Jacqueline (Jaci) Burns
6 SlideShares
Personal Information
Organização/Local de trabalho
Sydney | Paris, Australia | France Global
Cargo
B2B Agency Head | CMO | Marketing Steward and Strategist | Freelance Writer and Columnist | Proper Businesswoman
Setor
Advertising / Marketing / PR
Site
marketexpertise.com
Sobre
I'm a B2B marketing steward, strategist and tactician who helps services and intangible products brands achieve their positioning, profiling, acquisition and retention goals. I'm an expert in all aspects of B2B marketing including branding, content marketing, major pursuits, strategic tenders, key account management and client research. Additionally, I bring vast experience in marketing planning, reporting and leadership, as well as in the selection and direction of in-house and external resources.
Detalhes do contato
Marcadores
b2b professional services firms b2b marketing content marketing professional services law firm marketing law firms legal digital marketing content marketing services marketing awards public relations marketing intangible products intangible products marketing marketing planning marketing strategy marketing outsourcing marketing resourcing marketing team marketing management best lawyers legal 500 chambers league tables industry awards b2bmarketing blogging video content strategy marketing automation client relationship management salesforce interaction microsoft technology clients key account management crm marketo hubspot commercial law firms law lawyers agency marketing and advertising web design advertising creative graphics design graphic design internet marketing
Ver mais

Apresentações

(6)
Ver tudo

All Style, No Substance. 10 ways professional services firms are failing with content marketing

Há 7 anos • 353 Visualizações

Ten tips for an effective creative services function

Há 7 anos • 287 Visualizações

Seven Deadly Sins

Há 7 anos • 255 Visualizações

Awards. It takes more than a pretty face to win a prize.

Há 6 anos • 19 Visualizações

10 things to Consider Before Engaging an Agency Partner

Há 6 anos • 17 Visualizações

How to Develop Legal Directory Submissions that get you Noticed

Há 6 anos • 27 Visualizações
Personal Information
Organização/Local de trabalho
Sydney | Paris, Australia | France Global
Cargo
B2B Agency Head | CMO | Marketing Steward and Strategist | Freelance Writer and Columnist | Proper Businesswoman
Setor
Advertising / Marketing / PR
Site
marketexpertise.com
Sobre
I'm a B2B marketing steward, strategist and tactician who helps services and intangible products brands achieve their positioning, profiling, acquisition and retention goals. I'm an expert in all aspects of B2B marketing including branding, content marketing, major pursuits, strategic tenders, key account management and client research. Additionally, I bring vast experience in marketing planning, reporting and leadership, as well as in the selection and direction of in-house and external resources.
Marcadores
b2b professional services firms b2b marketing content marketing professional services law firm marketing law firms legal digital marketing content marketing services marketing awards public relations marketing intangible products intangible products marketing marketing planning marketing strategy marketing outsourcing marketing resourcing marketing team marketing management best lawyers legal 500 chambers league tables industry awards b2bmarketing blogging video content strategy marketing automation client relationship management salesforce interaction microsoft technology clients key account management crm marketo hubspot commercial law firms law lawyers agency marketing and advertising web design advertising creative graphics design graphic design internet marketing
Ver mais