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Real Spanish for Real People®

  Moving Spanish from the
  Classroom to the Workplace



                                1
The Role of Spanish in Higher
           Education

    ACADEMIC vs. OCCUPATIONAL
   LIBERAL ARTS vs. APPLIED ARTS
      H...
Job Proficiency vs.
     Whole language
• “Boletos, por favor.”   • “More is less and
                            Less is ...
Academic Study versus
Command Spanish® Training
ACADEMIC:                COMMAND SPANISH®
 Diffused                 Focuse...
Spanish Language Skills:
    Benefits to Your Company
•   Improves communication
•   Provides for a safer environment
•   ...
Essential Elements of
    Command Spanish®
• Audience-specific
• Workplace-specific
• Limited language
• Predictable proto...
Essential Elements of
    Command Spanish®
•   Shorter, limited periods of study
•   Concentrated oral/aural skills only
•...
Command Spanish® Manuals
•   Based on job-shadowing
•   Validated in English by professionals in field
•   Translated into...
Command Spanish®

 A Sample Class




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How Command Spanish (r) Works

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How Command Spanish (r) Works

  1. 1. Real Spanish for Real People® Moving Spanish from the Classroom to the Workplace 1
  2. 2. The Role of Spanish in Higher Education ACADEMIC vs. OCCUPATIONAL LIBERAL ARTS vs. APPLIED ARTS HUMANITIES vs. VO-TECH 2
  3. 3. Job Proficiency vs. Whole language • “Boletos, por favor.” • “More is less and Less is more.” 3
  4. 4. Academic Study versus Command Spanish® Training ACADEMIC: COMMAND SPANISH® Diffused Focused Long periods of study Short periods of study Grammar based Non-grammar based Teen language Adult language Exotic topics Familiar topics Spanish for living Spanish for the abroad United States 4
  5. 5. Spanish Language Skills: Benefits to Your Company • Improves communication • Provides for a safer environment • Increases workplace efficiency • Deepens worker loyalty • Creates a more positive work environment • Reduces cross-cultural barriers 5
  6. 6. Essential Elements of Command Spanish® • Audience-specific • Workplace-specific • Limited language • Predictable protocols and Formulaic Speech Acts • Momentary Interface 6
  7. 7. Essential Elements of Command Spanish® • Shorter, limited periods of study • Concentrated oral/aural skills only • Cross-cultural training • Well-defined proficiency objectives 7
  8. 8. Command Spanish® Manuals • Based on job-shadowing • Validated in English by professionals in field • Translated into “generic” Spanish • Limited speech acts • Phonetically encoded • “Take the trainer home with you” 8
  9. 9. Command Spanish® A Sample Class 9

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