IABC Atlanta Chapter discussion slides demonstrating how to apply tried and true classic CPG marketing principles illustrated by the 'Purchase Funnel' to online marketing and social media.
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Iabc Your Way Round Tables
1. IABC Your Way Round Tables“Social Media and the Lost Art of Marketing Principles” Presented by: Jeffrey B. Cohen President, CMOWerks™ July 28, 2009
2. Every one seems to be rushing to create ‘social media campaigns! But what ever happened to the basic principles of marketing which used to guide messaging and media decisions? Come learn and practice how you can participate in social media and on-line marketing and use proven marketing principles to guide your efforts. This engaging and interactive session is perfect for those who influence the message, the media and the marketing at your company or agency.