The document describes Multitude, a platform for displaying tweets and social media posts from conferences and events in real-time on large screens. Multitude aggregates content shared using specific hashtags and displays it synchronously across multiple screens. It includes features like trending words, leaderboards, and announcements. Setting up Multitude involves providing hardware, an internet connection, and installing the Multitude software. It is designed to increase engagement at live events by uniting online and offline conversations.
2. What is Multitude?
Multitude is a large screen engagement platform designed specifically for
events and conferences. During events, many delegates share their thoughts
and comments online in real-time via Twitter and hashtags.
Multitude lets you display these tweets on any number of large screens from
projections to LCD TVs and on mobile screens from the iPad to iPhones with
perfect synchrony.
Multitude serves as an active timeline of conversations and photos shared by
the delegates during an event. Multitude can also be used to share data in
events that take place across multiple venues at the same time.
Multitude also comes with multiple plugins including a Clock & Agenda, Live
Trending Words, Real-time Leaderboard, Announcement Panel, SMS
Integration, and can be completely customized to fit the look and feed of your
event or sponsoring brands.
4. Benefits of Multitude
• Powerful visual on large screens at live events and concerts.
• Creates a new level of engagement uniting the online conversations with the offline
worlds in one visualization.
• This large interactive wall is a powerful platform to drive delegates to booths and
sessions.
• Sell sponsorship of the large screen which everyone is looking at.
• Synchronous across multiple screens.
• Available on companion iPad/iPhone mobile screens.
• Onscreen agenda, clock, announcements, keyword trending, leaderboard, and SMS
integration are optional plugins that can be included on the screen.
• 100% customizable to your event or sponsor’s look and feel.
• Turn-key solution with 24 hour activation (without customization).
• Cloud-based architecture allows for instant global deployment.
• Self-monitoring and self-healing technology for robust uptime.
5. What is a Hashtag?
Hashtags are ways people group conversations on Twitter. With millions of tweets being
sent every hour, following conversations around an event is best done by focusing on
hashtags.
Delegates will often include hashtags into their conversations so others know which
event their comments are related to. Event organisers are increasingly promoting the
use of hashtags in their event publicity material.
Hashtags look like: #EventName
Examples:
“I’m attending #SXSW, who’s going to be there?”
“The speaker on stage now is making a good point about social media. #adtech”
“I hope Adam wins! #AmericanIdol”
15. Multitude at Social Media Week Singapore
Multitude at Lucky13
Multitude at SMU
Multitude at Graze
Multitude at Sinema Old School Multitude at Avalon
16. Setup & Deployment
• Dedicated Logistics Manager
• Dedicated PC with Google Chrome
• Internet Connection
(LAN/Wi Fi preferred. Can work over 3G/LTE)
• Projector & Screen
• LCD TV
17. Live Demo of Multitude
1. Large Screen Live Demo: http://demo.multitu.de/board/
(Best run on a large screen TV or projection)
2. Mobile Live Demo: http://demo.multitu.de/mobile/
(Best run on Safari in iPad or iPhone)
18. Standard Product
Components Description
Multitude Software-as-a- Real-time stream of Twitter conversations from the delegates
Service at the event. This is stream designed to track mentions based
on your hashtag.
Setup, Deployment, and Our engineer will setup, deploy, and test during your event
Testing setup days.
The minimum deployment will look like
this example on the right. The system will
be able to track 1 hashtag and stream
tweets and images live.
(Note: Hardware such as physical screens
and computers are not included with the
standard product)
19. Additional Plugins
Plugins Description
Agenda & Clock Your full agenda that moves with the time to so people always
know what’s taking place now and what’s coming up.
Real-time Word Trending Trending of words being used in real-time. If most people are
talking about “social media” that word will rise to the top.
Very useful for discussion and knowledge sharing events.
Live Leaderboard Displays who the most engaging users are. This encourages
others to get their names and faces on the leaderboard as
well. A powerful motivator for social interaction.
Dedicated Dedicated announcement box for the organizer to push
Announcements Box announcements about changes, drive delegates to certain
booths or sessions.
20. Additional Plugins
Plugins Description
SMS Integration Additional SMS integration so that people without Twitter
accounts can participate as well.
Mobile Interface Special version with dedicated URL designed for any number
of iPad and iPhone users.
Word Filter Blacklist to filter out spam and unacceptable words from
being posted to the screen.
21. Event Organizer’s Requirement
Multitude is a Software-as-a-Service. Event organizers are advised to provide their own hardware
such as projectors, screens, computers, and internet connection. Often the venue’s equipment and
infrastructure are the best as they are designed for the environment.
Required Components Description
Broadband Internet Needs to be stable as all data is streamed live from Twitter.
Connection (Note: Mobile/3G broadband is not advised.)
Projectors/Screens We support resolutions from 1024x768 to beyond full HD. If
required, JamiQ can provide a HD projector for a rental fee.
Computer Hardware with Any modern computer with Google Chrome web browser
Google Chrome installed will work. If required, JamiQ can provide a dedicated
PC for a rental fee.
Delegate Hardware iPad or iPhone.