Personal Information
Organização/Local de trabalho
British Columbia, Canada, BC Canada
Setor
Advertising / Marketing / PR
Sobre
For more than 10 years I have worked closely with a number of brands to help them define Brand & Digital communications strategies.
Strategies built through a deep understanding of the brand’s attributes and of its meaning to customers / Analysis of Competitors’ Communication & Strategies / Benchmarks / Business Monitoring / Consumer Decision Journey / Definition of General Consumer Trends …
I work in collaboration with multi-disciplinary teams across varied projects such as integrated advertising campaigns, digital marketing campaigns, branding projects, website redesigns, internal communications initiatives, and social media initiatives
Marcadores
theatralization
smart retail
seamless transaction
rfid
promotion
personalized retail
marketing personalization
loyalty
innovation
gamification
frictionless commerce
emotional commerce
disappearing technology
data
connected store
branded rituals
automation
augmented seller
artificial intelligence
ambient retail
Ver mais
Apresentações
(1)Personal Information
Organização/Local de trabalho
British Columbia, Canada, BC Canada
Setor
Advertising / Marketing / PR
Sobre
For more than 10 years I have worked closely with a number of brands to help them define Brand & Digital communications strategies.
Strategies built through a deep understanding of the brand’s attributes and of its meaning to customers / Analysis of Competitors’ Communication & Strategies / Benchmarks / Business Monitoring / Consumer Decision Journey / Definition of General Consumer Trends …
I work in collaboration with multi-disciplinary teams across varied projects such as integrated advertising campaigns, digital marketing campaigns, branding projects, website redesigns, internal communications initiatives, and social media initiatives
Marcadores
theatralization
smart retail
seamless transaction
rfid
promotion
personalized retail
marketing personalization
loyalty
innovation
gamification
frictionless commerce
emotional commerce
disappearing technology
data
connected store
branded rituals
automation
augmented seller
artificial intelligence
ambient retail
Ver mais