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Document Name Here | Month 2016 | Version 1 | Public | Internal Use Only | Confidential | Strictly Confidential (DELETE CLASSIFICATION)
© 2016 Ipsos. All rights reserved. Contains Ipsos' Confidential and Proprietary information
and may not be disclosed or reproduced without the prior written consent of Ipsos.
1
Ipsos MORIPOLITICAL
MONITOR
January
2018
Document Name Here | Month 2016 | Version 1 | Public | Internal Use Only | Confidential | Strictly Confidential (DELETE CLASSIFICATION) 2
The Royal Family
3Political Monitor | January 2018| Final | Public
5%
21%
11%
14%
23%
48%
36%
62%
11%
9%
8%
21%
47%
58%
62%
None
Prince Charles
Prince Philip
Princess Anne
Kate Middleton
The Queen
Prince Harry
Prince William
Jan-18 Nov-12
WHICH TWO OR THREE MEMBERS OF THE ROYAL FAMILY DO YOU LIKE THE MOST? (UNPROMPTED)
Source: Ipsos MORI Political Monitor
Princes William and Harry are the most liked members of
Base: 1,031 British adults 18+ 19th January – 23rd January 2018. Showing answers of 5% or more
the Royal Family
4Political Monitor | January 2018| Final | Public
WHICH TWO OR THREE MEMBERS OF THE ROYAL FAMILY DO YOU LIKE THE MOST? (UNPROMPTED)
Source: Ipsos MORI Political Monitor
The Queen’s popularity has remained fairly stable since 1984, while
Base: 1,031 British adults 18+ 19th January – 23rd January 2018
0
10
20
30
40
50
60
70
William and Harry have moved up in public opinion in recent years
1984 1994 1998 2000 2001 2012 2018
Prince William
The Queen
Prince Harry
Prince Charles
Prince Philip
Princess Anne
5Political Monitor | January 2018| Final | Public
WHICH TWO OR THREE MEMBERS OF THE ROYAL FAMILY DO YOU LIKE THE MOST? (UNPROMPTED)
Source: Ipsos MORI Political Monitor
Most liked members of the Royal Family 1984-2018
Base: c 500-1,000 British adults 18+ each wave
April 1984 Jan 1994 Dec 1994 Oct 1998 Dec 2000 April 2001 Nov 2012 Jan 2018
Prince
Charles
50%
Princess
Diana 47%
Princess
Anne 48%
The Queen
39%
Prince
William
42%
The Queen
39%
Prince
William
62%
Prince
William
62%
The Queen
46%
The Queen
Mother
45%
The Queen
44%
Princess
Anne 30%
The Queen
39%
Prince
Charles
38%
The Queen
48%
Prince
Harry 58%
Princess
Diana 45%
The Queen
44%
The Queen
Mother
38%
The Queen
Mother
29%
Princess
Anne 39%
Princess
Anne 28%
Prince
Harry 36%
The Queen
47%
Princess
Anne 39%
Princess
Anne 39%
Princess
Diana 33%
Prince
Charles
25%
The Queen
Mother
29%
Prince
William
22%
Duchess of
Cambridge
23%
Duchess of
Cambridge
21%
The Queen
Mother
31%
Prince
Charles
17%
Prince
Charles
16%
Prince
Andrew
13%
Prince
Charles
24%
The Queen
Mother
19%
Prince
Charles
21%
Prince
Philip –
12%
6Political Monitor | January 2018| Final | Public
HOW FAVOURABLE OR UNFAVOURABLE ARE YOUR OPINIONS AND IMPRESSIONS OF EACH OF THE
FOLLOWING MEMBERS OF THE ROYAL FAMILY?
Source: Ipsos MORI Political Monitor
Prince Harry, the Queen, Prince William and Duchess of
Base: 1,031 British adults 18+ 19th January – 23rd January 2018
31%
53%
54%
60%
78%
83%
85%
87%
33
39
22
24
16
11
10
7
36%
8%
24%
16%
6%
6%
5%
6%
Camilla Parker Bowles
Meghan Markle
Prince Charles
Prince Philip
Duchess of Cambridge
Prince William
The Queen
Prince Harry
Favourable Unfavourable
Cambridge all get very high favourability ratings
Document Name Here | Month 2016 | Version 1 | Public | Internal Use Only | Confidential | Strictly Confidential (DELETE CLASSIFICATION) 7
President Trump and
the Royal Wedding
8Political Monitor | January 2018| Final | Public
Majority think Trump should not be invited to Royal Wedding –
though opposition falls if Obama is invited
Source: Ipsos MORI Political Monitor
Base: Split sampled- each question was asked of c.500 British adults 18+ 19th January – 23rd January 2018
23%
39%
69%
54%
Should be invited Should not be invited
As you may know, Prince Harry and Meghan Markle are going to get married in May. Looking forward
to the Royal Wedding:
Do you think that American President
Donald Trump should be, or should not be
invited to attend the wedding?
Do you think that American President
Donald Trump should be, or should not be
invited to attend the wedding if former
American President Barack Obama is
invited?
Document Name Here | Month 2016 | Version 1 | Public | Internal Use Only | Confidential | Strictly Confidential (DELETE CLASSIFICATION)
© 2016 Ipsos. All rights reserved. Contains Ipsos' Confidential and Proprietary information
and may not be disclosed or reproduced without the prior written consent of Ipsos.
9
Ipsos MORI
January 2018 POLITICAL MONITOR

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Ipsos MORI January 2018 Political Monitor: Royal family

  • 1. Document Name Here | Month 2016 | Version 1 | Public | Internal Use Only | Confidential | Strictly Confidential (DELETE CLASSIFICATION) © 2016 Ipsos. All rights reserved. Contains Ipsos' Confidential and Proprietary information and may not be disclosed or reproduced without the prior written consent of Ipsos. 1 Ipsos MORIPOLITICAL MONITOR January 2018
  • 2. Document Name Here | Month 2016 | Version 1 | Public | Internal Use Only | Confidential | Strictly Confidential (DELETE CLASSIFICATION) 2 The Royal Family
  • 3. 3Political Monitor | January 2018| Final | Public 5% 21% 11% 14% 23% 48% 36% 62% 11% 9% 8% 21% 47% 58% 62% None Prince Charles Prince Philip Princess Anne Kate Middleton The Queen Prince Harry Prince William Jan-18 Nov-12 WHICH TWO OR THREE MEMBERS OF THE ROYAL FAMILY DO YOU LIKE THE MOST? (UNPROMPTED) Source: Ipsos MORI Political Monitor Princes William and Harry are the most liked members of Base: 1,031 British adults 18+ 19th January – 23rd January 2018. Showing answers of 5% or more the Royal Family
  • 4. 4Political Monitor | January 2018| Final | Public WHICH TWO OR THREE MEMBERS OF THE ROYAL FAMILY DO YOU LIKE THE MOST? (UNPROMPTED) Source: Ipsos MORI Political Monitor The Queen’s popularity has remained fairly stable since 1984, while Base: 1,031 British adults 18+ 19th January – 23rd January 2018 0 10 20 30 40 50 60 70 William and Harry have moved up in public opinion in recent years 1984 1994 1998 2000 2001 2012 2018 Prince William The Queen Prince Harry Prince Charles Prince Philip Princess Anne
  • 5. 5Political Monitor | January 2018| Final | Public WHICH TWO OR THREE MEMBERS OF THE ROYAL FAMILY DO YOU LIKE THE MOST? (UNPROMPTED) Source: Ipsos MORI Political Monitor Most liked members of the Royal Family 1984-2018 Base: c 500-1,000 British adults 18+ each wave April 1984 Jan 1994 Dec 1994 Oct 1998 Dec 2000 April 2001 Nov 2012 Jan 2018 Prince Charles 50% Princess Diana 47% Princess Anne 48% The Queen 39% Prince William 42% The Queen 39% Prince William 62% Prince William 62% The Queen 46% The Queen Mother 45% The Queen 44% Princess Anne 30% The Queen 39% Prince Charles 38% The Queen 48% Prince Harry 58% Princess Diana 45% The Queen 44% The Queen Mother 38% The Queen Mother 29% Princess Anne 39% Princess Anne 28% Prince Harry 36% The Queen 47% Princess Anne 39% Princess Anne 39% Princess Diana 33% Prince Charles 25% The Queen Mother 29% Prince William 22% Duchess of Cambridge 23% Duchess of Cambridge 21% The Queen Mother 31% Prince Charles 17% Prince Charles 16% Prince Andrew 13% Prince Charles 24% The Queen Mother 19% Prince Charles 21% Prince Philip – 12%
  • 6. 6Political Monitor | January 2018| Final | Public HOW FAVOURABLE OR UNFAVOURABLE ARE YOUR OPINIONS AND IMPRESSIONS OF EACH OF THE FOLLOWING MEMBERS OF THE ROYAL FAMILY? Source: Ipsos MORI Political Monitor Prince Harry, the Queen, Prince William and Duchess of Base: 1,031 British adults 18+ 19th January – 23rd January 2018 31% 53% 54% 60% 78% 83% 85% 87% 33 39 22 24 16 11 10 7 36% 8% 24% 16% 6% 6% 5% 6% Camilla Parker Bowles Meghan Markle Prince Charles Prince Philip Duchess of Cambridge Prince William The Queen Prince Harry Favourable Unfavourable Cambridge all get very high favourability ratings
  • 7. Document Name Here | Month 2016 | Version 1 | Public | Internal Use Only | Confidential | Strictly Confidential (DELETE CLASSIFICATION) 7 President Trump and the Royal Wedding
  • 8. 8Political Monitor | January 2018| Final | Public Majority think Trump should not be invited to Royal Wedding – though opposition falls if Obama is invited Source: Ipsos MORI Political Monitor Base: Split sampled- each question was asked of c.500 British adults 18+ 19th January – 23rd January 2018 23% 39% 69% 54% Should be invited Should not be invited As you may know, Prince Harry and Meghan Markle are going to get married in May. Looking forward to the Royal Wedding: Do you think that American President Donald Trump should be, or should not be invited to attend the wedding? Do you think that American President Donald Trump should be, or should not be invited to attend the wedding if former American President Barack Obama is invited?
  • 9. Document Name Here | Month 2016 | Version 1 | Public | Internal Use Only | Confidential | Strictly Confidential (DELETE CLASSIFICATION) © 2016 Ipsos. All rights reserved. Contains Ipsos' Confidential and Proprietary information and may not be disclosed or reproduced without the prior written consent of Ipsos. 9 Ipsos MORI January 2018 POLITICAL MONITOR