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Netflix Ads Personalization Solution - 2017
1.
Ads Personalization Liviu “Liv” Tudor @liviutudor https://liviutudor.com
2.
2017 - 1,000
hours original content
3.
Age of Content
4.
Age of Content
5.
Global scale
6.
Right ad, right
language
7.
8.
9.
Concepts X Languages
X Formats X Ad Platforms 6 30 10 3 TOTAL = ~ 5,000+ unique ads X 1,000s titles 5, 000, 000 +
10.
Constant change 5, 000,
000 +
11.
12.
13.
Personalize Ad Recommendations Test Learn Innovate
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