Jayme Soulati presents a 10-minute content marketing panel prezzie from Social Media Interactive, Dayton -- SMI-Dayton on inspired and engaged content marketing.
2. Find Your
Core
1. What is your WHY?
2. What is your purpose?
3. Who are you?
4. What is your message?
5. How do you nurture?
3. Kindle Your Passion
• Set your goals
• Have a strategy
• Iden+fy your audience
• Plan your editorial focus
• Be excited!
4. Write to Nurture
• Build rela+onships
• Engage
• Be authen+c!
• Earn brand credibility
• Become an influencer
• Give something
• Teach
• Solve a problem
It’s NOT About You!
5. Be Inspired
• Join a community
• Subscribe to industry influencers
• Guest post somewhere
• Engage in a TwiMer chat
• Write a really good e-book
• Share your smarts
• Network online and IRL
• Be visible on the Interwebz
6. Curate Content & READ!
• “The Heart of Marke+ng”
• Triberr
• Scoop.It
• Feed.ly
• Stumble Upon
• Pinterest Instagram
• TwiMer Facebook
• YouTube LinkedIn