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BBC | Open Productivity Project Goldsmiths. MA Design – Critical Practice Izati Ngaliman “For every minute spent in organizing, an hour is earned.”
Content on TV is restricted to half-hour time frames.  Viewing has gone mobile but content hasn’t. BBC iPlayer is still reserved for committed-viewing, in half-hour time-frames. Being less of a home-viewer, we are viewers on-the-go.  To rethink production time-frame based on an insight,
New Cross Gate – Liverpool Street = 25 mins = World News Today (20:00) White Chapel – Richmond  = 55 mins = Part 1 of King’s Speech (Film, 53:10)  Kings Cross – Canada Water  = 20 mins =  Vaughan Williams: The Lark Ascending (Radio 3, 18:10)
Research  (on why train commuters) Based on an insight that we love to  multi-task (insert Eva’s lunch here)
TubeStation | BBC  Join  Start planning, sign in.  Read, watch and listen,  on your journey.  Download Mobile App | About TubeStation Personalised content for the daily commuting, or that trip back home to  ye county.    London Bridge Departure; take NORTHEN towards EGWARE watch demo Bellaricuy Final Destination  In 35 mins  >
TubeStation | BBC  Log out Listen Mike, you have a safe journey. Read, watch and listen,  on your journey.  Journey Planner | Mobile App | About TubeStation | Weather  From To Final Destination  Plan now
TubeStation | BBC  Log out Listen Mike, you have a safe journey. Read, watch and listen,  on your journey.  Journey Planner | Mobile App | About TubeStation | Weather  From London Bridge To Holborn Final Destination  Plan now Plan now
TubeStation | BBC  Log out Listen Mike, you have a safe journey. Read, watch and listen,  on your journey.  Diary | Mobile App | About TubeStation | BBC iPlayer | Weather  From From London Bridge London Bridge take NORTHEN towards EGWARE To Holborn Final Destination  Change at Bank take NORTHEN towards EGWARE 1 interchange, Zone 1  Est. travel time 12 mins New Journey
Tube Station | BBC  Log out Listen Mike, you have a safe journey. Diary | Mobile App | About TubeStation | BBC iPlayer | Weather  Read, watch and listen,  on your journey.  From London Bridge take NORTHEN towards EGWARE To Holborn Final Destination  Change at Bank take NORTHEN towards EGWARE TubeStation is a mobile platform for you to view content and get informed while commuting. Personalized viewing, depending on how much time you have. Learn more > 1 interchange, Zone 1,  12 mins
TubeStation | BBC  Log out Listen Mike, you have a safe journey. Read, watch and listen,  on your journey.  Diary | Mobile App | About TubeStation | BBC iPlayer | Weather  From London Bridge take NORTHEN towards EGWARE To Holborn Final Destination  Change at Bank take NORTHEN towards EGWARE 1 interchange, Zone 1  Est. travel time 12 mins New Journey
TubeStation | BBC  Log out Listen Mike, you have a safe journey. Read, watch and listen,  on your journey.  Diary | Mobile App | About TubeStation | BBC iPlayer | Weather  From In12 mins,  London Bridge take NORTHEN towards EGWARE > To Holborn WATCH Final Destination  Change at Bank > LISTEN take NORTHEN towards EGWARE 1 interchange, Zone 1  Total travel time = 12 mins > READ We suggest..
TubeStation | BBC  Log out Listen Mike, you have a safe journey. Read, watch and listen,  on your journey.  Diary | Mobile App | About TubeStation | BBC iPlayer | Weather  From In12 mins, we recommend London Bridge take NORTHEN towards EGWARE East Enders Episode 7, Part 1, 10mins WATCH To Silk Episode 6, Part 1, 12mins Holborn Final Destination  White Van Man 3. The Stand, 11mins Change at Bank LISTEN take NORTHEN towards EGWARE Have I Got News For You Episode 7, Part 1, 10mins Part 1, 12mins Part 2, 11 mins Part 3, 10 mins 1 interchange, Zone 1  Total travel time  = 12 mins Waterloo Road Episode 7, Part 1, 10mins READ
TubeStation | BBC  Log out Listen Mike, you have a safe journey. Read, watch and listen,  on your journey.  Diary | Mobile App | About TubeStation | BBC iPlayer | Weather  From In12 mins, we recommend London Bridge take NORTHEN towards EGWARE The Unbelievable Truth Episode 7, Part 1, 10mins WATCH To The Archers Episode 6, Part 1, 12mins Holborn Final Destination  Zane Lowe 3. The Stand, 11mins Change at LISTEN Bank take NORTHEN towards EGWARE The News Quiz Episode 7, Part 1, 10mins 1 interchange, Zone 1  Total travel time  = 12 mins Terry Pratchett – Nigh… Episode 7, Part 1, 10mins READ
TubeStation | BBC  Log out Listen Mike, you have a safe journey. Read, watch and listen,  on your journey.  Diary | Mobile App | About TubeStation | BBC iPlayer | Weather  From In12 mins, we recommend London Bridge take NORTHEN towards EGWARE Shrine Denied  stopping veneration..10mins WATCH To UK decides James Landale on who will still be smiling.. 12mins Holborn Final Destination  LISTEN Change at Green light France takes sin out of absinthe 1915 ban. 10mins Bank take NORTHEN towards EGWARE Tramplers association By exploring the great outdoors, are we.. 10mins READ 1 interchange, Zone 1  Total travel time  = 12 mins
TubeStation | BBC  Log out  Good day Mike. Read, watch and listen,  on your journey.  Diary | Mobile App | About TubeStation | BBC iPlayer | Weather  28 April 2011 28/4/2011 Monday Tue Wed Thur Fri Sat Sun WATCH LISTEN READ We Suggest Timeline
TubeStation | BBC  Log out  Good day Mike. Read, watch and listen,  on your journey.  Diary | Mobile App | About TubeStation | BBC iPlayer | Weather  28 April 2011 4/5/2011 Wednesday Mon Tue Thur Fri Sat Sun WATCH LISTEN READ We Suggest Timeline
TubeStation | BBC  Log out  Good day Mike. Read, watch and listen,  on your journey.  Diary | Mobile App | About TubeStation | BBC iPlayer | Weather  28 April 2011 6/5/2011 Friday Mon Tue Wed Sat Thur Sun WATCH LISTEN READ We Suggest Timeline
TubeStation | BBC  Log out  Good day Mike. Read, watch and listen,  on your journey.  Diary | Mobile App | About TubeStation | BBC iPlayer | Weather  28 April 2011 6/5/2011 Friday Mon Tue Wed Sat Thur Sun WATCH LISTEN READ Drag & drop to plan viewing, pre-stream to mobile app.   1830 1900 0900 2100 Timeline We Suggest
TubeStation | BBC  Log out  Good day Mike. Read, watch and listen,  on your journey.  Diary | Mobile App | About TubeStation | BBC iPlayer | Weather  28 April 2011 6/5/2011 Friday Mon Tue Wed Sat Thur Sun WATCH LISTEN READ Drag & drop to plan viewing, pre-stream to mobile app.   1907 1830 1854 1830 0900 2100 Timeline We Suggest
TubeStation | BBC  Log out  Good day Mike. Read, watch and listen,  on your journey.  Diary | Mobile App | About TubeStation | BBC iPlayer | Weather  28 April 2011 6/5/2011 Friday Mon Tue Wed Sat Thur Sun WATCH LISTEN READ We Suggest Timeline
TubeStation | BBC  Log out Listen Mike, you have a safe journey. Read, watch and listen,  on your journey.  Diary | Mobile App | About TubeStation | BBC iPlayer | Weather  From London Bridge take NORTHEN towards EGWARE To Holborn Final Destination  Change at Bank take NORTHEN towards EGWARE 1 interchange, Zone 1  Est. travel time 12 mins Plan your journey and pre-stream your viewing with TubeStation App.  Available here. iPhone | iPad | Android New Journey
London Bridge Departure; take NORTHEN towards EGWARE Bank Interchange; take NORTHEN towards EGWARE Final Destination  Holborn 1 interchange, Zone 1 In 12mins TubeStation | plan      playlist      locate
TubeStation | plan      playlist      locate
East Enders Episode 7, Part 1, 10mins London Bridge Bank Silk Episode 6, Part 1, 12mins Holborn watch listen read White Van Man 3. The Stand, 11mins Have I Got News For You Episode 7, Part 1, 10mins Waterloo Road Episode 7, Part 1, 10mins In 12mins TubeStation | plan      playlist      locate
Research  (what kind of content to sieve out for users of TubeStation.co.uk?)
Meta-data collected on time, subjects and topics spent on   BBC iPlayer, by creative agency Rattle.co.uk Kids are spending more time on online for content Good news, for News, online. Documentaries and learning, we get our facts online.  ✔ ✔ People are not as religious, (online).  We prefer football on TV, and Mr. Weatherman keeps his job. Comedy, entertainment and drama are least watched online, TV takes precedence still. http://channelography.rattlecentral.com/dashboardv1
**Considering that comedy, entertainment and drama are least watched online still, these type of content could be surprisingly popular on mobile, on the go, where we would have a bit more ‘spare time’.  This is where a gap lies in mobile-oriented content tailored to minute per minute.
Research (what’s out there?) What BBC has at the moment 	- BBC iPlayer  	- http://www.radioplayer.co.uk/ (consolidating all radio stations onto one web) 	- http://channelography.rattlecentral.com/dashboardv1 	(meta-data collection) What other established media powerhouses have (at the moment) 	- IHT http://www.wheredidmytaxdollarsgo.com/ 	- Sky 	- Thomson Reuters’ Crisis Timeline  http://widerimage.reuters.com/timesofcrisis/?source=reuters What non-traditional news/content production house are pioneering 	- http://said.fm/	(Podcast, a BBC offshoot project) 	- Soundcloud, Grooveshark (music) 	- MUBI (films consolidator, UK-based) 	- HBO (goes on demand, on mobile and tablets)
TubeStation | BBC  Join  Start planning, sign in.  Read, watch and listen,  on your journey.  Download Mobile App | About TubeStation Personalised content for the daily commuting, or that trip back home to  ye county.    London Bridge Departure; take NORTHEN towards EGWARE watch demo Bellaricuy Final Destination  In 35 mins  >

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BBC | OpenProductivity

  • 1. BBC | Open Productivity Project Goldsmiths. MA Design – Critical Practice Izati Ngaliman “For every minute spent in organizing, an hour is earned.”
  • 2. Content on TV is restricted to half-hour time frames. Viewing has gone mobile but content hasn’t. BBC iPlayer is still reserved for committed-viewing, in half-hour time-frames. Being less of a home-viewer, we are viewers on-the-go. To rethink production time-frame based on an insight,
  • 3. New Cross Gate – Liverpool Street = 25 mins = World News Today (20:00) White Chapel – Richmond = 55 mins = Part 1 of King’s Speech (Film, 53:10) Kings Cross – Canada Water = 20 mins = Vaughan Williams: The Lark Ascending (Radio 3, 18:10)
  • 4. Research (on why train commuters) Based on an insight that we love to multi-task (insert Eva’s lunch here)
  • 5. TubeStation | BBC Join Start planning, sign in. Read, watch and listen, on your journey. Download Mobile App | About TubeStation Personalised content for the daily commuting, or that trip back home to ye county. London Bridge Departure; take NORTHEN towards EGWARE watch demo Bellaricuy Final Destination In 35 mins >
  • 6. TubeStation | BBC Log out Listen Mike, you have a safe journey. Read, watch and listen, on your journey. Journey Planner | Mobile App | About TubeStation | Weather From To Final Destination Plan now
  • 7. TubeStation | BBC Log out Listen Mike, you have a safe journey. Read, watch and listen, on your journey. Journey Planner | Mobile App | About TubeStation | Weather From London Bridge To Holborn Final Destination Plan now Plan now
  • 8. TubeStation | BBC Log out Listen Mike, you have a safe journey. Read, watch and listen, on your journey. Diary | Mobile App | About TubeStation | BBC iPlayer | Weather From From London Bridge London Bridge take NORTHEN towards EGWARE To Holborn Final Destination Change at Bank take NORTHEN towards EGWARE 1 interchange, Zone 1 Est. travel time 12 mins New Journey
  • 9. Tube Station | BBC Log out Listen Mike, you have a safe journey. Diary | Mobile App | About TubeStation | BBC iPlayer | Weather Read, watch and listen, on your journey. From London Bridge take NORTHEN towards EGWARE To Holborn Final Destination Change at Bank take NORTHEN towards EGWARE TubeStation is a mobile platform for you to view content and get informed while commuting. Personalized viewing, depending on how much time you have. Learn more > 1 interchange, Zone 1, 12 mins
  • 10. TubeStation | BBC Log out Listen Mike, you have a safe journey. Read, watch and listen, on your journey. Diary | Mobile App | About TubeStation | BBC iPlayer | Weather From London Bridge take NORTHEN towards EGWARE To Holborn Final Destination Change at Bank take NORTHEN towards EGWARE 1 interchange, Zone 1 Est. travel time 12 mins New Journey
  • 11. TubeStation | BBC Log out Listen Mike, you have a safe journey. Read, watch and listen, on your journey. Diary | Mobile App | About TubeStation | BBC iPlayer | Weather From In12 mins, London Bridge take NORTHEN towards EGWARE > To Holborn WATCH Final Destination Change at Bank > LISTEN take NORTHEN towards EGWARE 1 interchange, Zone 1 Total travel time = 12 mins > READ We suggest..
  • 12. TubeStation | BBC Log out Listen Mike, you have a safe journey. Read, watch and listen, on your journey. Diary | Mobile App | About TubeStation | BBC iPlayer | Weather From In12 mins, we recommend London Bridge take NORTHEN towards EGWARE East Enders Episode 7, Part 1, 10mins WATCH To Silk Episode 6, Part 1, 12mins Holborn Final Destination White Van Man 3. The Stand, 11mins Change at Bank LISTEN take NORTHEN towards EGWARE Have I Got News For You Episode 7, Part 1, 10mins Part 1, 12mins Part 2, 11 mins Part 3, 10 mins 1 interchange, Zone 1 Total travel time = 12 mins Waterloo Road Episode 7, Part 1, 10mins READ
  • 13. TubeStation | BBC Log out Listen Mike, you have a safe journey. Read, watch and listen, on your journey. Diary | Mobile App | About TubeStation | BBC iPlayer | Weather From In12 mins, we recommend London Bridge take NORTHEN towards EGWARE The Unbelievable Truth Episode 7, Part 1, 10mins WATCH To The Archers Episode 6, Part 1, 12mins Holborn Final Destination Zane Lowe 3. The Stand, 11mins Change at LISTEN Bank take NORTHEN towards EGWARE The News Quiz Episode 7, Part 1, 10mins 1 interchange, Zone 1 Total travel time = 12 mins Terry Pratchett – Nigh… Episode 7, Part 1, 10mins READ
  • 14. TubeStation | BBC Log out Listen Mike, you have a safe journey. Read, watch and listen, on your journey. Diary | Mobile App | About TubeStation | BBC iPlayer | Weather From In12 mins, we recommend London Bridge take NORTHEN towards EGWARE Shrine Denied stopping veneration..10mins WATCH To UK decides James Landale on who will still be smiling.. 12mins Holborn Final Destination LISTEN Change at Green light France takes sin out of absinthe 1915 ban. 10mins Bank take NORTHEN towards EGWARE Tramplers association By exploring the great outdoors, are we.. 10mins READ 1 interchange, Zone 1 Total travel time = 12 mins
  • 15. TubeStation | BBC Log out Good day Mike. Read, watch and listen, on your journey. Diary | Mobile App | About TubeStation | BBC iPlayer | Weather 28 April 2011 28/4/2011 Monday Tue Wed Thur Fri Sat Sun WATCH LISTEN READ We Suggest Timeline
  • 16. TubeStation | BBC Log out Good day Mike. Read, watch and listen, on your journey. Diary | Mobile App | About TubeStation | BBC iPlayer | Weather 28 April 2011 4/5/2011 Wednesday Mon Tue Thur Fri Sat Sun WATCH LISTEN READ We Suggest Timeline
  • 17. TubeStation | BBC Log out Good day Mike. Read, watch and listen, on your journey. Diary | Mobile App | About TubeStation | BBC iPlayer | Weather 28 April 2011 6/5/2011 Friday Mon Tue Wed Sat Thur Sun WATCH LISTEN READ We Suggest Timeline
  • 18. TubeStation | BBC Log out Good day Mike. Read, watch and listen, on your journey. Diary | Mobile App | About TubeStation | BBC iPlayer | Weather 28 April 2011 6/5/2011 Friday Mon Tue Wed Sat Thur Sun WATCH LISTEN READ Drag & drop to plan viewing, pre-stream to mobile app. 1830 1900 0900 2100 Timeline We Suggest
  • 19. TubeStation | BBC Log out Good day Mike. Read, watch and listen, on your journey. Diary | Mobile App | About TubeStation | BBC iPlayer | Weather 28 April 2011 6/5/2011 Friday Mon Tue Wed Sat Thur Sun WATCH LISTEN READ Drag & drop to plan viewing, pre-stream to mobile app. 1907 1830 1854 1830 0900 2100 Timeline We Suggest
  • 20. TubeStation | BBC Log out Good day Mike. Read, watch and listen, on your journey. Diary | Mobile App | About TubeStation | BBC iPlayer | Weather 28 April 2011 6/5/2011 Friday Mon Tue Wed Sat Thur Sun WATCH LISTEN READ We Suggest Timeline
  • 21. TubeStation | BBC Log out Listen Mike, you have a safe journey. Read, watch and listen, on your journey. Diary | Mobile App | About TubeStation | BBC iPlayer | Weather From London Bridge take NORTHEN towards EGWARE To Holborn Final Destination Change at Bank take NORTHEN towards EGWARE 1 interchange, Zone 1 Est. travel time 12 mins Plan your journey and pre-stream your viewing with TubeStation App. Available here. iPhone | iPad | Android New Journey
  • 22. London Bridge Departure; take NORTHEN towards EGWARE Bank Interchange; take NORTHEN towards EGWARE Final Destination Holborn 1 interchange, Zone 1 In 12mins TubeStation | plan playlist locate
  • 23. TubeStation | plan playlist locate
  • 24. East Enders Episode 7, Part 1, 10mins London Bridge Bank Silk Episode 6, Part 1, 12mins Holborn watch listen read White Van Man 3. The Stand, 11mins Have I Got News For You Episode 7, Part 1, 10mins Waterloo Road Episode 7, Part 1, 10mins In 12mins TubeStation | plan playlist locate
  • 25. Research (what kind of content to sieve out for users of TubeStation.co.uk?)
  • 26. Meta-data collected on time, subjects and topics spent on BBC iPlayer, by creative agency Rattle.co.uk Kids are spending more time on online for content Good news, for News, online. Documentaries and learning, we get our facts online. ✔ ✔ People are not as religious, (online). We prefer football on TV, and Mr. Weatherman keeps his job. Comedy, entertainment and drama are least watched online, TV takes precedence still. http://channelography.rattlecentral.com/dashboardv1
  • 27. **Considering that comedy, entertainment and drama are least watched online still, these type of content could be surprisingly popular on mobile, on the go, where we would have a bit more ‘spare time’. This is where a gap lies in mobile-oriented content tailored to minute per minute.
  • 28. Research (what’s out there?) What BBC has at the moment - BBC iPlayer - http://www.radioplayer.co.uk/ (consolidating all radio stations onto one web) - http://channelography.rattlecentral.com/dashboardv1 (meta-data collection) What other established media powerhouses have (at the moment) - IHT http://www.wheredidmytaxdollarsgo.com/ - Sky - Thomson Reuters’ Crisis Timeline http://widerimage.reuters.com/timesofcrisis/?source=reuters What non-traditional news/content production house are pioneering - http://said.fm/ (Podcast, a BBC offshoot project) - Soundcloud, Grooveshark (music) - MUBI (films consolidator, UK-based) - HBO (goes on demand, on mobile and tablets)
  • 29. TubeStation | BBC Join Start planning, sign in. Read, watch and listen, on your journey. Download Mobile App | About TubeStation Personalised content for the daily commuting, or that trip back home to ye county. London Bridge Departure; take NORTHEN towards EGWARE watch demo Bellaricuy Final Destination In 35 mins >
  • 31. Traditionally media production house has been producing content for HOME viewing (re BBC), where viewers are force-feed entertainment and information at Half-hour frames, This platform (TubeStation) will serve as a tool for viewers (us) to pull content to (our) availability, time wise. Open Productivity (Meta-Data) In long run, this platform will also serve as a meta-data for BBC production house in the following analytical area: (several findings might be delightful and surprising) Geolocation personalized content , eg. commuters living in Bellaricuy travelling daily into London chooses the likes of Kanye West as top choice of music genre Preferred type of content (serious vs less-serious) while commuting at peak and off-peak hour c) Production house might tailor content to less-traditional time frames eg. 7mins, 11mins, 37 mins

Notas do Editor

  1. Example would be if anyone were to travel from White Chapel (zone 1) to Richmond (Zone 4), that will let you watch part one of a feature film on BBC, or if you prefer to listen rather than watch, BBC will suggest an 18minutes classical piece on your way from Kings Cross to Campus.
  2. We know that train commuters will be equipped with wifi next year, and this gives BBC an opportunity to redirect and re-organize content to reach a new set of attention span of its audience. This project is also conceived based on another insight, and that is we love to multi task. We all very much guilty of this.
  3. We understand that the iPhone is a client, the service that BBC would provide will be a platform where commuters would be able to pre-plan their journey and get recommendations based on how much time it takes from getting from point A to point B.
  4. This journey planning, content recommendation service would not be limited to the tube network, but should be extended to daily train commuters on national railways and southeastern train journey.
  5. As you key in your departure point, the geo-locative map will appear, and when you’ve selected your destination, you click plan now.
  6. And the map will show you the distance and and also an estimated travel time.
  7. It’s quite simple, to familiarize yourself with the service, there is an about page and a section to learn more, alternatively this page will also be linked back to the demo page.
  8. The iPlayer button, is where you click to access suggested content.
  9. TubeStation, will give you recommendation based on travel time on the tube/or the train. This is where you can browse through content, ideally with your finger on an iPad, but here you can click the arrows on the right.
  10. The colored tabs allow to get more info about the content suggested and this is also where you click ‘PLAY’ to view.This journey planning, content recommendation service would not be limited to the tube network, but should be extended to daily train commuters on national railways and southeastern train journey. A few add ons:Timeline, to increase option while travellingTagging system to archive Share, Like, Recommend OptionArchive of past viewed contentThis service creates meta data for BBC in two respect: 1. Location of commuters and their choices of content viewing/consumptionThis project was curated based on the notion that people have limited amount of time, and having content produced tailored to micro-minutes for personal viewing
  11. Here’s the Listen section for music and podcast
  12. Here’s the reading section, for news, here we would also provide hyperlinks to watch news instead.
  13. An added feature to TubeStation that sets it apart from the iPlayer is the Diary page, where viewers can plan and pre-stream content and sync it seamlessly on their mobile client (be it an iPhone of an Android). When you get to this page, you get the view the tabs of the week, where you can view which suggested content you have picked. Looks like you haven select anything for Monday because when you click Wednesday,
  14. These green stars will appear
  15. Same for Friday. To pre-stream you content you can drag and drop into the TIMELINE.
  16. This time line will be a sync feature to your mobile client, this is particularly useful for people who commutes daily and know exactly what time they will be on the train, each day.
  17. Just drag and drop.
  18. The mobile app page is where you learn more about the app and also where to get reviews about it.
  19. This how the interface for the mobile client will look like, with three key features that isPlan, playlist and locate.
  20. Where you are, what you’re watching, how much time left to your destination.
  21. http://channelography.rattlecentral.com/dashboardv1
  22. http://www.ritholtz.com/blog/2009/09/timeline-of-crisis/
  23. This is TubeStation proposed for BBC. Thank you.