Social Media Training Boot Camp - Branding Guidelines
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Branding Guidelines for Social Media Training Boot Camp
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Social Media Training Boot Camp - Branding Guidelines
- 1. Top 10 Tips to Gain the Competitive Edge Branding Guidelines JJ Lassberg | Schipul - The Web Marketing Company | www.schipul.com
- 2. Young people view more than 40,000ads per year on television alone… http://pediatrics.aappublications.org/cgi/content/full/118/6/2563
- 3. Our success is a direct result of knowing how to market a brand and having the right people representing the brand. Greg Norman “The Great White Shark”
- 7. Let’s Talk… Branding 101 Top 10 Tips #1 Take Away
- 8. Branding 101: A brand is the identity of a specific product, service, or business
- 11. Sign
- 12. Symbol
- 13. Color Combo
- 14. SloganWorld's First Trademark?
- 15. Personality
- 16. Top 10 Tips: Focus Tagline Consistency Quality Use It Share It Talk the Talk Harness Fans Reputation Let Go A Little
- 17. #1… Focus
- 18. What are you going to do for me? Focus on the #1 thing you provide
- 19. “The best most convenient drugstore with high profit per customer visit” Good To Great: Why Some Companies Make The Leap...and Other's Don't
- 20. #2… Tagline
- 21. Get One! Be Short, Be Clear, Tell Me What You Do
- 22. Taste Great! Less Filling!
- 23. Does Your Web Site Increase Your Sales?
- 24. #3… Consistency
- 25. Pick It & Stick With It 10 Years to build brand recognition
- 28. Don’t Change Cause Yer Bored
- 29. #4… Quality
- 30. Are You Top of the Line? No Cheese, No Fuzz, No Old
- 32. #5… Use It!
- 34. T-Rex Services
- 35. #6…Share It
- 36. Press Kit: Make it easy for others to use… and they will
- 37. What to put in it? Logos For Print For Web Hi-Res Photos (remember… Quality) Need to Know NOW! Media Contact Generous, Easy to Understand, Rules of Use.
- 38. This is FREE promotion of YOU
- 39. #7… Talk the Talk
- 41. #8… Harness Fans
- 43. #9… Reputation
- 44. More Important than Pretty Pics A bad reputation can be deafening and deadly
- 45. #10…
- 46. Let Go… just a little.
- 47. Don’t Make an A** of Yourself Be Fun, Be Kind, Be Grateful
- 48. #1 Take Away If you don’t get anything else… get this.
- 49. Be Consistent
- 50. The End. http://www.slideshare.net/jjlassberg JJLassberg.com www.schipul.com/jjlassberg Schipul - The Web Marketing Company
- 51. Thanx a million for the pics! All photos used are Creative Commons Licensed and linked from Flickr Galleries available here: http://www.flickr.com/photos/jjlassberg/galleries/72157624358073116/ http://www.flickr.com/photos/jjlassberg/galleries/72157624244696533/
Notas do Editor
- Personality of a product, company or service.
- Personality of a product, company or service.
- Personality of a product, company or service.
- Personality of a product, company or service.
- A brand can take many forms, including a name, sign, symbol,color combination or slogan.
- More important than your logo – especially when starting out.
- Personality of a product, company or service.
- More important than your logo – especially when starting out.
- Personality of a product, company or service.
- More important than your logo – especially when starting out.
- Personality of a product, company or service.
- More important than your logo – especially when starting out.
- Personality of a product, company or service.
- Personality of a product, company or service.
- Logos, photos, media contact, generous rules of use
- Personality of a product, company or service.
- Logos, photos, media contact, generous rules of use
- Logos, photos, media contact, generous rules of use
- Personality of a product, company or service.
- Logos, photos, media contact, generous rules of use
- Personality of a product, company or service.
- Logos, photos, media contact, generous rules of use
- Logos, photos, media contact, generous rules of use