This is a presentation of 26 slides from an eight-week project that originated in the Human Factors course taught in the Science Bacc. Program at the Minneapolis College of Art and Design (MCAD) in Spring of 2012. It was a community parntership with MCAD, the Penny George Institute (PGI), and Allina Hospitals and Clinics. It started on February 8 when Allina representative Jess Roberts conducted a workshop for the class at MCAD titled “What Is Wellness?” Its official kick-off was March 7 when the class of 11 students visited the Penny George Institute for a tour and an interview with Dr. Greg Plotnikoff. A team of six MCAD students (with one instructor and one coach) titled Team Micro set as its goal the improvement of patient and provider consultative experiences by a visual communications “rebalancing” that promotes and sustains holistic health outcomes. Deliverables ranged from intake form textual/visual redesign to reconceptualization of patient experiences at PGI as a journey of wellness examined through the eyes of three personas by an "information architecture" of visually expressed links and nodes. The team create this presentation and two other report documents in order to help PGI fully realize and practice its vision-mission excerpted here: "The George Institute seeks to transform health care by blending the art of healing and the science of curing to optimize the health of whole person, mind, and spirit." Kevin Byrne, Coach for Team Micro and Professor, Science Bacc. Program at the Minneapolis College of Art and Design May 3, 2012

1. The Penny George Institute
Allina Clinics and Hospitals
Minneapolis College of Art and Design
Team Micro | Improving the Patient-Provider Experience | MyStory
Jenny Kunstel
Megan Leitschuh
Anthony Konigbagbe
John Kozak
Jenna Ballinger
Quinn Wilson
Thursday, May 3, 12

2. Background
• An eight-week project, that originated from the Human Factors course.
• Initiated Feb. 8 when Allina representative Jess Roberts conducted a workshop for our class at MCAD – “What
Is Wellness?”
• Kicked-off March 7, when our class visited the Penny George Institute for a tour and an interview with Dr. Greg
Plotnikoff.
• A team of six students (Team Micro) at MCAD has as its goals, the improvement of patient and provider
consultative experiences by a visual communications “rebalancing” that promotes and sustains holistic health
outcomes.
• Help the George Institute fully realize and practice their vision and mission statement excerpted below…
“The George Institute seeks to transform health care by blending the art of
healing and the science of curing to optimize the health of whole person,
mind, and spirit. “
Thursday, May 3, 12

3. Design Brief
Design Brief for Penny George / Allina Clinics and Hospitals Client Project
May 2, 2012
Human Factors / Spring 2012
MCAD | 2501 Stevens Ave. S | Minneapolis, MN
Team Micro
Summarizes: Background, Audience, Goals, Tone, Character, Deliverables,
Schedule and Stakeholders.
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4. Goals
#1 Improving the patient and provider experience
#2 Balancing the experience
#3 Promoting and sustaining better health outcomes
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5. Audience
The primary audience for this
project are the patients and staff
at the Penny George Institute.
The plan is to create three
personas that Team Micro will
guide as a journey through
wellness.
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6. Single-Minded
Message
Engage and honor all patients,
make every visit a good one,
visualize solutions.
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7. Adjectives that capture the tone from our
interview notes include:
hopeful,
Tone & Character adaptive,
safe,
trustful,
honorable,
fun,
and celebratory.
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8. Requirements, Constraints and Deliverables
Requirements:
•
Honor the patient and make sure s/he is heard
•
A “last hope” must become a first step, and let’s ensure it is a friendly
experience
•
Better intake, improved follow-up communication.
Deliverables:
•
Improved channels of communication that respond to the needs and wants of
three patient personas
•
A client manual that 1) documents our process and 2) offers
recommendations supported by an appropriate combination of “proofs of
concept” and digital and/or hard-copy assets
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9. MyStory
The patient journey through clinical visits and a
personal journey to wellness
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10. Patient Journey (MyStory)
Paitent Journey
Paper
starts here ->
New
Patient My
Story Interactive Mobile
Dialog
My
Story
Web
Monolog
Assistant
Apps
Textual/ MyStory
IPad/Tablet
Essay
&
Symptoms
MyFolio
Timeline
Staff
Review
My Story Best 1st
Follow
Made into a Practices Conversation
up with
Portfolio in Holistic with Dr. Greg
Dr. Greg
Treatment
Thursday, May 3, 12

11. MyStory Personas - Gina
Gina
Early 40’s
- 2 children Referred
to Allina
MyStory
Dialog
Interactive
- 1 Autistic child
Web
Wants to be
Symptoms:
off of medications,
Depression, 1st wants to get well but
Fatigue, Insomnia, Staff Conversation doesn’t know how,
Ipad/Tablet Muscular Skeltal Pain, Review with Dr. Greg feels like she isn’t
Anti Depressants,
getting any better.
Sleep Medication
Diagnosed
with a Rare My Story Follow Road to
Genetic Disorder Made into a up with Dr.
during 1st visit Portfolio Greg Wellness
Thursday, May 3, 12

12. MyStory Personas - Dale
Dale
Mid 50’s Comes
- Stage 2 Colon Cancer MyStory Textual
to Monolog (document)
- 2nd line of Allina
Chemotherapy
- Many Side Effects
- 3 dif. Chemo drugs
- Cost of Meds=$50K
Goals:
1st A plan to support
Staff Conversation him during Chemo,
Timeline
Review with Dr. Greg nutritional support,
Mental support and
well-being
MyStory
Holistic Made into a
Follow Road to
up with Dr.
Treatment Portfolio Greg Wellness
Thursday, May 3, 12

13. MyStory Personas - Aleska
Aleska
50’s+
Referred My Story
Assistant Essay
to Allina Dialog
Timeline
Symptoms:
Chronic Daily 1st MyStory
Headaches, Staff Conversation made into a
Fatigue, Review with Dr. Greg Portfolio
Gastrointestinal
Distress
Road
Follow
to up with Dr.
Holistic
Treatment
Wellness Greg
Thursday, May 3, 12

14. Patient Journey (MyStory)
Paitent Journey
Paper
starts here ->
New
Patient My
Story Interactive Mobile
Dialog
My
Story
Web
Monolog
Assistant
Apps
Textual/ MyStory
IPad/Tablet
Essay
&
Symptoms
MyFolio
Timeline
Staff
Review
My Story Best 1st
Follow
Made into a Practices Conversation
up with
Portfolio in Holistic with Dr. Greg
Dr. Greg
Treatment
Thursday, May 3, 12

15. Diagramatic Survey
MyStory Diagram Name: ___________________
Date: __ / __ / __
1. Mark the diagram where you have had illness, pain, or areas of concern. AGE
Instructions Medical
explaing how 2. Number each mark. 0 Organizing
to use this body diagram
form 3. Write each number on the timeline next to your corresponding age when the 5 information
illness occured.
10
15
20
25
Large diagram 30
for ease of use.
35
Female version
also available. 40
45
50
55
60
65
70
75
80+
Penny George Institute Instructions
for Health and Healing Turn over to complete. indicating that
part 2 is on
the reverse
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16. Health History Timeline
MyStory Timeline Name: ______________
Date: _______________
1. Place each number on the timeline, according to the positive or
Instructions negative impact that event had on your well-being.
explaining how
to use this form Impact on well-being includes: happiness, effect on lifestyle,
emotional impact, level of pain and stress. Medical
Positive
Impact on
Wellness Labels clearly
indicating what
type of timeline
Timeline where
it is
information from
part one is applied
Negative
0-20 21-50 51-80+
2. Make a line graph of your overall lifetile well-being throughout your Personal
Positive
Impact on
Wellness
This timeline
is a visual aid
Negative in showing the
patient’s overall
0-20 21-50 51-80+ health journey
Penny George Institute
for Health and Healing
Thursday, May 3, 12

17. Fatigue Inventory Design Audit
Header section is
cluttered and is
one of many pages
that requires
patient’s full name
Prompts are accented
by black bars. Why not
just make them bold?
Prompts are clear
and easy to
understand
Is the rating
scale too
large/broad?
Thursday, May 3, 12

18. Redesigned Fatigue Inventory Page
Space provided for
patient’s initials so they
Initials: _____
don’t need to re-write
full name on each page,
Brief Fatigue Survey thus simplifying header
Rate how fatigue has affected you on a scale of 1 to 5 as descibed below.
Fatigue scale
1 = No fatigue 2 = Slight 3 = Moderate 4 = Severe 5 = Intolerable
simplified
1. ___ Fatigue within past 24 hours
2. ___ Interfered with general activity
3. ___ Interfered with mood
4. ___ Interfered with walking ability
5. ___ Interfered with work
(daily chores included)
6. ___ Interfered with relationships
7. ___ Interfered with enjoyment of life
This space gives
the patient the
In the past week, what have your sleeping patterns been like? Please explain below. opportunity to
speak about their
____________________________________________________________________ concerns in detail
____________________________________________________________________
____________________________________________________________________
____________________________________________________________________
____________________________________________________________________
____________________________________________________________________
Penny George logo
and name added Foilio (page) numbers
to page as brand Penny George Institute
added so patients can
identification for Health and Healing Page 3 of 7
see how many pages
are left to complete
Thursday, May 3, 12

19. Redesigned Pain Survey Page
Initials: _____
Simplified
header Brief Pain Survey
Rate how pain has affected you on a scale of 1 to 5 as descibed below.
1 = No pain 2 = Slight 3 = Moderate 4 = Severe 5 = Intolerable
___ Worst level of pain in the past 24 hours ___ Interfered with walking ability
___ Least level of pain in the past 24 hours ___ Interfered with work
(daily chores included)
___ Level of pain right now
___ Interfered with relationships
___ Interfered with general activity
___ Interfered with enjoyment of life
___ Interfered with mood
___ Interfered with sleep
1 page instead
of 2
Currently, what treatments or medications are you receiving for your pain?
12 questions
instead of 16 ____________________________________________________________________
Spaces provides
____________________________________________________________________
opportunity for
patient to explain
____________________________________________________________________
in further detail
If you have taken medication or received treatment in the past 24 hours, how effective
have they been?
____________________________________________________________________
____________________________________________________________________
____________________________________________________________________
____________________________________________________________________
The diagram has
been removed from this
page and has been
Penny George Institute given its own page
for Health and Healing Page 4 of 7
Thursday, May 3, 12

20. Overview of Research and Process
• Audit of existing intake forms
• Audit of existing Health Apps
• Usability Testing
• Redesign of packet
• Persona development
• Conceptual development
• Final redesign of packet
Thursday, May 3, 12

21. Application Audit
App Name Perspective Pros Cons Snapshot Rating
- Interactive one touch - Extensive
answers
- Medical student - Text heavy
Case Hx - Clear approach to 4
medical history taking
- Facilitates - Overwhelming
- Doctor windows
communication between
- Patient
Zoom Rx - Pharmaceutical
doctor, patient and
pharmaceutical
4
Companies companies
- Real time panels
- Health objectives are - Requires internet
- Patient clearly presented connectivity
Calorie 5
- Live support
Counter
- Calculates need for
vitamin intake
- Navigation up and - Does not offer complete
Skeletal - Patient down the skeletal system anatomical systems
integration
System - Easy-to-use 5
Pro II information labeling
- Adding & subtracting
layers of tissue
Thursday, May 3, 12

22. Application Audit (cont.)
Desired Attributes for Medical App
• Touch-Screen design similar to Skeletal System pro II
• Interactive diagram w/ 360° Navigation
• Custom pinning & labeling system
• Platform Compatibility: Pad, iPhone and Android Phones
• Easy to download
• Inexpensive
• Secure Data Transfer
Thursday, May 3, 12

23. Clinical Intake Assistant
Assisted Patient Intake
A clinic assistant helps patient complete the MyStory Journey to Wellness
Comprehensive Health History A scribe/assistant is going to be hired. Dr. Plotnikoff’s
supervisor gave the go ahead before we even pitched the idea
Role
The assistant creates a thread of continuity through the patient's journey at Penny
George. Although their role lives outside of the sustainable wellness process the intake
assistant is critical to compiling the patient's comprehensive health history. They send
out questionnaires, make appointments, answer questions and help with the
completion of the health history packet.
Possible Types of Candidates
Friendly practitioners
Vocational tech school paramedicals
Allina medical intern rotation, -
Paramedical specialist,
Receptionists
Pre-med
Mass Comm. Major
Literature Majors
People that feel passionately about humanizing the experience
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24. MyFolio
A comprehensive collection of all the patient’s
intake and output documents
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25. What’s Next?
• Final edits
• Final approval of intake packet redesign
• Implementation of packet at Penny George Institute
• Implement Assistant
• Legal & Insurance Sign off
• App Development
• the Conversation continues......
Thursday, May 3, 12

26. Thank you!
Comments, critiques and conversations
Thursday, May 3, 12