A helpful presentation on digital marketing, current on going trends in digital world.

2.  Businesses utilize technology
 Offers product and services online
 YouTube, Facebook, Instagram.

3.  An omni-channel approach
 Display Advertising
 E-mail marketing
 Social media marketing

6.  What are the current trends?
 What are the emerging Trends?

7.  What is viral marketing?
 How does it helps the digital marketer?

8.  Black Hat SEO
 White Hat SEO

9.  Search Network Only
 Display Network Only
 Shopping Ads
 Video Ads
 Universal App Campaign

10.  CPC (Cost Per Click)
 CPI (Cost Per Impression)

11. What is Display Advertising ?
ADVANTAGES:
 Capturing the market through
remarketing/retargeting
 Enjoy lower marketing cost.
 Avoid expensive long term contracts.
 It completes your branding circle.

13. EMAIL MARKETING
What is EMAIL Marketing ?
ADVANTAGES:
Quicker and cheaper than direct communication.
Targeting according to user preferences.
Personalization.
Immediately trackable and measurable.
Increase leads and sales.
Maximize brand visibility.

15.  STRATERIC PLANNING.
 LIST BUILDING AND MANAGEMENT.
 CREATIVE EXECUTION.
 DESIGN.
 NEWSLETTER COMPONENTS.
 DEPLOYMENT.
 TRACKING AND REPORTING.

16.  What does it means
 What does it includes
 Why Blogging Matters for Online Marketing

17.  What is podcast
 What are the 10 advisable podcasts to listen

18. A way for a company to sell its products by
signing up individuals or companies
("affiliates") who market the company's
products for a commission

19.  Producing traffic to
Website
 Branding tool
 Simple and low cost way
 building to get good
ranking in search engines
 increases the site
popularity
 famous Social networking
sites