Personal Information
Organização/Local de trabalho
Greater Los Angeles Area United States
Cargo
Professor of Innovation, Entrepreneurship and Marketing @ The Drucker School
Setor
Education
Sobre
Jenny Darroch is a Professor of Innovation, Entrepreneurship, and Marketing at the Drucker School of Management in Claremont, CA. She works at the intersection of government policy and firm strategy. In this capacity, she has examined macroeconomic policy that fosters innovation; behaviors and practices within organizations that lead to more innovative outcomes; types of innovation; and the impact of innovations on consumer behavior.
EXECUTIVE SUMMARY: Dr. Jenny Darroch is a Professor of Marketing and Co-Director of the Executive Education practice at the Peter F. Drucker and Masatoshi Ito Graduate School of Management and founder of Mollior.com.
Jenny specializes in strategy - in p
Marcadores
united nations
entrepreneurship
people
paris agreement
united nations summer academy
partnerships
innovation
industrialization
peace
sustainable development
infrastructure
poverty
consumption
economic growth
prosperity
planet
climate change
millennium development goals
sustainable development goals
global middle class
customer relationships
data disinhibition
value co-creation
big data
gender convergence
sharing economy
marketing
consumer behavior
consumer trends
marketing strategy
market segmentation
marketing to women
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Apresentações
(3)Personal Information
Organização/Local de trabalho
Greater Los Angeles Area United States
Cargo
Professor of Innovation, Entrepreneurship and Marketing @ The Drucker School
Setor
Education
Sobre
Jenny Darroch is a Professor of Innovation, Entrepreneurship, and Marketing at the Drucker School of Management in Claremont, CA. She works at the intersection of government policy and firm strategy. In this capacity, she has examined macroeconomic policy that fosters innovation; behaviors and practices within organizations that lead to more innovative outcomes; types of innovation; and the impact of innovations on consumer behavior.
EXECUTIVE SUMMARY: Dr. Jenny Darroch is a Professor of Marketing and Co-Director of the Executive Education practice at the Peter F. Drucker and Masatoshi Ito Graduate School of Management and founder of Mollior.com.
Jenny specializes in strategy - in p
Marcadores
united nations
entrepreneurship
people
paris agreement
united nations summer academy
partnerships
innovation
industrialization
peace
sustainable development
infrastructure
poverty
consumption
economic growth
prosperity
planet
climate change
millennium development goals
sustainable development goals
global middle class
customer relationships
data disinhibition
value co-creation
big data
gender convergence
sharing economy
marketing
consumer behavior
consumer trends
marketing strategy
market segmentation
marketing to women
Ver mais