Let’s move past obsolete vanity metrics like page hits and visit counts.
Use analytics to find out exactly how your users interact with your website and apps. Master concrete tactics that help you practice the Lean UX ideal of build, measure, and learn.
Actively record touch-points on your UX with Google Analytics to track what buttons, options, and selections your users make on your UI. Use this technique in your native and web apps to accurately report new feature use.
QA, designers, and programmers benefit from device capabilities, geo-location, and O/S info collected passively by the Google Analytics system. Empower everyone on your team to make better choices in their daily work!
5. Analytics is the discovery and
communication of meaningful
patterns in data.
Analytics often favors data
visualization to communicate
insight.
en.wikipedia.org/wiki/Analytics
@KENTABOR
19. TS.view.ProgramInfo = Backbone.View.extend({
events: {
'click': 'onSelectChoice'
},
onSelectChoice: function(event) {
var parent = $(event.target.parentElement);
var cid = parent.data('cid');
var userModel = this.collection.get(cid);
var serviceName = userModel.getServiceKey();
TS.analytics.event('Program', 'Select', serviceName);
}
});
@KENTABOR
Track an event in the DOM element
click handler of your app’s views.
45. I wrote this book for designers who
have accidentally (on purpose)
become developers.
They are talented and tenacious, but
not well equipped to code, test, and
debug responsive and mobile-first
sites.
An entire history of tools exists stuck
in the domain of software engineers.
My book collects them into a single
box of awesome within your reach.
@KENTABOR
Get My Book