When it comes to developing business in a digital era, there’s good news and bad news. The bad news is that thanks to social media this game has just got harder. The good news is that by mastering social media you’ve now got more opportunities than ever to further your business growth. In fact the Aberdeen Group recently reported that those who use social selling (a process whereby social media is used for sales) strategically achieve a 31% greater team quota. Now if that’s not enough to convince you, consider these statistics: - 50-70% of the buying process happens before sales executives get involved (Source: Forrester) - 90% of CEO’s (and IT Directors) say they NEVER respond to cold emails or calls (Source: InsideView) - 97% of the time cold calling is ineffective (Source: IBM) - 89% of consumers begin searching for products and services using a search engine (Source: InsideView) - Social media produces almost twice the leads from trade shows, telemarketing, direct mail, or PPC (Source: HubSpot) - Social media lead conversion rates are 13% higher than the average lead conversion rates (Source: HubSpot) - 45% more opportunities can be realised when social selling is used (Source: LinkedIn) Whilst these statistics are insightful, the key thing to note is that results like these can only be achieved when social media is used strategically and tactically for business development. It’s not the be all and end all. It needs to fit into your methodologies as a layer. Regrettably, when it’s used in the wrong way, it will do nothing for your business aside from waste resource, time and money. To address this, we’ve created the DailyWins SALES ACCELERATOR and the slideshare presentation you're about to view contains much more information. TAKE THE NEXT STEP TO FIND OUT MORE Contact us via the website http://jane-frankland.com

1. The DailyWins
SALES ACCELERATOR
A five-step process for becoming one of the fastest growing
companies in your industry
Over 12 months we consult, train and manage your teams through proven processes so you can
leverage your business and grow it to the next level.
We invite you to raise your game.

2. 2
“To drive business
growth you must be
ahead of the game”
True performance based businesses operate in a
state of readiness. They see opportunities when
others don’t. They take measured risks, act fast
and want what’s current.
1
Being in business has never been so
fashionable. However, most business
owners know that building a profitable
asset takes strategic planning, hard work,
investment and time. Furthermore, with
one in three businesses failing, it’s not easy
and it’s not for everyone.
Having chosen to go into business and having successfully
moved beyond the start-up phase there’s never been a
better time for you to take your business to the next level
than now.
The reason why is because of technology. Thanks to the
Internet, technology advancement is accelerating fast and
it’s changing the business game.
With the world speeding up we’re all busier than ever.
We’re more connected. We’re fighting off more
competition. And, we’re struggling to deal with the harsh
reality that 50-70% of the buying process has happened
before we get a chance to sell, and 95% of cold calling is
ineffective.
In order to survive, let alone thrive in this new digital
world, it’s essential to find ways to overcome these
challenges so you don't get left behind or worse go out of
business.
2
It’s time to modernize your sales approach, leverage off
the technology you have at your fingertips and ride the
digital wave.
Through the DailyWins Sales Accelerator we can help
you do this. By combining people, technology and our
unique 5-step process we’ll work with you and your teams
to develop a focused and modern business development
strategy that will drive the performance of your business.
Lead generation will be targeted, the costs to acquire
clients will be lower and conversions will accelerate. Your
business will move to the next growth phase fast,
efficiently and without impacting your time.
Through the DailyWins Sales Accelerator we’ll address
the barriers that are holding your sales back, identify the
critical steps you need to take in order to get your business
to its next growth phase and work with your teams along
the way.
Start-up
0-400k
Lifestyle
400k-2m
Wilderness
2m-10m
Performance
10m+
Exit

3. 3
“According to an IBM
study cold calling is
ineffective 97% of the
time.”
1
What is the DailyWins Sales Accelerator?
It’s a 12-month modern sales programme that helps you
get more out of your sales and marketing efforts and
become one of the fastest growing companies in your
industry. It uses the following five-step process:
1. You need to ASSESS your sales approach. There are a
number of hurdles a business has to overcome if it is to
succeed and if your business isn’t optimised for results
your sales will be hindered. The best way to tell is by
having an independent assessment of your sales approach
and benchmarking.
2. You need to DESIGN a modern sales plan. In today’s
market having sales targets or end of year goals is not
enough. If you don’t have a detailed sales plan that
incorporates modern sales tactics, or the one you’re using
isn’t performing, you’re going to miss out on
opportunities.
3. You need to IMPLEMENT the sales plan.
Performance in a business not only depends on effective
planning but on plan implementation. Typically this
involves workshops and training for the executive and
business development teams although some businesses
want buy-in from a wider audience and therefore choose
to include additional teams.
4. You need to MANAGE the teams. Some businesses
understand that they need to modernise their sales
approach so they invest in training. However, many don’t
see a return on their investment. Sadly, that’s because
delivering training and workshops are not going to
2
increase performance and impact the bottom line on their
own. The only way you’re going to reap the rewards of
your teams’ new learning is by changing their behaviour.
This requires ongoing management.
5. You need to REVIEW the results. UK companies
spend more than £30bn a year on improving employee
performance, however, over half of them have no idea
whether their profits, productivity or customer satisfaction
have changed. This is shortsighted.
We believe all plans need to be measured, reviewed and
revised for sustainability and improvement. That’s why we
measure the impact of our steps and communicate a true
picture of your return on investment.
How will my business benefit from the
DailyWins Sales Accelerator?
These five steps provide a powerful guide for improving
sales and increasing growth. However, they are useless
unless executed. With us at your side, The DailyWins
Sales Accelerator empowers you to do this so you can
create a high performance business that’s dedicated to
efficiency and optimising results.
1.
Assess
2.
Design
3.
Implement
4.
Manage 5.
Review
Credibility
Circulation
Connection
Content
Communication
Consideration
Reduce prospecting time and effort by 70%,
lower your cost of sales and improve
profitability.
Attract 45% more opportunities by modernising
your business development approach.
Get through to more decision makers, book
more meetings and enjoy a 51% likelihood of the
sales team achieving quota.
Empower your sales and marketing team to
attract more clients, earn more commission and
retain a happy, motivated and performing team.
Access additional management resource and up-
to-date business development knowledge that
compliments your existing team.
Have more eyes on your business, extend your
reach and lower your risks of being overtaken by
your competitors.

4. 4
86% of business
decision makers use
social media for
business reasons.
1
How does the DailyWins Sales Accelerator
work?
The Assessment: Once you’ve joined the DailyWins Sales
Accelerator we’ll schedule your assessment. This is where
we’ll dive into your business and look at what’s really
going on.
Through a series of meetings and online tools we’ll
ascertain where you are now, where you want to be and
how we’re going to get you there. We’ll review your
online profiles, resources, policies, procedures and plans,
and check whether they’re helping or hindering
performance. By the end of the assessment we’ll be able to
ascertain if there are any overlooked opportunities that
will optimize capability. We’ll then formulate a report for
you that will document our findings.
Resources required: Over the course of a day we’ll meet
with the key stakeholders of the business i.e. the business
owner and Sales and Marketing Manager or Director.
Marketing and sales executives will need to complete
online questionnaires.
Designing the Plan: Based on the findings of the
assessment a strategic plan will then be produced. It will
set the objectives; define the technologies (platforms and
tools) that will be used and the processes. It will require a
half-day workshop with the key stakeholders.
Implementation: This is where the sales and marketing
teams will be trained on social selling and modern
marketing tactics. Executive and management training is
also advised as performance is heightened when teams
and clients see management buy-in.
We’ll be going through the six pillars of social selling, the
ZMOT and why social capital is now the new currency:
2
Throughout the implementation plan we’ll equip your
teams with presentations, videos, exercises and done for
you sheets to keep them stimulated. These will be
accessible via our online portal.
Management: A new habit takes 21 days to form if it’s
repeated daily. Knowing this, we deliver a daily series of
exercises via email to the team. Each email reminds them
of the lessons they’ve learnt and helps them to change
their sales behaviour in a relatively short time.
Each month we’re also back onsite to inspire the teams,
deliver more training or consulting, answer any questions
and review progress. If any changes are to be made to the
plan it’s here where we discover and tweak them.
Reviews: Following our time onsite we’ll produce
monthly reports that will detail how the teams are
performing against the objectives that were set at the
planning stage.
At the end of the 12-month period a benchmarking report
will be created to evaluate the effectiveness of the
DailyWins Sales Accelerator.
C
redibility
C
onnection
C
irculation
C
ontent
C
om
m
unicationC
onsideration
FINANCIAL
INTELLECTUAL SOCIAL
Your
learning &
development
of skills &
expertise
Your asset/
network of
personal &
professional
contacts
Your
accumulation
of wealth
Known,
liked,
trusted

5. 5
1
Who delivers the DailyWins Sales Accelerator?
Jane Frankland delivers the DailyWins Sales Accelerator. Jane is a Fellow of the
Institute of Sales & Marketing Management (ISMM) and has had a successful career
incorporating entrepreneurship, business consultancy and speaking. She has built and
sold her own seven-figure technology business and is frequently invited to speak about
entrepreneurship and women in business at events around the world. For the past 18
years Jane has held directorships and management positions within her own
companies and at several large PLCs.
• An experienced business development consultant with advanced proficiency
in current sales and marketing techniques including lead generation, client
acquisition and account management.
• Blogger, influencer, social media evangelist with a Klout score consistently
above 64 (top 5% of users globally).
• 18 years of selling professional services into SME and blue-chip businesses.
• A proactive and enthusiastic team player who is skilled at leading, training
and developing teams.
2
Testimonials
“Both myself and my marketing team enjoyed and a benefited from the understanding,
support and involvement that Jane had with the Marketing function, its development and
output. I can, without reservation, recommend her.” Nathan Milnes, Marketing Director,
NCC Group
“Hand on heart, Jane is one of the most inspiring British businesses women I have met to
date. Her enthusiasm for what she does is infectious and uplifting.” Beryl Whiting, Co
Founder of Wired for Success TV
“Jane was a progressive and dynamic influence on the business, always willing to explore
new opportunities, and invested significant effort into improving the businesses operations,
with excellent results.” Dave Ryan, Managing Director, CheckSec
“Each time I connect with her she’s delivered far more than she’s promised, and her business
and social media insights are entrepreneurial gold.” Bernay Laity, Managing Director,
in:colour consultancy

6. 6
1
What makes the DailyWins Sales Accelerator unique?
Many companies offer sales training but few cover modern digital methods. Likewise
many companies offer social media or modern marketing training but typically they’re
marketing focused. The DailyWins Sales Accelerator, however, is focused on both.
In today’s world we know that the two need to work symbiotically. We understand
what it’s like to sell as we’ve used the phone for cold calling, prospecting and
converting sales. And, we’ve worked with marketing for collateral, leads and
positioning. This gives us an edge over our competitors for we understand from
experience the challenges faced by these two sets of professionals. As a consequence
we get better buy-in for we’re able to communicate in their language and go through
how modern strategies can support the traditional tactics they’re using.
Whilst our digital approach and sales focused training makes us unique in the
marketplace so too does our management and review plans that ensue after. Social
media courses abound, yet few follow through. This affects the results as few achieve
any ROI.
2
Can you afford not to do the DailyWins Sales Accelerator?
Ten years ago if you asked your business development teams to find new clients
without being able to use the phone, many would have been unhappy. They’d have put
up with your requests until they’d found better jobs. They knew the phone was
effective and a vital tool to help them attract leads, fill their pipeline, meet targets and
earn good commission.
Today, if you’re not empowering your teams to use modern digital methods and access
sales intelligence you’re risking the same outcome. Cold calling is ineffective 97% of
the time. It is wasteful. Your workforce is disabled. Modern marketing and social
selling, on the other hand, delivers value. It works, and it’s not going away.
But, the choice is yours. Get involved and benefit now, or miss out and suffer the
consequences. And, if you’re still not sure, evaluate the returns you’re getting from
your current business development investments and then ask yourself what more could
you achieve.

7. 7
What do you get with the
DailyWins Sales Accelerator?
ì Health checks on the performance of
your sales and marketing efforts.
ì Clarity on your teams’ knowledge of
social media or how well they are
using it within your business.
ì A modern business development plan
that’s aligned to the business’
objectives.
ì Consulting and guidance for
marketing on inbound marketing
techniques. Examples include:
Honing client profiles and finding new
audiences; developing a content
marketing strategy and
implementation plan; creating a
communication plan, content editorial
schedules and choosing platforms;
setting targets; and defining social
media policies.
ì Quick lessons that are to the point,
effective and tackle the ‘how to do
something part’ so you get results fast.
ì Content that’s current and gives step-
by-step instructions, detailed
illustrations, demo videos and
examples so you’re clear on exactly
what to do and how to do it.
ì Easy access to the resources anytime
so you can digest it anywhere.
ì Resources that are easy to implement
in the business so you no longer have
to fumble your way along.
ì Learning provided on two levels -
basic and advanced so you have a
learning roadmap.
ì A new sales framework that fits into
your existing sales methodology as a
layer.
ì Handholding and accountability each
month so you can ask application
questions and get reviews.
ì Additional management resource that
compliments your existing team and is
fuelled with energy to inspire your
teams.
ì Reporting on how your team is using
their new knowledge, meeting targets
and fulfilling the objectives set.
ì Access to quality service providers for
additional support.
My Twitter followers are now interested in my business and
my content is being shared. Jane encouraged me to incorporate
video as a sales strategy which resulted in a new long-term
customer.” Nathalie Doremieux, Co Founder The WP Help
Club
“Jane is an invaluable component in any business that is
looking for a strong, clear formula to utilise social media and
digital marketing to raise their profile.” Emma Roberts,
Managing Director, Big Voice Management

8. KnewStart
Managing Director: Jane Frankland
Tel: 07966 442885
Email: hello@jane-frankland.com
Website: http://jane-frankland.com
Registered Number: 7634264
Distributed and Copyright ©KnewStart, 2015
KnewStart
Managing Director: Jane Frankland
Tel: 07966 442885
Email: hello@jane-frankland.com
Website: http://jane-frankland.com
Registered Number: 7634264
Distributed and Copyright ©KnewStart, 2015