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HACKING
MUSIC
BYJOHN PISCIOTTA
AND WADE SUTTON
THE MUSIC BUSINESS MODEL CANVAS
A COLLECTION OF STRATEGIC FRAMEWORKS
FOR THE NEW MUSIC MARKETPLACE
A J E T P A C K T I T L E
John Pisciotta born in Austin TX, but he planted his roots in Nashville,
Tennessee. A graduate of Belmont University with a focus in Entertainment
and Music Business, John Pisciotta is Founder and Managing Partner at
Jetpack Artist Ventures, LLC.
Jetpack is a diversified media company with roots in talent and technology
partnering with artists, managers, and investors. Across four business units,
Artist Group, Synchronization, Label Services and Media Capital Partners,
Jetpack is focused on helping our portfolio partners win.
Wade Sutton is the founder of Rocket to the Stars, an artist services record
label with clients throughout the world.  He works with aspiring and
professional musicians by providing top-level services ranging from biography
and press release writing to designing sponsorship proposal decks, websites,
and press kits. His strategies have been featured on top websites such as CD
Baby and Discmakers.  His article, "Musicians: Get a Real Job!", was named
by CD Baby as one of the site's top ten articles for 2015.  In 2014, Sutton
published The $150,000 Music Degree, which he co-authored with former
Taylor Swift manager Rick Barker.
MUSIC ENTREPRENEUR CONFERENCE
APRIL 7 & 8, 2018
A conversation on
THE ARTIST AS HACKER
  
HARVARD SCIENCE CENTER

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Hacking Music - Music Entrepreneur Conference at Harvard University

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  • 12. HACKING MUSIC BYJOHN PISCIOTTA AND WADE SUTTON THE MUSIC BUSINESS MODEL CANVAS A COLLECTION OF STRATEGIC FRAMEWORKS FOR THE NEW MUSIC MARKETPLACE A J E T P A C K T I T L E
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  • 14. John Pisciotta born in Austin TX, but he planted his roots in Nashville, Tennessee. A graduate of Belmont University with a focus in Entertainment and Music Business, John Pisciotta is Founder and Managing Partner at Jetpack Artist Ventures, LLC. Jetpack is a diversified media company with roots in talent and technology partnering with artists, managers, and investors. Across four business units, Artist Group, Synchronization, Label Services and Media Capital Partners, Jetpack is focused on helping our portfolio partners win. Wade Sutton is the founder of Rocket to the Stars, an artist services record label with clients throughout the world.  He works with aspiring and professional musicians by providing top-level services ranging from biography and press release writing to designing sponsorship proposal decks, websites, and press kits. His strategies have been featured on top websites such as CD Baby and Discmakers.  His article, "Musicians: Get a Real Job!", was named by CD Baby as one of the site's top ten articles for 2015.  In 2014, Sutton published The $150,000 Music Degree, which he co-authored with former Taylor Swift manager Rick Barker.
  • 15. MUSIC ENTREPRENEUR CONFERENCE APRIL 7 & 8, 2018 A conversation on THE ARTIST AS HACKER    HARVARD SCIENCE CENTER