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Intranet Information Architecture
Want a
stronger
Intranet?
Information
architecture
is the key
to a powerful
and effective
Intranet.
What is
information
architecture?
It is the
structuring
and organizing
of info and
content in
a way that
makes it easy
for your users
to find.
Exactly how
does
it help?
Most challenges
organizations
face regarding
their Intranet
can be avoided,
if information
architecture is
made an
integral
part of their
Intranet
strategy.
You can even
improve an
Intranet that has
already been
built!
Keep reading to
learn how to
overcome 3 common
Intranet challenges
with information
architecture.
And check out
our most
recent webinar
on Intranet
information
architecture
here.
Challenge # 1
A Generic and Ineffective
Intranet
Too many
Intranets are
created
without having
a clear goal
or purpose
in mind.
But since
your Intranet’s
information
architecture
would be
structured
differently
depending on its
purpose,
this sets the
Intranet up for
failure from the
beginning.
Establish
the purpose
of your
Intranet,
whether it
be for
storage,
social, or
or even a
combination
of uses,
and then
structure your
Intranet
according to
that main
purpose.
This helps form
requirements for
your information
architecture,
so that it is
structured
properly based
on the vision of
your organization
and will grow
alongside the
company.
Challenge # 2
Poor Navigation/
Hard to Find Content
Too often
companies
focus solely
on how an
Intranet looks,
and not
enough on
how it
functions.
That usually
means that the
Intranet looks
great,
but lacks proper
organization,
structure or
navigation.
This
makes
content
hard to
find,
and costs
organizations
precious time,
money, and
productivity.
This can all be
avoided by
spending some
time with your
Intranet’s
information
architecture,
and planning
out what
content will be
stored where,
tagging and
labeling to
give context to
information
that makes
sense to users.
Organize menus
and navigation
in an intuitive
way, so that
users don't
have to guess at
where to find
information.
Challenge # 3
Poor Adoption Rates
There are a
number of
things that
can cause
poor adoption
rates.
But the cause
we are
interested in,
is when an
Intranet
doesn't
address user
needs.
If your
Intranet
doesn't help
solve big work
problems,
users wont
see it as
a relevant tool
and will
stop engaging
with it.
Information
architecture
allows you to
organize the
relationship
between your
Intranet and
your users.
A digital
discovery
process gives
you the
ability to
understand
what your
users need,
and then
ensure that
your company
Intranet
addresses
those needs.
Solving
adoption
problems is
all about
understanding
your audience.
So, want a
stronger and
more effective
Intranet?
Emgage has experience
conducting digital discovery
services to help clients boost
their Intranet Information
Architecture.
Contact us
today...
to learn how
we can help
you achieve the
Intranet you’ve
been waiting for.
Sign up for a
free demo
here!
www.emgage.com

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Intranet Information Architecture