Kate Taylor

Canada Canada

Aspiring Marketing & Communications professional looking to positively impact a new organization

Advertising / Marketing / PR

Most individuals would describe me as a people-person by nature that possesses strong communication skills and thrives in challenging environments that require strategic thinking. For example, one of the biggest challenges I overcame as Director of Communications at the Student Philanthropy Council was to successfully engage and excite students about our mission. To overcome this, I created engaging content by hunting for the perfect phrase for every post, tweet and Instagram in order to first capture and then lock in my audience’s attention. My efforts to pique interest through a digital strategy were a huge success, resulting in high engagement on social posts when compared to previous ...