Iulia Kolesnicov

Central Region, Denmark Denmark

Doctoral Candidate

Education

Research in the area of Business Communication with focus on Social Media in Employer Branding. Companies are using many resources to be visible and the first choice of highly qualified people when searching for jobs. The organizations are actively communicating on social media and branding themselves. At the same time, every single one of us is receiving today more information than ever before forcing the communicators to adapt their content and the way they are sending it. What I am trying to find out in this project is where and how do job seekers reach the employer branding information and if the manner in which they receive it has an influence on the high levels of turnover among t...