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Better Together
The social design and cultural aesthetics of each generation
2




   There are
     five
 generations
alive today in
  the United
    States
3




Each with a unique
design...
4




Shaped in their
formative years by
Influences.
5




Each design
contributes to the
patchwork of our
lives.
Making us   Better Together
7




Matures before 1946
Were designed by the
formative influence of...
9




CONFLICT
October 1929, the Stock
Market Crashes
to




Imprint
     the aesthetics of ...
Sacrifice
...and...
Determination
quot;The Only Thing We Have to Fear Is Fear Itselfquot;
                             -Franklin D. Roosevelt
on our lives.
18




Boomers 1946-1964
Were designed by the
formative influence of...
20




CONTROL
A whopping
78 million born
Wielding profound control...
on fashion
music
culture
and, now, retirement
to




Imprint
     the aesthetics of ...
Exploration
...and...
Liberation
on our lives.
33




Xers 1965-1981
Were designed by the
formative influence of...
35




CHAOS
only 53 million born
the smallest in number of all the generations...
During very tumultuos times...
1974. President Nixon resigns
April 30, 1975. The
  Fall of Saigon
 marks the end of
 the Vietnam War
1979 Energy
Crisis
to




Imprint
     the aesthetics of ...
Skepticism
“The worst crime is
    faking it”
             -Kurt Cobain
...and...
Resourcefulness
on our lives.
48




Millennials 1981-1999
Were designed by the
formative influence of...
50




CHANGE
January 24, 1984. The Apple Macintosh is
                             introduced.
Johnny Who?
to




Imprint
     the aesthetics of ...
Connectivity
...and...
Adaptability
on our lives.
59




Hypers after 2000
huh?
Yep. The Hypers
They are being designed by the
formative influence of...
63




CHOICE
so many
Choices Choices Choices Choices Choices
Choices Choices Choices Choices Choices
Choices Choices Choices Choices Choices
Choices Choices Choices Choices Choices
Choices Choices Choices Choices Choices
Choices Choices Choices Choices Choices
Choices Choices Choices Choices Choices
It’ll be hard to commit.
What




Imprintwill they have?
70




Only time will tell...
71




Jeff Vankooten
Is the founder of Teachinglife,
providing resources for educators
to be the most vibrant people on
the planet.

His areas of expertise are emerging
culture and our creative
engagement of it.

www.teachinglife.org

jeff@teachinglife.org

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Better Together