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J. DAVID GOODMAN
Experienced New Media Professional


16 Lorridge Street, Richmond Hill, Ontario
home: (905) 773-1447 mobile: (416) 451-6798
jdavidgoodman@gmail.com




PROFILE


A proven track record with over ten years of solid experience in interactive.
A very broad base of expertise spanning the business, technical and design realms. Demonstrated success in
developing and maintaining long-term relationships with a roster of top-notch clients.

           Interactive Strategy, Development & Management
    •
           Account Management / Client Services
    •
           Marketing & Promotional Strategy
    •
           New Business Development / RFPs
    •
           Research & Analysis
    •
           Vendor and Partner Relations
    •
           Creative & Technical Direction
    •
           Team Building & Management
    •
           Budgets / P&L /Administration
    •



Solid leadership skills; able to build and guide highly efficient client facing and development teams. Adept at
communicating with management, vendors, and internal departments to coordinate overall marketing and
communications efforts.

I am an intelligent, passionate and articulate advocate of the exciting potential of technology and in particular,
the transformative power of the interactive space.



I am seeking to continue to advance in my career path — and join an industry leading organization where there
are opportunities for both personal and professional growth. I confident I can make a significant contribution.
I look forward to discussing relevant opportunities

Regards,




J. David Goodman




                                                                  
                                                         1
                                                                  
EXPERIENCE




SABRE MARKETING                                                                 since 2007

Director Interactive, Markham, ON
           Responsible for all aspects of Interactive Division
    •
           Built division from ground-up with both US and Canadian teams.
    •
           Member of Senior Leadership Team with direct reports in both Toronto and Philadelphia.
    •
           Currently engaged with a number of high-profile clients both in Canada and U.S.
    •
           Developed relationships and built business with Campbell Soup Company in Canada and U.S
    •
           Headed up redevelopment of all Campbell's Foodservice online properties in North America:
    •

                   Soup Portfolio
             •
                   StockPot
             •
                   V8 Beverages
             •
                   Pepperidge Farm
             •
             •     Separate Canadian and US stakeholders and mandates




CRIMSON INTERACTIVE                                                             1999 - 2007
Managing Director, Markham, ON
As the Managing Director of Crimson Interactive, built the company from the ground-up to a respected and
award winning Interactive division of The Autumn Group.

ACCOMPLISHMENTS
Under my direct supervision since its inception, Crimson Interactive achieved remarkable, yet well-managed,
growth and the successful execution of many solutions-driven initiatives and campaigns for a host of top-notch
clients. Notably:

           Highliner Foods                                              CBC
    •                                                               •
           Honda                                                        Toshiba
    •                                                               •
           Bausch & Lomb                                                Canon
    •                                                               •
           Kraft                                                        Diageo/Smirnoff
    •                                                               •
           Ricoh
    •


RESPONSIBILITIES
All key operational dimensions, including:

            Client relations /New business development
    •
           Personnel, and processes
    •
           Best practices /procedures /technology
    •
           Supplier & partner sourcing/ Management
    •
           Development of interactive strategies, proposals and estimates
    •
           Analysis and Reporting /Managing P&L
    •


                                                                 
                                                        2
                                                                 
MEDIA KITCHEN                                                                    1998 - 1999
Managing Partner, Markham, ON

Founding partner in a successful new media start-up.

           Developed business plan and secured start-up financing
    •
           Forged strategic alliances and relationships.
    •
           Notable clients included:
    •

                  Monarch Developments
             •
                  Nestlé,
             •
                  NHLPA
             •




LIVEWIRE COMMUNICATIONS                                                          1996 - 1998

Project Manager/Art Director, Markham, ON
Responsible for project coordination, art direction and development for a corporate communications
Speaker Support /Presentation /Event Specialist.

Developed and coordinated multimedia communications for Annual General Meetings, sales and investor
conferences, and trade shows for Magna, Nacan, Nestle, Tesma and others.

 Magna Advanced Technology Forums: In charge of all communications elements for in-house trade shows at
US Automotive OEM HQ’s: Chrysler, Toyota, Ford and GM. Included coordinating with a roster of dozens of
speakers from around the globe.




FIRST HOSA GRAPHICS                                                              1989 - 1991

Art Director /Dept. Manager, Montreal, QC

Responsible for all aspects of the day-to-day operations of the in-house commercial art department of a textile
printing company. Working with major licensed apparel brands: Jimmy’Z, Newport Blue, and Ocean Pacific.

           Best Practices, Processes and procedures/QC
    •
           Client Relations / support of sales & account management.
    •
           Organization & scheduling
    •
           Staffing and outsourcing
    •




                                                                
                                                       3
                                                                
INDUSTRY HONOURS & RECOGNITIONS




BUZZDASH.COM www.buzzdash.com
              2007 Webby Awards Official Honoree – Guides Ratings and Reviews
          •


HERE’S MY BABY www.heresmybaby.ca
              2006 Webby Winner - People’s Choice Award for Corporate Communications.
          •
              2005 Silver Summit - Consumer E-Commerce/ Retail Web Site Award
          •


CUISIPRO (BROWNE & CO.) www.cuisipro.com
              2005 Gold Summit Consumer E-Commerce/ Retail Web Site Award
          •


THE AUTUMN GROUP www.theautumngroup.ca
              2003 Silver Summit Self-Promotional Web Site Award
          •


FOLIA STUDIOS www.foliastudios.com
              2003 ADCC Merit Recognition - Advertising & Design Club of Canada Directions Award
          •
              2006 Gold W3 - International Academy of the Visual Arts W3 Award
          •


CBC MEDIA SALES (seasonal promo sites – summer and spring)
              2006 Gold W3 International Academy of the Visual Arts W3 Awards
          •
              Two separate Gold Awards – for both the Spring and Summer sites
          •




                                                          
                                                 4
                                                          
EDUCATION



Concordia University – Montreal, Quebec                                             1992-1995
Bachelor of Fine Arts, Specialization. Design for the Theatre


John Abbott College – Montreal, Quebec                                              1984-1986
Fine Arts Program, Specialization Studio Art



INTERESTS / ABOUT ME


I celebrate finding beauty in the details, in the abstract and in unexpected places.
My mind is a repository of some the most obtuse trivia imaginable. It is also my sincerest belief that truly fiery
hot sauce should be recognized as an essential food group.

I have a passionate inclination and knack for making tools work; whether it is a paintbrush, a pencil, or software,
a gadget , a hack, or a technology – or a medium.

I enjoy cooking, home renovations, but most of all spending quality time with my kids.



              “A designer is an emerging synthesis of artist, inventor, mechanic,
              objective economist and evolutionary strategist.”

              - Buckminster Fuller




www.linkedin.com/in/jdavidgoodman




                                                                   
                                                          5
                                                                   

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Current Resume

  • 1. J. DAVID GOODMAN Experienced New Media Professional 16 Lorridge Street, Richmond Hill, Ontario home: (905) 773-1447 mobile: (416) 451-6798 jdavidgoodman@gmail.com PROFILE A proven track record with over ten years of solid experience in interactive. A very broad base of expertise spanning the business, technical and design realms. Demonstrated success in developing and maintaining long-term relationships with a roster of top-notch clients. Interactive Strategy, Development & Management • Account Management / Client Services • Marketing & Promotional Strategy • New Business Development / RFPs • Research & Analysis • Vendor and Partner Relations • Creative & Technical Direction • Team Building & Management • Budgets / P&L /Administration • Solid leadership skills; able to build and guide highly efficient client facing and development teams. Adept at communicating with management, vendors, and internal departments to coordinate overall marketing and communications efforts. I am an intelligent, passionate and articulate advocate of the exciting potential of technology and in particular, the transformative power of the interactive space. I am seeking to continue to advance in my career path — and join an industry leading organization where there are opportunities for both personal and professional growth. I confident I can make a significant contribution. I look forward to discussing relevant opportunities Regards, J. David Goodman     1    
  • 2. EXPERIENCE SABRE MARKETING since 2007 Director Interactive, Markham, ON Responsible for all aspects of Interactive Division • Built division from ground-up with both US and Canadian teams. • Member of Senior Leadership Team with direct reports in both Toronto and Philadelphia. • Currently engaged with a number of high-profile clients both in Canada and U.S. • Developed relationships and built business with Campbell Soup Company in Canada and U.S • Headed up redevelopment of all Campbell's Foodservice online properties in North America: • Soup Portfolio • StockPot • V8 Beverages • Pepperidge Farm • • Separate Canadian and US stakeholders and mandates CRIMSON INTERACTIVE 1999 - 2007 Managing Director, Markham, ON As the Managing Director of Crimson Interactive, built the company from the ground-up to a respected and award winning Interactive division of The Autumn Group. ACCOMPLISHMENTS Under my direct supervision since its inception, Crimson Interactive achieved remarkable, yet well-managed, growth and the successful execution of many solutions-driven initiatives and campaigns for a host of top-notch clients. Notably: Highliner Foods CBC • • Honda Toshiba • • Bausch & Lomb Canon • • Kraft Diageo/Smirnoff • • Ricoh • RESPONSIBILITIES All key operational dimensions, including: Client relations /New business development • Personnel, and processes • Best practices /procedures /technology • Supplier & partner sourcing/ Management • Development of interactive strategies, proposals and estimates • Analysis and Reporting /Managing P&L •     2    
  • 3. MEDIA KITCHEN 1998 - 1999 Managing Partner, Markham, ON Founding partner in a successful new media start-up. Developed business plan and secured start-up financing • Forged strategic alliances and relationships. • Notable clients included: • Monarch Developments • Nestlé, • NHLPA • LIVEWIRE COMMUNICATIONS 1996 - 1998 Project Manager/Art Director, Markham, ON Responsible for project coordination, art direction and development for a corporate communications Speaker Support /Presentation /Event Specialist. Developed and coordinated multimedia communications for Annual General Meetings, sales and investor conferences, and trade shows for Magna, Nacan, Nestle, Tesma and others. Magna Advanced Technology Forums: In charge of all communications elements for in-house trade shows at US Automotive OEM HQ’s: Chrysler, Toyota, Ford and GM. Included coordinating with a roster of dozens of speakers from around the globe. FIRST HOSA GRAPHICS 1989 - 1991 Art Director /Dept. Manager, Montreal, QC Responsible for all aspects of the day-to-day operations of the in-house commercial art department of a textile printing company. Working with major licensed apparel brands: Jimmy’Z, Newport Blue, and Ocean Pacific. Best Practices, Processes and procedures/QC • Client Relations / support of sales & account management. • Organization & scheduling • Staffing and outsourcing •     3    
  • 4. INDUSTRY HONOURS & RECOGNITIONS BUZZDASH.COM www.buzzdash.com 2007 Webby Awards Official Honoree – Guides Ratings and Reviews • HERE’S MY BABY www.heresmybaby.ca 2006 Webby Winner - People’s Choice Award for Corporate Communications. • 2005 Silver Summit - Consumer E-Commerce/ Retail Web Site Award • CUISIPRO (BROWNE & CO.) www.cuisipro.com 2005 Gold Summit Consumer E-Commerce/ Retail Web Site Award • THE AUTUMN GROUP www.theautumngroup.ca 2003 Silver Summit Self-Promotional Web Site Award • FOLIA STUDIOS www.foliastudios.com 2003 ADCC Merit Recognition - Advertising & Design Club of Canada Directions Award • 2006 Gold W3 - International Academy of the Visual Arts W3 Award • CBC MEDIA SALES (seasonal promo sites – summer and spring) 2006 Gold W3 International Academy of the Visual Arts W3 Awards • Two separate Gold Awards – for both the Spring and Summer sites •     4    
  • 5. EDUCATION Concordia University – Montreal, Quebec 1992-1995 Bachelor of Fine Arts, Specialization. Design for the Theatre John Abbott College – Montreal, Quebec 1984-1986 Fine Arts Program, Specialization Studio Art INTERESTS / ABOUT ME I celebrate finding beauty in the details, in the abstract and in unexpected places. My mind is a repository of some the most obtuse trivia imaginable. It is also my sincerest belief that truly fiery hot sauce should be recognized as an essential food group. I have a passionate inclination and knack for making tools work; whether it is a paintbrush, a pencil, or software, a gadget , a hack, or a technology – or a medium. I enjoy cooking, home renovations, but most of all spending quality time with my kids. “A designer is an emerging synthesis of artist, inventor, mechanic, objective economist and evolutionary strategist.” - Buckminster Fuller www.linkedin.com/in/jdavidgoodman     5