Integrated Social Media Strategies For Events

•Transferir como PPTX, PDF•

1 gostou•808 visualizações

This document provides strategies for using social media to drive awareness, attendance, and post-event interaction for an event. It identifies the top three reasons people join social networks as identity, connections, and community. It then outlines specific tactics for each major social media platform like creating Twitter, Facebook, and LinkedIn profiles for the event and engaging speakers to generate content before, during and after the event.

Integrated Social Media Strategies To Drive Attendance & Post Event Interaction Awareness, Jeff Hurt VES11b

1) Identify three reasons why people join social networks. 2

3 2) Identify ways to drive awareness, attendance & interaction

Forcing traditional marketing strategies in into social platforms =

About pull strategies, opt-in two way conversations

Twitter Account Twitter Hashtag Twitter List of Speakers

ContractSpeakers Two blog posts Pre, post Webinar

Contract Speakers Blogtalkradio Interview

Contract Speakers Blogtalkradio Interview Tweetchat

Contract Speakers eNews article Magazine article

Contract Speakers Short video clip Record in Skype

LinkedIn Event Facebook Page Facebook Event

Facebook Page Facebook Event LinkedIn Event LinkedIn Discussion

Mais conteúdo relacionado

Mais procurados

Social Media Elevation

Elza Hayen

Hacking Your Personal Brand with Klout

Todd Burgess

Over the past couple weeks, you have likely heard the hype surrounding Google+. If you were lucky enough to get an invite, you may have started exploring the new social network. Or you may have seen the “+1” appear next to your search results. Google+ has the potential to have a large impact on social and search as we know it. Join Webbed Marketing’s President Bill Balderaz, and Social Media Manager Rebecca Roebuck, to discuss the ins and outs of Google’s latest venture, and what it means for you and your company. During this webinar we’ll discuss: • What is Google+ • How it differs from other social networks • How +1 impacts search and SEO • What’s next

Deciphering Google+

Webbed Marketing

Google Plus is a platform about people and their passions, not brand identities and corporate spin. Networks can be built around valuable content, but tapping into your inner creative requires you to find your passion and build your tribe. Andrea Nelson De La Cerda from The Clover Agency offers some insight into what makes Google Plus different from other social networks and a few quick tips to get started.

Tips To Find Your Passion And Grow Your Community on Google Plus

Andrea De La Cerda

Getting to Know Google+

Yvette Hamlin Pistorio

PRSA 2009 International Conference - Don’t Be Controlled by the Conversation,...

Michael Pranikoff

How to integrate social media into your marketing mix

New Incite Marketing

Geo-Tagging with BuddyPress at WordCamp

NI-Limits

Spider Tag: #BizHeroes

spiderQube

Twitter for Business in Five Easy Steps

Bob Cargill

Social marketing analyse

SocialOnline

Leveraging Your Visitors With Twitter

Dan Zarrella

I Am Not A Robot: How to Handle Multiple Social Media Accounts with Social Me...

Eric T. Tung

ShesConnected Social Media Conference: Twitter Party Overview & Schedule

ShesConnected

This presentation explores key aspects of the web 2.0 and social media. Using a Cisco case study this presentation reveals how Cisco created an interactive web experience using web 2.0 and built a community using social media outlets including Facebook, Second Life, blogs and discussion forums ultimately spreading its marketing message for the introduction of a new router. This was presented at a SVAMA Emerging Media Morning Forum on March 26, 2008. Update: I made some changes to the deck on July 1, 2008 based on some feedback from Jeremiah Owyang including a valuable slide on lessons learned near the end of the deck.

Building a Community with Social Media and Web 2.0 - A Cisco Product Launch C...

LaSandra Brill

John Doherty SMX East - Facebook, Twitter, and SEO

John Doherty

The Ask Patty Holiday Social Part Two

askpatty

Conjuregram Review Ben Murray & Daniel Adetunji

Jvzooreview DotNet

Google+ tips and tools

davis_pearce

Mais procurados (19)

Social Media Elevation

Hacking Your Personal Brand with Klout

Deciphering Google+

Tips To Find Your Passion And Grow Your Community on Google Plus

Getting to Know Google+

PRSA 2009 International Conference - Don’t Be Controlled by the Conversation,...

How to integrate social media into your marketing mix

Geo-Tagging with BuddyPress at WordCamp

Spider Tag: #BizHeroes

Twitter for Business in Five Easy Steps

Social marketing analyse

Leveraging Your Visitors With Twitter

I Am Not A Robot: How to Handle Multiple Social Media Accounts with Social Me...

ShesConnected Social Media Conference: Twitter Party Overview & Schedule

Building a Community with Social Media and Web 2.0 - A Cisco Product Launch C...

John Doherty SMX East - Facebook, Twitter, and SEO

The Ask Patty Holiday Social Part Two

Conjuregram Review Ben Murray & Daniel Adetunji

Google+ tips and tools

Destaque

OrlandoiX Launch Event, Feb. 4 2014

David Glass

Microsoft Dynamics CRM 2011 Launch Event in Belgium

Nerea

LG L Integrated Marketing Communications UK Launch Proposal

Juan Mejia

Samsung Galaxy Note/At&t Launch Event

Stacey Portnoy

Buyers want more. More access to more information before they talk to sales. More useful content that they can trust. More self discovery. More control. BUT NOT MORE CONTENT. Successful marketers are evolving to give buyers what they want across their journey. More static content is not the answer. Usefulness and utility separate an engaging interactive dialogue from a passive one. This presentation will guide you through: - Contrasting static and interactive buyer journeys - How interactive content can support every stage of the journey with social sharing, lead generation, demand generation, sales enablement and inbound generation - Using an interactive dialogue to provide rich, explicit insights for lead scoring, sales outreach and marketing segmentation

Deliver Engaging Content to Your Buyers: A Tale of Two Journeys

ion interactive

A Look at Next-Generation Landing Pages that Convert Higher Quality Leads ion co-founder and landing page pioneer, Anna Talerico takes you through today’s most innovative, next-generation landing pages. Learn how a whole new class of first impressions is capturing the attention and data of the web’s highest quality leads. Moving beyond forms on pages Teasing with content Engaging with interactivity Brand new examples — hot off the press See how a new breed of landing pages is differentiating and performing beyond expectations.

Boost Your Results with Innovative Landing Pages

ion interactive

New Business: Launch Campaign Proposal

Firstwave Marketing Ltd

Interactive Content For Demand Generation

ion interactive

Media And Tecnology

aayush chaubey

Java 7: Fork/Join, Invokedynamic and the future

Sander Mak (@Sander_Mak)

Mercedes Benz Fashion Week 2015 Event Proposal

Eric Rivas

Concept Makerz is a firm which is established in Delhi since 2003. With its wings spread across all major cities of the country to take care of the local co-ordination and management. With this unended journey, simultaneously we have collected a lot of experience and constantly upgraded our strengths in all areas of event execution and event management. With its wings spread across all major cities of the country to take care of the local co-ordination and management. With this unended journey, simultaneously we have collected a lot of experience and constantly upgraded our strengths in all areas of event execution and event management. With a team of young, creative, dynamic & dedicated professionals, we have pushed all areas of event management to new frontiers, whether it is artist management, product launch, Exhibition, Road-show, Fashion show, wedding planning & celebrity management. The urge to deliver more than the client’s expectations has always been our top priority. Hence, we are a “One stop shop” for any and every requirement to our wide spectrum of clients. Always our motto is to satisfy our clients in terms of providing the best services in competitive rates. For more info visit www.conceptmakerz.com

Event Management Company Profile

conceptmakerz123

Apple's September 9th Big Launch Event

Affle mTraction Enterprise

**The 2017 version of the Slideshare hit success 10 Event Trends.*** Download the report: http://eventmb.com/10Et2017 2016 Edition can be found here: https://www.slideshare.net/tojulius/10-event-trends-2016 2015 Edition can be found here: http://www.slideshare.net/tojulius/10-event-trends-for-2015 2014 Edition can be found here: http://www.slideshare.net/tojulius/10-event-trends-for-2014 2013 Edition can be found here: http://www.slideshare.net/tojulius/10-event-trends-for-2013-15687060 2012 Edition can be found here: https://www.slideshare.net/tojulius/10-event-trends-for-2012 2011 Edition can be found here: http://www.slideshare.net/tojulius/10-event-trends-for-2011 Find Event Manager Blog on Twitter @EventMB or Facebook.com/EventManagerBlog

10 Event Trends for 2017

Julius Solaris

10 Event Technology Trends to Watch in 2016

Eventbrite UK

26 Product Launch Strategies

Wise Words Consulting

Destaque (16)

OrlandoiX Launch Event, Feb. 4 2014

Microsoft Dynamics CRM 2011 Launch Event in Belgium

LG L Integrated Marketing Communications UK Launch Proposal

Samsung Galaxy Note/At&t Launch Event

Deliver Engaging Content to Your Buyers: A Tale of Two Journeys

Boost Your Results with Innovative Landing Pages

New Business: Launch Campaign Proposal

Interactive Content For Demand Generation

Media And Tecnology

Java 7: Fork/Join, Invokedynamic and the future

Mercedes Benz Fashion Week 2015 Event Proposal

Event Management Company Profile

Apple's September 9th Big Launch Event

10 Event Trends for 2017

10 Event Technology Trends to Watch in 2016

26 Product Launch Strategies

Semelhante a Integrated Social Media Strategies For Events

Social Networking - Musings

Murtaza Abbas

Ct Business Expo Social Media, Is It A Marketing Tool (Tin180 Com)

Tin180 VietNam

Social Media 101: Facebook, Twitter, YouTube

Colin Rhinesmith

Social media for social change

Kelli

10 Tips for Live Tweeting Webinars

ReadyTalk

Social Media Speaker Dawn Raquel Jensen of Virtual Options Coaching & Training covers Digital Embassies and Outpost most small business owners would use. She provides tips and tools to monitor what's being said about you, to manage your Social Media presence and building Social trust and authority. Dawn spoke to the Powerful Women Network's June 2013 meeting. For more information about @Dawnrjensen or @virtualoptions, visit: http://www.virtualoptions.net

Social Media for Business: Tools, Platforms, & Presence by Dawn Jensen

Dawn Raquel Jensen, EMBA

Getting Started in Social Media

VillageWorks Communications, Inc.

Using Social Media as a Powerful Business Tool Part 1

EXHIB-IT!

Ita Roundtable: Pr And Social Media

Michelle Krier

Understanding The Engagement Factor

4Good.org

4 Cs Of Social Engagement: Using Social Media For Your Event

Integrated Social Media Strategies For Events

Recomendados

Recomendados

Mais conteúdo relacionado

Mais procurados

Mais procurados (19)

Destaque

Destaque (16)

Semelhante a Integrated Social Media Strategies For Events

Semelhante a Integrated Social Media Strategies For Events (20)

Mais de Jeff Hurt

Mais de Jeff Hurt (20)

Integrated Social Media Strategies For Events