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10
FUNDRAISING
STRATEGIES
PACs can Learn from
Jessica Hood
Power Fundraiser
Inspiration
Why
Nonprofits?
•  Nonprofit Board
  •    Approve budget
  •    Provide accountability to stakeholder
  •    Support the CEO
  •    Raise Funds

•  Thank-a-thon
•  Engage your Board

•  Thank-a-thon

•  Make your donors feel special
                       "
•  ASPCA – Ellen DeGeneres
•  Robin Hood – Jon Bon Jovi &
   Bruce Springsteen

•  Volunteer Fundraisers
  •  Runs, walks, rides
  •  Golf tournaments and dance-a-thons
  •  BBQs and bake sales
                         "
•  Board & Executive Team

•  You have fundraisers on your team
  •  Who organizes actives after work?
  •  Who leads the sports team?
  •  Who brings in baked goods to share?


•  Extend your staff
3   MATCHING
    GIFTS




    83%"       donor
3   MATCHING
    GIFTS




    83%"       company
3   MATCHING
    GIFTS




    83%"       nonprofit
3   MATCHING GIFTS




         26%         20%
$
                      $
3   MATCHING GIFTS




$
         "


                     "   "
•  How can you have a conversation?
  •    New hire process
  •    Introduce yourself
  •    Video
  •    Welcome series
  •    Newsletter
  •    Events
  •    Action alert
"

     Questions?

        Jessica Hood
jessica.hood@720strategies.com
P: 202.715.3906 M: 443.822.8844

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10 Fundraising Strategies PACs can Learn from Nonprofits (Part 1)

  • 5. •  Nonprofit Board •  Approve budget •  Provide accountability to stakeholder •  Support the CEO •  Raise Funds •  Thank-a-thon
  • 6. •  Engage your Board •  Thank-a-thon •  Make your donors feel special "
  • 7. •  ASPCA – Ellen DeGeneres •  Robin Hood – Jon Bon Jovi & Bruce Springsteen •  Volunteer Fundraisers •  Runs, walks, rides •  Golf tournaments and dance-a-thons •  BBQs and bake sales "
  • 8. •  Board & Executive Team •  You have fundraisers on your team •  Who organizes actives after work? •  Who leads the sports team? •  Who brings in baked goods to share? •  Extend your staff
  • 9. 3 MATCHING GIFTS 83%" donor
  • 10. 3 MATCHING GIFTS 83%" company
  • 11. 3 MATCHING GIFTS 83%" nonprofit
  • 12. 3 MATCHING GIFTS 26% 20%
  • 13. $ $ 3 MATCHING GIFTS $ " " "
  • 14.
  • 15.
  • 16.
  • 17.
  • 18. •  How can you have a conversation? •  New hire process •  Introduce yourself •  Video •  Welcome series •  Newsletter •  Events •  Action alert
  • 19. " Questions? Jessica Hood jessica.hood@720strategies.com P: 202.715.3906 M: 443.822.8844