assumes as epidemic form. It is important at the point for as to recognize and except it most importantly. The second step would be to act upon its spread with the help of trained personnel In the 21st Century "Hyper Aesthetic Tension" superseded on all the other aspects of life, irrespective of the age group, gender, race, cast or colour, socioeconomic status and earning capacity. The entire society is passing through a phase today called "Hyper Aesthetic Tension" in which everybody expect from each other to look good. The entire society is compelled to have more good-looking people with the extreme emphasis upon youth, beauty and success. Modern industrialization has provogued the people immigrate for the business, employment, permanent inhabitation and tourism. Aging, which was a sign of wisdom in the past has been replaced by the power of knowledge of youth and essentiality to the technological advancement.
  • 41. In other words rapidly changing "know how" in each field has created explosion of knowledge in all the fields it has affected the human psyche as well in progressive environment, the aesthetic of human appearance has also grown a lot. Today the perception of human appearance has taken an upper hand than the other virtues. It is high time we must accept the existence of "Hyper Aesthetic Tension" as global epidemic among the people in modern society which created a need of inventing “GOLDEN RULES OF BEAUTY BY DR. VIJAY SHARMA”. Now this is a known and established fact that based on “GOLDEN RULES OF BEAUTY BY DR. VIJAY SHARMA”. Many Bollywood stars have been transformed from ordinary people to MOST BEAUTIFUL CELEBRITIES. Hence computer imaging “EXCELLENT MAKEOVER PROGRAM” is a guidance for possibility of most suitable looks within the parameters of medical science which rules out many false hopes and expectations as well. This Scientific Research is Conducted under the able guidance of Dr. Vijay Sharma by International College of Cosmetic Surgery
  • 42. COSMETIC SURGERY CENTER OF INDIA Vishal Mandir Plot No.350 6th Road Off Linking, Road Khar (W) Mumbai-400052. INDIA Tel.: +91-22-26491022 / +91-22-26044543 Fax: +91-22-26041353 Mobile: 9869006534 www.changinglooks.com Email: drvijaysharma@vsnal.com Brief Introduction of Maharashtraratna Dr. Vijay Sharma, M.B.B.S, M.S. Cosmetic Surgeon • Best Aesthetic Doctor in Asia – 2000, Tokyo, Japan • World Leader of Cosmetic Surgery in India 2001 Berlin, Germany • Fellowship of Australian College of Cosmetic Surgery, 2002 • President – Indian Association of Cosmetic Surgery • President – Federation of Restorative And Cosmetic Surgery • Among the Top Ten Cosmetic Surgeon of The World, 2003, (NBSAS) • Professor and Board Examiner of International Board of Cosmetic Surgery • Eminent Personalities of India by International Biographical Research Foundation • Eminent Author – International Journal of Cosmetic Surgery & Aesthetic Dermatology • Author of books, Changing Faces, Saundarya, USSA , Hype aesthetic tension • Record Holder in Limca Book of World Records for highest Cosmetic Surgeries, 2003 • Holder of Limca Book of World Records for First Human Fat Tissue Bank,2003
  • 43. Thank You Dr. Vijay Sharma, M.D. Mumbai, INDIA www.changinglooks.comwww.changinglooks.com