Personal Information
Organização/Local de trabalho
Greater New York City Area United States
Cargo
Brand Innovator to Reposition and Revitalize - Creative Marketing Expert in CPG, Entertainment, Licensing
Setor
Advertising / Marketing / PR
Site
http://WWW.NECCO.COM
Sobre
A Nationally Recognized Marketing Leader
• 2009 HALO Award winner - Best Print Ad (Beat Frito Lay) • NCSA Award & Professional Candy Buyer 2009 Winner for TWILIGHT(R) Limited Edition Sweethearts(R) and SKYbar(R).
• Five Reggie® Award Winning Programs to deliver of $200MM in growth
• Successful management of two unique popular $1 Billion businesses
• Revitalized 140+ year old SWEETHEARTS(R) brand to extend outside Valentines day and leverage sweet things to say the rest of the year.
• Managed a 138 year old American Icon to expand brand presence
• New product successes with line extensions, new formats and new categories
• Managed a database of 2MM consumers in websit