My talk on digital health in Finland at a Malaysian health event

1. Welcome to the digital revolution
in health and wellbeing
On behalf of BUSINESS FINLAND
Kari Klossner
Program Manager, Head of Smart Life Finland
Kari.Klossner@businessfinland.fi
Dec 7th 2020

2. Who am I
Kari Klossner, Program Manager
Head of Smart Life Finland
Career in healthtech; 25 years in the medical devices industry
PerkinElmer Inc., Siemens Healthineers
Degrees in ICT and Business

3. OURSTRENGTHS National
level
Strategic
support
1
Highly
educated
people
3
Attitude
and
Culture of
trust
2

4. OUR MISSION
We catalyse new, sustainable growth
for Finland through innovation and
international collaboration
To achieve this, Business Finland
• promotes, facilitates and funds innovation
• helps Finnish companies grow and go
international
• works to make Finland an attractive
destination for international travel,
investments and talents
INTERNATIONAL
GROWTH
WORLD'S BEST
ECOSYSTEMS

5. BUSINESS FINLAND SERVICES FOR COMPANIES
FUNDING
We provide
innovation
funding for
smart solutions
and
ecosystems
NETWORKING
We facilitate
the creation of
ecosystems
and business
networks
IDENTIFYING
OPPORTUNITIES
We help
you identify
international market
opportunities for
your products and
services
BUSINESS
DEVELOPMENT
Our expert team
can help you with
pitching, marketing,
business model
creation – and
much more
TAKING YOU TO
GLOBAL MARKETS
Our global network
with 40 offices
around the world
helps you conquer
new markets.

6. Other 77 M€
BUSINESS FINLAND’S FUNDING IN 2019
Big companies 99 M€
Funding
applied
842 M€
Funding
awarded
571 M€
For research
94 M€
For companies
477 M€
6477 received
applications
4284 approved
applications
SMEs 133 M€
Startups 168 M€
INNOVATION
FUNDING

7. BUSINESS FINLAND SMART LIFE PROGRAM FACT SHEET
SMART LIFE FINLAND
• Mission
• Toproactivelyhelpcreatehighpotentialbusinessecosystemsin
Finland,innovate,network,andgointernationalwithdigital
wellbeing&healthcaresolutions
• Toleveragethedigitalrevolutioninhealth,fromhospitalto
homeandthedailylivingenvironment
• Focus
• Digitalhealth&wellbeingsolutionsutilizingthelatest
technologiese.g.mobileapplications,bigdata,Artificial
Intelligence,virtual&augmentedreality,wearables,sensoring
• Customers
• InFinland:digitalhealthandwellbeingcompanies,research
organizationsandhealthcareproviders
• Internationally:potentialpartnerstoFinnishcompanies.
InvestorsandcorporationswithinterestininvestinginFinland
ACTIVE: 2019-2022 | FUNDING TARGET: 80-100 MEUR
PROGRAM MANAGER: Kari.Klossner@businessfinland.fi +358 400 717 298
WEB: businessfinland.fi/en/for-finnish-customers/services/programs/smart-life-finland/
• Ecosystems
• Drivethegenerationofnewinnovationecosystemscomprisedof
companiesofdifferentsizes,researchorganizations,and
healthcareproviders
• Services
• Internationalization,innovationfunding,ecosystemdevelopment,
training,networking,promotionofinvestingopportunitiesin
Finland
• Targetmarkets
• EMEA:Nordics,UK,Germany,Gulf states
• Asia:Singapore,Japan,Australia
• Americas:USA

8. TECHNOLOGIAL ENABLERSSOCIETAL and MARKET CHANGES
Why is this so significant; why is the digital revolution
happening now in healthcare
Data storage
and processing
power have
grown and will
continue to
increase
exponentiallyWireless communications
enabling real time
connections are
developing rapidly from
4G to 5G to 6G enabling
IoMT
Healthcare systems are under pressure for
cost containment globally
Population is getting older creating demand
for more and different services
Smart phones are
providing and excellent
platform for services and
are getting more and
more ubiquitousPeople are getting more and more aware and
interested in their own well being and health
Collecting, storing and sharing of health
data is becoming increasingly accepted Artificial
intelligence is
no longer
science fiction

9. TECHNOLOGIAL ENABLERSSOCIETAL and MARKET CHANGES
Why is this so significant; why is the digital revolution
happening now in healthcare
Data storage
and processing
power have
grown and will
continue to
increase
exponentiallyWireless communications
enabling real time
connections are
developing rapidly from
4G to 5G to 6G enabling
IoMT
Healthcare systems are under pressure for
cost containment globally
Population is getting older creating demand
for more and different services
Smart phones are
providing and excellent
platform for services and
are getting more and
more ubiquitousPeople are getting more and more aware and
interested in their own well being and health
Collecting, storing and sharing of health
data is becoming increasingly accepted Artificial
intelligence is
no longer
science fiction
+COVID19

11. Helsingin Sanomat 11.9.2020 Turun Sanomat 24.9.2020

12. NOTHING IS MORE IMPORTANT THAN HEALTH
If one thing became clear during the last
couple of months, it is that there is
nothing of greater importance than
your life and health.
Individuals, governments, and
businesses around the world do
everything to protect themselves, their
families, their citizens, and their
employees.
People are prepared to make huge
sacrifices; to drastically change the way
we live.
Even to put our entire economy in
jeopardy

13. CONNECTED LIVING NOW FOR REAL
Covid put going digital on steroids. The whole
planet just had a crash course in connected
living.
Working from home, days on Zoom, Teams or
Meet. Shopping everything online. Remote
schooling. Online workouts & yoga. Food, drinks
with friends on Zoom. Worshipping from home.
Online funerals.
After years of incremental change in small steps
digital routines were embraced, forced though,
within a few weeks.
These aspects of connected living have
become normal. We are currently
experiencing a fundamental shift in how
people will live and work. Connected living is
the new norm. It will reframe our daily life

14. A CASE IN POINT
3 x growth in 3 months
in virtual doctors’
appointments of leading three
finnish healthcare providers
from 43k to 146k
Our national goal now is
now to expand the use of
remote services in health and
socials services, building on
what has been learnt from the
crisis

15. SO HOW DO WE SEE THE MARKET…
… WHAT CAN FINLAND BRING TO THE TABLE

16. DIGITAL HOSPITAL
• Digitized processes
• Medical decision
support
• Less manual work,
fewer human errors,
better outcomes
• Doctors can do what
doctors do best – treat
patients

17. Patient care
pathway
planning,
recording
and
followup
Use of AI in
detection of
anomalies
in large
volumes of
data
Intelligent Digital Hospital

18. SMART HOME SERVICES
• Healthy Lifestyle
• Self Monitoring
• Time and place
independent access to
services
• Independent ageing in
place
• Better quality of life at
a lower cost

19. Remote
monitoring &
care services
for life stages
and special
conditions
Lifestyle
planning &
monitoring
for better
individual
health
Smart Home Services

20. FROM INDIVIDUAL PRODUCTS…
… TO SOLUTIONS THAT MOVE THE NEEDLE

21. COMPANIES
BUSINESS
FINLAND
FUNDING
CUSTOMERS
AND STAKE-
HOLDERS
RESEARCH
ORGANIZATIONS
GOVERNMENT
REGULATION
CITIES AND
MUNICIPALITIES
A Joint Value Network Aiming For International Success
BUSINESS
ECOSYSTEM

22. Why Ecosystems
A whole that
is greater
than the sum
of its parts
Combine the
best of breed
from private and
public sector
Multi
disciplinary,
reaching across
industry
verticals
Economics of
scale to take
on challenges
that can move
the needle
More substantial funding opportunites
beyond individual players

23. Smart Home Services

24. Intelligent Digital Hospital

25. THE FUTURE OPERATING THEATRE?

26. THANK YOU!
kari.klossner@businessfinland.fi
linkedin.com/in/kariklossner/
+358 400 717298