Social Presence And Hooters

Social Presence and Hooters The Importance of Social Media and Internet Representation for Hooters of America Click your mouse to advance to the next slide, or use your mouse wheel or keyboard to navigate through slides.

Hooters of Independence This presentation was made to highlight the importance of maintaining a social presence on the Internet using various (and free) tools, both online and off. Social Media is a booming industry. When somebody wants to know the hours of a restaurant, they will most likely go online and search versus calling. Is your venue active on the web? We will go through the tools and why it’s important to interact with your audience online.

Reward Your Guests ,[object Object]

What Does Foursquare Look Like? ,[object Object]

Our Competitors ,[object Object]

Participation Counts ,[object Object]

Foursquare Statistics ,[object Object]

Another Store… ,[object Object]

The Audience Is Bigger Than You Think ,[object Object]

SproutSocial.com Stats ,[object Object]

Increasing Your Awareness ,[object Object]

Using SproutSocial To Help You ,[object Object]

Connect SproutSocial with Foursquare ,[object Object]

Educate Yourself ,[object Object]

Twitalyzer Metrics ,[object Object]

What is Your Brand’s Personality? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Use These Tools Wisely ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

[object Object],[object Object],[object Object],[object Object],Staying Informed

Searching For New Users ,[object Object]

Stay Updated ,[object Object],[object Object]

Using Your Smartphone ,[object Object],[object Object]

Promote, Promote, Promote ,[object Object]

Be Everywhere ,[object Object]

Offline Promotions ,[object Object]

Partner With Other Businesses ,[object Object]

Social Media Impact ,[object Object]

Engaging With Your Audience ,[object Object],[object Object],[object Object]

On The Right Track ,[object Object],[object Object],“ Facebook shouldn't be treated as an RSS feed. That won’t work. You need to be engaging, an active member of the online community. Give users reasons to "like" you, to respond to you, to share your content. You need to take your Facebook presence seriously. Set goals, develop a basic strategy, take time to do it right.” -SocialIRL “ Dell, which operates more than 80 user groups, reported generating more than $6.5 million in business through Twitter deals during 2009.” -Business Journal Engage with your audience. “If you walked out to the water fountain and talked nonstop to people gathered there, they'd certainly be happy when you left.” - B.L. Ochman “ Don’t use Social Media as a sales tool only! This will only cause you to lose followers. Remember, people will pay attention only if they are interested in what you’re saying.” -JMC Brands “ You think when you finally get to 2000 Twitter followers you’ll be happy, but trust me when you get to 2000 you are just going to want 5000. It’s not about feeling good from reaching that number you were after, it’s really about how many people you can actually connect with to see what opportunities open up for you.” -Trevor Spinks "You can't just say it. You have to get the people to say it to each other." -James Farley Nobody likes to be disturbed by sales people when you're in a bar, same goes for Twitter. Next to that, it is almost impossible to become one of 'the guys in the bar', if you only show up every three months. Especially if you start to shout your latest news as soon as you walk into the pub. -Steven Van Bellingham

Other Resources ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Presentation by: Christine Clauder

Social Presence And Hooters

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