Ken Smith

Greater Boston Area United States

Director of Marketing

Technology / Software / Internet

ConnectLeader markets SaaS sales acceleration solutions that help sales professionals and business owners improve their sales productivity and effectiveness. As the Director of Marketing, I am responsible for demand generation using inbound marketing and digital marketing strategies, content development including whitepapers, customer success stories, and webinar presentations, public relations, branding, community outreach, and website management. My duties require working closely with the executive management, sales, product development, and customer support groups. Accomplishments: • Created strategic marketing plans designed to meet corporate growth and profitability targets • O...