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Innovation	
  and	
  Disruption	
  	
  
in	
  Talent	
  Acquisition	
  

www.meritagetalent.com	
  

11/1/13	
  
2	
  

The	
  HR	
  Technology	
  and	
  
Services	
  Marketplace	
  
1	
  
2	
  

Fast-­‐paced	
  market	
  with	
  regular	
  new	
  
entrants	
  and	
  new	
  ‘hot’	
  technologies	
  

3	
  

Difficult	
  to	
  communicate	
  your	
  
differenBated	
  soluBon	
  

4	
  
www.meritagetalent.com	
  

1000+	
  technology	
  and	
  service	
  
providers	
  

HR	
  decision	
  makers	
  overwhelmed	
  	
  
with	
  opBons	
  

11/1/13	
  
3	
  

The	
  Meritage	
  Difference	
  

We	
  amplify	
  your	
  product	
  design,	
  
markeBng	
  and	
  go-­‐to-­‐market	
  
strategies	
  from	
  a	
  talent	
  
acquisi,on	
  execu,ve	
  
perspecBve	
  	
  

www.meritagetalent.com	
  

We	
  develop	
  the	
  right	
  blend	
  of	
  
strategies	
  and	
  soluBons	
  to	
  meet	
  
your	
  market	
  needs.	
  

11/1/13	
  
4	
  

Who	
  We	
  Are	
  
•  Corporate	
  HR	
  execuBve	
  with	
  over	
  18	
  years	
  of	
  
experience	
  
	
  
•  Decision	
  maker	
  or	
  influencer	
  in>$20m	
  in	
  HR	
  
product	
  /	
  services	
  purchases	
  across	
  her	
  
career	
  
•  Recognized	
  expert	
  and	
  speaker	
  on	
  talent	
  
acquisiBon	
  strategies	
  and	
  soluBons	
  
Our	
  Founder,	
  	
  
Kara	
  Yarnot	
  

www.meritagetalent.com	
  

•  ReputaBon	
  for	
  developing	
  acBonable	
  and	
  
measurable	
  strategies	
  with	
  a	
  “tell	
  it	
  like	
  it	
  is”	
  
approach	
  

11/1/13	
  
5	
  

OUR	
  SERVICES	
  

www.meritagetalent.com	
  

11/1/13	
  
6	
  

Product	
  Design	
  Consulting	
  
Marketplace	
  Research	
  
CompeBtor	
  analysis	
  	
  and	
  comparison	
  
Customer	
  needs	
  analysis	
  and	
  recommendaBons	
  

FuncBonal	
  Design	
  
Design	
  reviews	
  and	
  recommendaBons	
  
Use-­‐case	
  development	
  
Demo	
  evaluaBon	
  
	
  	
  	
  

End-­‐User	
  TesBng	
  
Alpha	
  &	
  Beta	
  tesBng	
  partnerships	
  
HR,	
  Manager,	
  Employee,	
  Candidate	
  perspecBves	
  
TesBng	
  team	
  management	
  

www.meritagetalent.com	
  

11/1/13	
  
7	
  

Client	
  Relationship	
  Consulting	
  
Understanding	
  the	
  HR	
  Buyer	
  
Seminars	
  and	
  workshops	
  educaBng	
  you	
  on	
  key	
  HR	
  influencers	
  
SMB	
  vs	
  Enterprise	
  HR	
  customer	
  approaches	
  

Customer	
  Conversion	
  Strategies	
  
Building	
  business	
  cases	
  for	
  customers	
  
RFP	
  response	
  consulBng	
  

www.meritagetalent.com	
  

11/1/13	
  
8	
  

Go-­‐To-­‐Market	
  Strategy	
  Development	
  
Sales	
  Process	
  Enhancement	
  
Buyer	
  experience	
  analysis	
  	
  
Unique	
  Selling	
  ProposiBon	
  strateiges	
  

Channel	
  Analysis	
  /	
  RecommendaBons	
  
Social	
  media	
  and	
  markeBng	
  strategies	
  
Pricing	
  strategies	
  

www.meritagetalent.com	
  

11/1/13	
  
9	
  

HOW	
  WE	
  WORK	
  

www.meritagetalent.com	
  

11/1/13	
  
10	
  

The	
  EVER	
  Methodology	
  
While	
  every	
  client	
  engagement	
  is	
  unique,	
  we	
  employ	
  our	
  EVER	
  methodology	
  to	
  
provide	
  structure.	
  	
  By	
  using	
  this	
  process,	
  we	
  ensure	
  that	
  our	
  soluBons	
  meet	
  your	
  
business	
  goals	
  and	
  objecBves.	
  	
  And	
  unlike	
  many	
  other	
  consulBng	
  firms,	
  we	
  can	
  
sBck	
  around	
  and	
  help	
  you	
  execute.	
  

ENGAGE	
  

www.meritagetalent.com	
  

VALIDATE	
  

EVALUATE	
  

RECOMMEND	
  

11/1/13	
  
11	
  

The	
  EVER	
  Methodology	
  

ENGAGE	
  

VALIDATE	
  

EVALUATE	
  

RECOMMEND	
  

First,	
  we	
  gain	
  an	
  
understanding	
  of	
  
your	
  product	
  and/or	
  
service,	
  your	
  
current	
  market	
  
posiBon	
  and	
  your	
  
strategic	
  plans.	
  

Then	
  we	
  validate	
  
our	
  understanding	
  
with	
  the	
  
marketplace	
  and	
  
your	
  key	
  
stakeholders.	
  

Next,	
  we	
  research	
  
strategic	
  and	
  
tacBcal	
  opBons	
  and	
  
evaluate	
  them	
  
against	
  your	
  goals.	
  

Finally,	
  we	
  review	
  
our	
  proposed	
  
soluBons	
  with	
  you	
  
and	
  help	
  you	
  select	
  
a	
  course	
  of	
  acBon.	
  

www.meritagetalent.com	
  

11/1/13	
  
12	
  

The	
  EVER	
  Methodology	
  
ENGAGE	
  
First,	
  we	
  gain	
  an	
  
understanding	
  of	
  your	
  
product	
  and/or	
  service,	
  
your	
  current	
  market	
  
posiBon	
  and	
  your	
  
strategic	
  plans.	
  

EVALUATE	
  

Next,	
  we	
  research	
  
strategic	
  and	
  tacBcal	
  
opBons	
  and	
  evaluate	
  
them	
  against	
  your	
  goals.	
  

www.meritagetalent.com	
  

VALIDATE	
  
Then	
  we	
  validate	
  our	
  
understanding	
  with	
  the	
  
marketplace	
  and	
  your	
  
key	
  stakeholders.	
  

RECOMMEND	
  

Finally,	
  we	
  review	
  our	
  
proposed	
  soluBons	
  with	
  
you	
  and	
  help	
  you	
  select	
  
a	
  course	
  of	
  acBon.	
  

11/1/13	
  
13	
  

LET’S	
  GET	
  STARTED	
  

www.meritagetalent.com	
  
703.608.4345	
  
info@meritagetalent.com	
  

www.meritagetalent.com	
  

11/1/13	
  

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Meritage Talent Solutions Vendor Services

  • 1. 1   Innovation  and  Disruption     in  Talent  Acquisition   www.meritagetalent.com   11/1/13  
  • 2. 2   The  HR  Technology  and   Services  Marketplace   1   2   Fast-­‐paced  market  with  regular  new   entrants  and  new  ‘hot’  technologies   3   Difficult  to  communicate  your   differenBated  soluBon   4   www.meritagetalent.com   1000+  technology  and  service   providers   HR  decision  makers  overwhelmed     with  opBons   11/1/13  
  • 3. 3   The  Meritage  Difference   We  amplify  your  product  design,   markeBng  and  go-­‐to-­‐market   strategies  from  a  talent   acquisi,on  execu,ve   perspecBve     www.meritagetalent.com   We  develop  the  right  blend  of   strategies  and  soluBons  to  meet   your  market  needs.   11/1/13  
  • 4. 4   Who  We  Are   •  Corporate  HR  execuBve  with  over  18  years  of   experience     •  Decision  maker  or  influencer  in>$20m  in  HR   product  /  services  purchases  across  her   career   •  Recognized  expert  and  speaker  on  talent   acquisiBon  strategies  and  soluBons   Our  Founder,     Kara  Yarnot   www.meritagetalent.com   •  ReputaBon  for  developing  acBonable  and   measurable  strategies  with  a  “tell  it  like  it  is”   approach   11/1/13  
  • 5. 5   OUR  SERVICES   www.meritagetalent.com   11/1/13  
  • 6. 6   Product  Design  Consulting   Marketplace  Research   CompeBtor  analysis    and  comparison   Customer  needs  analysis  and  recommendaBons   FuncBonal  Design   Design  reviews  and  recommendaBons   Use-­‐case  development   Demo  evaluaBon         End-­‐User  TesBng   Alpha  &  Beta  tesBng  partnerships   HR,  Manager,  Employee,  Candidate  perspecBves   TesBng  team  management   www.meritagetalent.com   11/1/13  
  • 7. 7   Client  Relationship  Consulting   Understanding  the  HR  Buyer   Seminars  and  workshops  educaBng  you  on  key  HR  influencers   SMB  vs  Enterprise  HR  customer  approaches   Customer  Conversion  Strategies   Building  business  cases  for  customers   RFP  response  consulBng   www.meritagetalent.com   11/1/13  
  • 8. 8   Go-­‐To-­‐Market  Strategy  Development   Sales  Process  Enhancement   Buyer  experience  analysis     Unique  Selling  ProposiBon  strateiges   Channel  Analysis  /  RecommendaBons   Social  media  and  markeBng  strategies   Pricing  strategies   www.meritagetalent.com   11/1/13  
  • 9. 9   HOW  WE  WORK   www.meritagetalent.com   11/1/13  
  • 10. 10   The  EVER  Methodology   While  every  client  engagement  is  unique,  we  employ  our  EVER  methodology  to   provide  structure.    By  using  this  process,  we  ensure  that  our  soluBons  meet  your   business  goals  and  objecBves.    And  unlike  many  other  consulBng  firms,  we  can   sBck  around  and  help  you  execute.   ENGAGE   www.meritagetalent.com   VALIDATE   EVALUATE   RECOMMEND   11/1/13  
  • 11. 11   The  EVER  Methodology   ENGAGE   VALIDATE   EVALUATE   RECOMMEND   First,  we  gain  an   understanding  of   your  product  and/or   service,  your   current  market   posiBon  and  your   strategic  plans.   Then  we  validate   our  understanding   with  the   marketplace  and   your  key   stakeholders.   Next,  we  research   strategic  and   tacBcal  opBons  and   evaluate  them   against  your  goals.   Finally,  we  review   our  proposed   soluBons  with  you   and  help  you  select   a  course  of  acBon.   www.meritagetalent.com   11/1/13  
  • 12. 12   The  EVER  Methodology   ENGAGE   First,  we  gain  an   understanding  of  your   product  and/or  service,   your  current  market   posiBon  and  your   strategic  plans.   EVALUATE   Next,  we  research   strategic  and  tacBcal   opBons  and  evaluate   them  against  your  goals.   www.meritagetalent.com   VALIDATE   Then  we  validate  our   understanding  with  the   marketplace  and  your   key  stakeholders.   RECOMMEND   Finally,  we  review  our   proposed  soluBons  with   you  and  help  you  select   a  course  of  acBon.   11/1/13  
  • 13. 13   LET’S  GET  STARTED   www.meritagetalent.com   703.608.4345   info@meritagetalent.com   www.meritagetalent.com   11/1/13