1. CONNECTING CLICKS AND BRICKS
How to sell digital content in store

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CONNECTING CLICKS AND BRICKS
How to sell digital content in store
JEREMY WIGMORE
BUCHMESSE 10-10-2012

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IN ENTERTAINMENT THERE HAS ALWAYS BEEN...
EVOLUTION!!!

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BUT ALSO IN BOOKS....

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EBOOK & RETAIL OBSERVATIONS
Drop in sales of boxed, CD/DVD and traditional
book revenues for retail are
not being replaced by digital sales
Two reasons: lack of retail offerings and
a neglected gift market...
Traditional book revenues are declining, closing of
bookstores, less book outlets
and hence less visibility for publishers

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EBOOK & RETAIL OBSERVATIONS
Electronic reading is getting more popular and ebook
sales are increasing
Digital entertainment and the gift card market are
booming
People shop on the high street and will keep shopping
for a long time

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QINQO ebook download cards
Suitable for all forms of online & digital entertainment:
Games, Movies, TV Series, Music, eBooks, Credits, Virtual goods, Subscriptions etc

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EASY DOES IT!
ONE TWO THREE
CHOOSE A BOOK ACTIVATE READ
ONLINE

9. RETAIL PRESENTATION OPTIONS

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QINQO FLOOR & WALL DISPLAYS
Floor display Wall display

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THE FUTURE
BOOKSTORE
AND OUR
BOOTH LOOKS
LIKE THIS:
HALL 4.2,
B1431

12. QINQO QONNEQT™

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QINQO QONNEQT™ (1/2)
3-9 THRILLER
10-15 CHICKLIT
16-24 YOUNG ADULT
25-40 NOVEL
40-88 KIDS

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QINQO QONNEQT™ (2/2)

15. QINQO QIOSQ™ - FUTURE DEVELOPMENTS

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QINQO QIOSQ™ (1/2)
24/7 self service vending machine
High traffic, public places (cinema, airport, etc...)
46”+ touchscreen for high impact, browsing,
interaction and presentation purposes

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QINQO QIOSQ™ (2/2)
Loyalty card reader for promotions and custom
content
Camera built in to scan audience metrics and;
As augmented reality reader for sweepstakes and
other forms of promotions

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Do you want
to sell ebooks
in store?
VISIT OUR BOOTH: HALL 4.2, B1431
Follow us via twitter: @QINQO or visit http://partners.qinqo.com
To sell your online content via premium QINQO gift cards contact Jeremy.Wigmore@qinqo.com