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Fourth quarter and full year
September 1, 2006 to August 31, 2007



Christian W. Jansson
President & CEO
Håkan Westin
CFO




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Disclaimer
• These materials may not be copied, published, distributed or
  transmitted to third parties.
• These materials may contain forward-looking statements. If so,
  such statements are based on our current expectations and are
  subject to risks and uncertainties that could negatively affect our
  business. Please read our earnings report and our most recent
  annual report for a better understanding of these risks and
  uncertainties.
• These materials do not constitute or form part of any offer or
  invitation to sell or issue, or any solicitation of any offer to purchase
  or subscribe for, any securities, nor shall part, or all, of these
  materials or their distribution form the basis of, or be relied on in
  connection with, any contract or investment decision in relation to
  any securities. These materials and the information contained herein
  are no an offer of securities for sale in the United States and are not
  for publication or distribution to persons in the United States.




                                                                              7
Number of stores
                                         131        42
272 stores end August 2007

33 new contracts signed, of which
19 for 2007/2008
                                    84




                                               15




                                                         8
Financial highlights Q4

• Net sales MSEK 1,090 (1,010), an increase of
  7.9 percent.
• Operating profit MSEK 183 (147 excl one-off), an
  increase of 24.5 percent.
• Gross margin 62.2 (60.7) percent and operating
  margin 16.8 (14.6) percent.
• Profit after taxes MSEK 119 (116), equivalent
  SEK 1.59 (1.54) per share.
• Cash flow from operating activities MSEK 220 (117).




                                                        9
Income statement Q4
 MSEK         June-Aug     06/07 05/06
 Net sales                 1 090 1 010
 Cost of goods sold         -412 -371
 Gross profit                678 639
 Selling expenses          -456   -431
 Administrative expenses    -33    -35
 Other operating income       0      0
 Other operating costs       -6      0
 Operating profit           183    173
 Financial income             0     0
 Financial expense          -16   -12
 Profit before tax          167   161
 Tax expense                -48   -45
 Net profit                 119   116


                                         10
Sales Q4

                         MSEK    %    • Strong Like For Like
Net sales Q4 2005/2006   1 010          performance.
Currency effect                +0.2   • Successful fashion and
New net stores                 +2.8     execution.
Like For Like growth           +4.9
Net sales Q4 2006/2007   1 090 +7.9




                                                                 11
Profitability drivers Q4

 (excl one-offs)    2006/2007   • Best Q4 ever

 Sales               108 %
 Gross profit        111 %
 Costs               105 %
 Operating income    129 %




                                                 12
Financial highlights, full year
   • Net sales MSEK 4,473 (4,217), an increase of
     6.1 percent.
   • Operating profit MSEK 618 (530), an increase of
     16.6 percent.
   • Gross margin 61.1 (60.2) percent and operating
     margin 13.8 (12.6) percent.
   • Profit after taxes MSEK 659 (302), equivalent
     SEK 8.78 (4.02) per share.
   • Cash flow from operating activities MSEK 669 (481).
   • A dividend payment of SEK 5.00 (2.50) per share to
     be proposed.



                                                           13
Income statement, full year
    MSEK           Sept-Aug    06/07    05/06
    Net sales                  4 473    4 217
    Cost of goods sold        -1 738   -1 677
    Gross profit               2 735    2 540
    Selling expenses          -1 985 -1 863
    Administrative expenses     -142 -147
    Other operative income        16      0
    Other operative costs         -6      0
    Operating profit             618    530
    Financial income             23        2
    Financial expense           -97     -113
    Profit before tax           544      419
    Tax expense                 115     -117
    Net profit                  659      302


                                                14
Sales, full year

                       MSEK    %    • Good total sales
Net sales 2005/2006    4 217          performance
Currency effect              -1.4   • Strong Like For Like
New net stores               +3.9
Like For Like growth         +3.6
Net sales 2006/2007    4 473 +6.1




                                                             15
Sales breakdown, full year

                                                    Polen
                                           Finland 4% (3%)
                           Growth           12%
MSEK      06/07 05/06    SEK   Loc.cur.    (12%)
Sweden    2 514 2 365   6,3%      6,3%
Norway    1 270 1 237   2,7%      7,2%
Finland    520   473    9,9%     11,5%                       Sverige
                                          Norge                56%
Poland     169   142    19,0%    19,3%
                                           28%                (56%)
Total     4 473 4 217   6,1%              (29%)




                                                                       16
Profitability drivers, full year

 (excl one-offs)    2006/2007   • Improved gross margin

 Sales               106 %      • Unchanged cost as
                                  percentage of sales
 Gross profit        109 %        – marketing
 Costs               105 %        + economies of scale

 Operating income    123 %      • Clearly improved
                                  operating margin




                                                          17
Cash flow, full year

MSEK                                              Sept-Aug 06/07   05/06
Cash flow from operations before working capital changes    693     474
Changes in working capital                                   -24       7
Cash flow from operating activities                         669     481
Cash flow investing activities                             -277    -225
Cash flow after investments                                 392     256
Change in revolving credit                                 -111      45
Dividends                                                  -188    -169
Cash flow from other financing activities                  -106    -142
Net cash flow for the period                                -13     -10




                                                                           18
Key conclusions and outlook
       • Another very successful year
       • Improved overall sales
       • Successful marketing activities
       • Further improved gross margin

       Future approach
       • Maintain gross margin
       • Continue store expansion program
       • Continue refurbishment of existing stores
       • Evaluate potential new markets
       • Multi-brand strategy



                                                     19
We don’t believe in selling a lifestyle.
       You have one already.
   We don’t believe in expensive
  collections for an exclusive few.
We believe in fashion that suits you.
 We don’t believe in eternal youth,
  however we believe that people
   mature, grow wiser and even
           more beautiful.

      Take it as a compliment.




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2007 10-03 Q4 & Full Year 2006/2007 Results

  • 1. Fourth quarter and full year September 1, 2006 to August 31, 2007 Christian W. Jansson President & CEO Håkan Westin CFO 1
  • 2. 2
  • 3. 3
  • 4. 4
  • 5. 5
  • 6. 6
  • 7. Disclaimer • These materials may not be copied, published, distributed or transmitted to third parties. • These materials may contain forward-looking statements. If so, such statements are based on our current expectations and are subject to risks and uncertainties that could negatively affect our business. Please read our earnings report and our most recent annual report for a better understanding of these risks and uncertainties. • These materials do not constitute or form part of any offer or invitation to sell or issue, or any solicitation of any offer to purchase or subscribe for, any securities, nor shall part, or all, of these materials or their distribution form the basis of, or be relied on in connection with, any contract or investment decision in relation to any securities. These materials and the information contained herein are no an offer of securities for sale in the United States and are not for publication or distribution to persons in the United States. 7
  • 8. Number of stores 131 42 272 stores end August 2007 33 new contracts signed, of which 19 for 2007/2008 84 15 8
  • 9. Financial highlights Q4 • Net sales MSEK 1,090 (1,010), an increase of 7.9 percent. • Operating profit MSEK 183 (147 excl one-off), an increase of 24.5 percent. • Gross margin 62.2 (60.7) percent and operating margin 16.8 (14.6) percent. • Profit after taxes MSEK 119 (116), equivalent SEK 1.59 (1.54) per share. • Cash flow from operating activities MSEK 220 (117). 9
  • 10. Income statement Q4 MSEK June-Aug 06/07 05/06 Net sales 1 090 1 010 Cost of goods sold -412 -371 Gross profit 678 639 Selling expenses -456 -431 Administrative expenses -33 -35 Other operating income 0 0 Other operating costs -6 0 Operating profit 183 173 Financial income 0 0 Financial expense -16 -12 Profit before tax 167 161 Tax expense -48 -45 Net profit 119 116 10
  • 11. Sales Q4 MSEK % • Strong Like For Like Net sales Q4 2005/2006 1 010 performance. Currency effect +0.2 • Successful fashion and New net stores +2.8 execution. Like For Like growth +4.9 Net sales Q4 2006/2007 1 090 +7.9 11
  • 12. Profitability drivers Q4 (excl one-offs) 2006/2007 • Best Q4 ever Sales 108 % Gross profit 111 % Costs 105 % Operating income 129 % 12
  • 13. Financial highlights, full year • Net sales MSEK 4,473 (4,217), an increase of 6.1 percent. • Operating profit MSEK 618 (530), an increase of 16.6 percent. • Gross margin 61.1 (60.2) percent and operating margin 13.8 (12.6) percent. • Profit after taxes MSEK 659 (302), equivalent SEK 8.78 (4.02) per share. • Cash flow from operating activities MSEK 669 (481). • A dividend payment of SEK 5.00 (2.50) per share to be proposed. 13
  • 14. Income statement, full year MSEK Sept-Aug 06/07 05/06 Net sales 4 473 4 217 Cost of goods sold -1 738 -1 677 Gross profit 2 735 2 540 Selling expenses -1 985 -1 863 Administrative expenses -142 -147 Other operative income 16 0 Other operative costs -6 0 Operating profit 618 530 Financial income 23 2 Financial expense -97 -113 Profit before tax 544 419 Tax expense 115 -117 Net profit 659 302 14
  • 15. Sales, full year MSEK % • Good total sales Net sales 2005/2006 4 217 performance Currency effect -1.4 • Strong Like For Like New net stores +3.9 Like For Like growth +3.6 Net sales 2006/2007 4 473 +6.1 15
  • 16. Sales breakdown, full year Polen Finland 4% (3%) Growth 12% MSEK 06/07 05/06 SEK Loc.cur. (12%) Sweden 2 514 2 365 6,3% 6,3% Norway 1 270 1 237 2,7% 7,2% Finland 520 473 9,9% 11,5% Sverige Norge 56% Poland 169 142 19,0% 19,3% 28% (56%) Total 4 473 4 217 6,1% (29%) 16
  • 17. Profitability drivers, full year (excl one-offs) 2006/2007 • Improved gross margin Sales 106 % • Unchanged cost as percentage of sales Gross profit 109 % – marketing Costs 105 % + economies of scale Operating income 123 % • Clearly improved operating margin 17
  • 18. Cash flow, full year MSEK Sept-Aug 06/07 05/06 Cash flow from operations before working capital changes 693 474 Changes in working capital -24 7 Cash flow from operating activities 669 481 Cash flow investing activities -277 -225 Cash flow after investments 392 256 Change in revolving credit -111 45 Dividends -188 -169 Cash flow from other financing activities -106 -142 Net cash flow for the period -13 -10 18
  • 19. Key conclusions and outlook • Another very successful year • Improved overall sales • Successful marketing activities • Further improved gross margin Future approach • Maintain gross margin • Continue store expansion program • Continue refurbishment of existing stores • Evaluate potential new markets • Multi-brand strategy 19
  • 20. We don’t believe in selling a lifestyle. You have one already. We don’t believe in expensive collections for an exclusive few. We believe in fashion that suits you. We don’t believe in eternal youth, however we believe that people mature, grow wiser and even more beautiful. Take it as a compliment. 20
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