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Accursed. AS Media Studies
pitch.




By
Jon Samuroff
Codes & Conventions
The title – Accursed. Literally
  means “under a curse”. Straight
  away the audience know they are
  watching a horror film.
I will also closely follow other codes
  and conventions, whether it be
  the character types (the victim),
  iconography (screaming man,
  dark lighting) or conventional
  sounds (dark, creepy music), my
  film will stay true to the
  “possession horror” genre.
Synopsis
Joel Heritage wakes up on
  the floor and discovers
  something isn't quite right.
  He finds a sinister looking
  note and starts to look
  around. Slowly, he is
  psychologically ripped apart
  by a mysterious presence
  that possesses him, and he
  collapses unable to take it
  any more Will he survive?
  Will anyone survive? Will
  evil finally triumph over
  good once and for all?
Sound
I have chosen to have no dialogue in the opening
  two minutes of my film. This is partly because
  there is only one actor in it, but partly to slowly
  build tension and a climate of uncertainness,
  which I believe would be more effective to a
  background of ambient, intense music.
There will be some diagetic sounds though (the
 cupboard, the tap) and most importantly, his
 breakdown at the end.
Typical camera shots
I like to think the shots used are a good representation of
    horror overall. Close ups and longs shots are key parts
    of horror, and as a result, my opening. Close ups allow
    a connection to be built, whereas the long shot show
    how isolated and vulnerable the character can be.
Other shots I will use include a panning shot to a mirror, a
 POV, and a shot from the viewpoint of a cupboard.
Casting
The protagonist is an “Everyman”, a normal
 teenage boy that the audience should be able
 to relate to. This is vital to the idea that horror
 could happen to anyone. I chose my friend Joel
 to play him, because of his acting experience
 (he's been a member of a youth theatre group
 for the past four years now), and because he
 has no problem with being put in uncomfortable
 situations. This will be very useful for when he
 needs to have Bovril oozing out of his nose.
A glorious photo of
Joel   myself and Joel
Certificate
The certificate (given out by
 the BBFC) for my film will be
 a 15. Their guidelines state
 “Strong threat and menace
 are permitted unless
 sadistic or sexualised.” As
 my film is neither of those,
 but will still contain strong
 scary images, a 15 is most
 applicable.
Promotion
Twitter / Facebook – my target audience frequently use
  social networking, so it would be easy to target them this
  way.
Viral – This targets internet users who are not on social
  networks
Film festivals – This will attract more “high brow” film fans,
   who would choose to ignore what they saw in mainstream
   cinema publications.
Posters / trailers – To ensure my product is seen by a wide
  bunch of people outside the internet
Magazine features / interviews – This will entice fans who
 actively research films.
Technology
As it is a small, no budget college production, the
 whole thing will be shot on one camera and
 using a tripod. This means we will have to me
 more imaginative in the way we go about
 things, especially the special effects.

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AS media pitch

  • 1. Accursed. AS Media Studies pitch. By Jon Samuroff
  • 2. Codes & Conventions The title – Accursed. Literally means “under a curse”. Straight away the audience know they are watching a horror film. I will also closely follow other codes and conventions, whether it be the character types (the victim), iconography (screaming man, dark lighting) or conventional sounds (dark, creepy music), my film will stay true to the “possession horror” genre.
  • 3. Synopsis Joel Heritage wakes up on the floor and discovers something isn't quite right. He finds a sinister looking note and starts to look around. Slowly, he is psychologically ripped apart by a mysterious presence that possesses him, and he collapses unable to take it any more Will he survive? Will anyone survive? Will evil finally triumph over good once and for all?
  • 4. Sound I have chosen to have no dialogue in the opening two minutes of my film. This is partly because there is only one actor in it, but partly to slowly build tension and a climate of uncertainness, which I believe would be more effective to a background of ambient, intense music. There will be some diagetic sounds though (the cupboard, the tap) and most importantly, his breakdown at the end.
  • 5. Typical camera shots I like to think the shots used are a good representation of horror overall. Close ups and longs shots are key parts of horror, and as a result, my opening. Close ups allow a connection to be built, whereas the long shot show how isolated and vulnerable the character can be. Other shots I will use include a panning shot to a mirror, a POV, and a shot from the viewpoint of a cupboard.
  • 6. Casting The protagonist is an “Everyman”, a normal teenage boy that the audience should be able to relate to. This is vital to the idea that horror could happen to anyone. I chose my friend Joel to play him, because of his acting experience (he's been a member of a youth theatre group for the past four years now), and because he has no problem with being put in uncomfortable situations. This will be very useful for when he needs to have Bovril oozing out of his nose.
  • 7. A glorious photo of Joel myself and Joel
  • 8. Certificate The certificate (given out by the BBFC) for my film will be a 15. Their guidelines state “Strong threat and menace are permitted unless sadistic or sexualised.” As my film is neither of those, but will still contain strong scary images, a 15 is most applicable.
  • 9. Promotion Twitter / Facebook – my target audience frequently use social networking, so it would be easy to target them this way. Viral – This targets internet users who are not on social networks Film festivals – This will attract more “high brow” film fans, who would choose to ignore what they saw in mainstream cinema publications. Posters / trailers – To ensure my product is seen by a wide bunch of people outside the internet Magazine features / interviews – This will entice fans who actively research films.
  • 10. Technology As it is a small, no budget college production, the whole thing will be shot on one camera and using a tripod. This means we will have to me more imaginative in the way we go about things, especially the special effects.