CHANGING TECHINOLOGY New microsoft office power point presentation
1. CHANGING TECHNOLOGY
• Technology has provided exciting new opportunities
for television producers in many different genres, from
arts programmes to science and community based
programmes.
• The change of television technology in term of
transmitting the signal started in 1950s to relay the
television signal to some subscribers. This helped the
cable company to have effective interactive system
which involve running multiple channel in parallel
direct to subscribers. This helped subscriber to choose
the television to watch because by selecting one
among the channels which run the show in a box.
2. • This technology is worked by subscribers to
pay for the channel they want to receive so
that they can have wide choice according to
the program they are interested to watch.
Signals of different television are transmitted
in wire which is rayed down from the cable
company to the subscriber’s home.
4. SATELITE TECHNOLOGY
• In 1980’s the technology of transmitting the
signal started to change where by DBS (Direct
Broadcasting by Satellite) launched a satellite
which was used to transmit the signal from the
television transmitter and distribute that signal to
different area in the world and that signal to be
picked by individual dishes and up to the decoder
which help to decode the signal and translate
that signal to the way that audience can see and
hear what is broadcasted.
6. INTERNET TECHNOLOGY
• The big changes of television broadcast
technology occurred after the innovation of
world wide website which. Wyver says that weak
by weak website carried transcript of the
program and additional material. this technology
helped the production of programs where by was
used to put transcript of full interview so sat
those people who were interested following up
the program to comment about what they see
and the media replayed at that moment.
7. • Wyver continue by saying that through Internet they
developed a mechanism of feedback to the media
where by encouraged people to send email and media
can engage in an email dialogue with the audiences.
That means they gat very detailed of what at least part
of the audience thought about the show on television
and they used that comment to improve production of
TV program according to audience needs.
• Also internet helped those program producers to know
some numbers of audiences who are following up the
program.
8. • Through internet it changed also the form of
transmitting the signal and receiving the signal
where by now internet used to transmit the
broadcasted program live or recorded, and
those with access to internet the can watch
the program through computer or any device
which allows internet and online video player.
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11. • Wyver said that this technology is the form
which combine elements of broadcasting and
Web publishing and this is like MUDs and
MOOs.
• So now people they don’t need to own a TV
set so that they can watch program what they
need is to have access to the internet and
they can get what they want on TV.
12. TYPES OF NEW TECHNOLOGY
• New media technologies are intervening at all
levels, they fall into several categories such as
the following.
• Those that provide new way of delivering
programms into the home, this are those uses
cable and satellite dish but also through digital
adaptation of the familiar telephone lines
known as an Integrated services Digital
Network Line (ISDN).
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15. TYPES
• Those used to enhance existing television
programs. This includes graphics and editing
techniques, the use of computer technology to
transform the images and the creation of visual
space for the actors and presenters. Eg Adobe
premiere pro.
• Those used for providing new types of source
material. Smaller electronic cameras are used for
news gathering, satellite telephones and
transmitters make news and other forms of
information available from all part of the world.
17. • New formats which we recognize as similar to
a television programs, including CD-ROM and
the internet. The convergence between
computer and television leading to multi
skilling and multimedia production. This
created more interactive relationship with
audience by convergence of computer and
television technology and by utilizing internet.
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19. • Technology helped the development of
television broadcasting and also in other side
audience they are enjoying much because
technology simplified on how to watch the
program and when to watch. Example you can
watch Television program anywhere at any
time through recording the program or by
having internet access.
20. REFERENCE
• Patricia Holland (1997) the television
handbook, Routledge, London and New York
• http://www.nyu.edu/classes/stephens/History
%20of%20Television%20page.htm