A Picture Is Worth A Thousand Likes

1. A PICTURE IS
WORTH 1K
LIKES
@rhummuffin

2. ME:
• HI! I’M KIOWA BRYAN (@RHUMMUFFIN)
• NATIONAL BRAND MANAGER SPIRIBAM
• XENNIAL
• I’M JUST LIKE YOU

3. INSTAGRAM:
• INSTAGRAM (also known as IG or Insta) is
a photo and video-sharing social network
service owned by Facebook. Inc. It was created
by Kevin Systrom and Mike Krieger, and
launched in October 2010 exclusively on iOS.

4. “DO I HAVE TO?”…..YES.
• Statistics
• Over 1billion users (more than 1/10th world
population)
• 25 Million business accounts
• Fastest growing media platform – 5% per
quarter
• 74% of Instagrammers earn 50k+ a year
• 72% of users have bought a product they saw
Ages 13-17
1%
Ages 18-24
34%
Ages 25-34
35%
Ages 35-44
16%
Ages 45-54
9%
Ages 55-64
3%
Ages 65+
2%

5. FIRST
IMPRESSIONS AKA
THE “GRID”

6. Find Your Flow

7. LIFESAVING
APPS

8. Followers
AREN’T
King

9. A is for
Algorithm

10. • Use the your best hashtags
• Find your community
• Success is not a one way street
• Remember the 50/50 rule

11. The Influencer

13. Batching Isn’t Just For Cocktails

14. Conclusion
Kiowa.Bryan@spiribam.com
@Rhummuffin
@MahinaCoconut
@tales_of_the_cocktail
#jesuiscoco